Copywriting Secrets Review: Should You Get A FREE Copy?
8 out of 10 individuals only check out headings.
Visitors to your site just read 20% of the content you compose.
Individuals only read the first 2 words on a line– usually, they miss out on the 3rd word.
It’s numbers like this that make you believe you need to work with a copywriter.
Then you learn about the expenses of hiring a copywriter to get more clicks:
Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, get more exposure, attract more leads, earn more customers, and and land more sales online.
Excellent freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you really need to make sales is fantastic sales copy” (lies).
75% of visitors to a site take note of the general quality of the copy, though, and they’ll avoid working with a business that does not have expert and tidy copy.
Truths like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about effective copywriting.
No newbie copywriter understands what works. They only discover what works after they go through some trial and error, acquire some genuine information around where clients are leaving and where they’re investing the most time, and improve the copy based on the outcomes.
So if they do not know what works, how can they help you make more sales?
All you require are:
Copy formulas that assist you write sales copy and after that hook these transformative words into the bigger structure of your sales page.
A precise understanding of who your ideal consumers are, what their biggest “pains” are, and where they currently live.
Specific, dependable, and consistent “power” words that harness powerful, psychological and emotional triggers that direct individuals to purchase your services and products.
And that’s precisely what Copywriting Secrets, a basic and effective book for anybody who wants to earn money using advertisements, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I state that everyone can utilize Copywriting Secrets.
When it comes to encouraging people to buy, it’s a testimony to the power of words. It’s likewise a clear recognition of simply how essential material marketing has ended up being when you require to offer anything online.
Most people hear “copywriting” and they think they’re speaking with somebody who practices copyright law.
Copywriting is nowhere as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you should be interacting info to your leads at a third-grade reading level.
That implies you worth your prospects’ time and you wish to give them access to your deal as plainly and tactically as possible.
Now, the “method” part of copywriting tricks comes from knowing which buttons to push when you’re writing advertisement copy or how to tell a sales story that guides a customer from being uninformed about how to fix a problem to totally gung-ho about your solution.
In my experience, copywriting is simpler: It’s like being somebody’s best friend and their worst opponent all on one page.
Think about it by doing this:.
- An email,
- A sales page,
- A landing page,
- A social networks ad, or
- A web page,
… you start off explaining your reader’s deepest, darkest, most prevalent pain to them. You hold up a very unpleasant mirror.
Then, utilizing words, you continue to poke them everywhere it harms. Slowly, they keep in mind why they require to change, act, or just make a different choice.
And then, you’re their buddy. You provide them a solution that in fact works, without being pushy, scammy, or salesy.
Now, numerous entrepreneurs will tell you that what they desire is for quality leads to open their wallets and buy. However the fact is that copywriting is about trading something far more important.
Something that’s practically a scarce resource.
With numerous services, deals, products, services, and opportunities, the only possible way for your readers and prospects to trust you, purchase from you, and remain loyal to you is through maintaining their attention.
And nothing grabs attention on the Internet like copy and content.
Plainly, everybody can utilize a reputable method to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).
Rather, Copywriting Secrets is a book that uses the very solutions it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody said that looking beautiful became part of copywriting secrets. Instead, the book shows you book how to utilize the power of words to:.
Get more clicks,.
Gain more visibility,.
Attract more leads,.
Earn more subscribers, and.
Land more sales online.
A lot of copywriting books try to teach you how to “write great copy.”.
Other than that each time you attempt, your words fail to convince anybody to buy– other than possibly your mama and a few loyal pals.
The book shares with you the biggest secret about copywriting (and it does not matter what you sell).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t compose copy– you assemble it.
According to the legendary marketer, Eugene Schwartz, when you’re developing copy:.
” You are dealing with a series of foundation, you are putting the foundation together, and after that you are putting them in particular structures. [Your words are] building a little city of desire for your individual to come and live in.”.
Does this sound familiar?
If not, read that quote again.
Think about another concept in marketing that relies on strategic placement, foundation, and the sensible, stepwise journey that guides a possibility from start to finish.
The surface being a sale.
Which implies that sales funnels and sales copy skills go together. Learn one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting formulas to assist you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get people to act in such a natural and smooth way, your potential customers will not even realize they’re being convinced.
Hint: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you offer or who you sell it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.
Russell is smart– he knows his lane or area of know-how depends on assisting entrepreneurs make profits from funnel building.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to master for success with sales copy. Just take a look at his qualifications:.
