Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 individuals only check out headlines.
Visitors to your site just read 20% of the content you compose.
Individuals just check out the first 2 words on a line– normally, they miss the third word.
It’s numbers like this that make you think you must hire a copywriter.
However then you learn about the costs of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a essential and effective book that will teach you how to get more clicks, acquire more presence, bring in more leads, make more subscribers, and and land more sales online.
Good freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you really require to make sales is fantastic sales copy” (lies).
75% of visitors to a site pay attention to the total quality of the copy, however, and they’ll prevent doing business with a company that does not have expert and clean copy.
Truths like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about reliable copywriting.
No newbie copywriter knows what works. They just find out what works after they go through some experimentation, acquire some genuine data around where clients are leaving and where they’re investing the most time, and refine the copy based upon the outcomes.
If they do not know what works, how can they assist you make more sales?
All you require are:
Copy solutions that help you compose sales copy and then hook these transformative words into the bigger structure of your sales page.
An exact understanding of who your ideal customers are, what their biggest “discomforts” are, and where they currently live.
Specific, reliable, and constant “power” words that harness effective, mental and psychological triggers that assist individuals to buy your services and products.
Which’s precisely what Copywriting Secrets, a powerful and essential book for anybody who wishes to earn money utilizing advertisements, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I state that everybody can utilize Copywriting Secrets, it’s not an exaggeration.
It’s a testimony to the power of words when it comes to motivating individuals to buy. It’s likewise a clear recognition of just how important material marketing has become when you need to sell anything online.
Many people hear “copywriting” and they believe they’re speaking to someone who practices copyright law.
Copywriting is no place as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you need to be communicating details to your leads at a third-grade reading level.
That means you value your prospects’ time and you want to provide access to your offer as clearly and strategically as possible.
Now, the “technique” part of copywriting secrets originates from knowing which buttons to push when you’re composing ad copy or how to tell a sales story that guides a customer from being unaware about how to resolve a problem to absolutely gung-ho about your service.
In my experience, copywriting is easier: It’s like being somebody’s finest good friend and their worst enemy all on one page.
Think about it by doing this:.
- An email,
- A sales page,
- A landing page,
- A social networks ad, or
- A websites,
… you begin explaining your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a very unpleasant mirror.
Utilizing words, you continue to poke them everywhere it hurts. Gradually, they remember why they require to change, do something about it, or simply make a different choice.
And after that, you’re their friend. You use them an option that actually works, without being pushy, scammy, or salesy.
Now, numerous entrepreneurs will inform you that what they want is for quality causes open their wallets and purchase. However the fact is that copywriting is about trading something even more important.
Something that’s nearly a scarce resource.
And that’s attention.
With a lot of options, deals, products, opportunities, and services, the only possible way for your readers and prospects to trust you, buy from you, and stay loyal to you is through keeping their attention.
And nothing grabs attention on the Internet like copy and content.
Plainly, everybody can use a reputable method to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that uses the extremely formulas it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one stated that looking stunning was part of copywriting tricks. Instead, the book shows you book how to use the power of words to:.
Get more clicks,.
Gain more exposure,.
Bring in more leads,.
Make more subscribers, and.
Land more sales online.
The majority of copywriting books attempt to teach you how to “compose fantastic copy.”.
Except that every time you try, your words fail to persuade anyone to purchase– other than possibly your mother and a couple of devoted friends.
The book shares with you the greatest secret about copywriting (and it does not matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not compose copy– you assemble it.
According to the famous advertiser, Eugene Schwartz, when you’re producing copy:.
” You are working with a series of building blocks, you are putting the building obstructs together, and then you are putting them in certain structures.
Does this noise familiar?
If not, checked out that quote again.
Consider another principle in marketing that relies on strategic placement, building blocks, and the rational, step-by-step journey that guides a possibility from start to finish.
The finish being a sale.
Which indicates that sales funnels and sales copy skills go together. Find out one and you’ll improve the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting solutions to help you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll discover to use the power of words to get individuals to act in such a natural and smooth method, your potential customers won’t even understand they’re being convinced.
Tip: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you offer or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Sales Copy.
You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.
Russell is wise– he knows his lane or location of expertise depends on assisting business owners make benefit from funnel building.
Russel Brunson Copywriting Secrets Book.
Jim Edwards is the self