He’s the founder and owner of a direct action marketing company.
He dedicates hundreds of hours every year to training individually company owner in the Funnel Scripts neighborhood.
He’s a best-selling author who has actually been operating online considering that he initially started offering e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).
He’s launched several deals for his own products and those of others using sales letters that have actually produced him $2.5 million and $3 million in revenue.
He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting competence.
Most importantly, he utilized his self-taught copywriting skills to earn millions– the type of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.
Yes, you check out that right.
So if this isn’t the right man to give you thorough training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Prior to we enter into the complete review, I wish to let you know that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software application tool.
Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your consumers and information of your offer to produce high-converting copy for your funnels, advertisements, blogs, e-mail newsletters, and more.
Which can save you an enormous amount of time. It’s the best alternative to keeping an internal copywriter or creating copy from scratch.
A lot of the solutions that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll tell you more about that later on in my evaluation).
They may appear comparable because Jim Edwards dealt with both– however that must just show how effective his ability as a copy creator really is.
The Copywriting Secrets book, on the other hand, will offer you whatever you need to customize, fine-tune, and best conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are many “secrets” to persuading people– and, typically, you have to utilize a mix of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These insights and tricks work together so you can use the formulas to build persuasion with time. Some examples in the book include:.
The “Love me. Your words need to generate really strong emotions from people and force them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).
Discover how to make more on each possibility, which is ideal for a sales funnel, utilizing the “provide a shovel … then sell them a bulldozer” method for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can use it to break through writer’s block (page 168).
A 13-step sales message formula that reveals you how to quickly convince clients to purchase decision, using deeply ingrained psychological triggers (page 143-158).
Speak in the voice of your consumer and find the “magic” words consumers use to explain what they wish to buy (page 104).
8 specific places online that will reveal you the exact triggers motivating your prospective clients and getting them to invest their money. You can use this to position your own item, service, training, software (page 69-71).
How to rapidly put together the “foundation” of sales copy that produce a “little city of desire” for your potential customers and clients (page 79).
The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads individuals on a journey towards ultimately purchasing from you (page 178).
It gets sort of frustrating reading about the sheer amount of details Jim Edwards packs in a simple book when you check out the sales page for the Copywriting Secrets book.
So I’ve broken down his deliverables into five fundamental areas. I’ll rapidly summarize what you should anticipate in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this area showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.
All the hallmarks of high-performing copywriting.
How to establish the practice.
How to approach practically every piece of material you see from now on utilizing a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
It’s not just that excellent copywriting leaves ideas. This section exposes formulas and design templates for sales, advertisements, and emails letters which have never ever stopped working.
3. Make ‘Em Thirsty Secrets.
The secret to selling through sales, ads, and emails letters? As Jim Edwards states, “Make ’em thirsty!” In other words, you want to tickle those levers so they’ll buy faster. And the very best way to do that through copywriting is to utilize four fundamental sales stories.
The stories make your prospects “thirsty,” and your copywriting will assist people to the beverage. This is a tested pattern for success with copywriting.
4. Sell Without Selling Secrets.
Keep in mind that one of the best copywriting secrets is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.
Keep in mind Columbo, well-known for “playing dumb,” while secretly finding out the truth? Well, Jim Edwards shows you how to use this section of the Copywriting Secrets book to give your clients value and close without pressure.
5. Copy Polishing Secrets.
Don’t be fooled by the name of this section in the Copywriting Secrets book. Copywriting is just as good as the amount of tweaking and refining you do.
You can also use the feedback to plug into a couple of proven techniques for enhancing your advertisements, sales, and e-mails letters. That’s what this area of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the cheapest is to head straight to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book using the reliable Free plus Shipping Cost deal. This means that you’ll get the book for free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
Jim likewise makes you an unique promise. If you do not like it, you can request for a refund and you do not have to send the book back. You basically secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you need to do is get the original offer. The audio version will appear as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the right stories that will inspire your audience, no matter what you offer.
sales story secrets.
When you’re ready to get even more in-depth with discovering copywriting secrets for any market, this is the book you desire on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t used every method in Copywriting Secrets.
What I understand for sure, however, is that whenever I take a seat to write any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I first thumb through my Copywriting Secrets book.
And I expect I’ll be doing that up until I end up being a master copywriter. What about you?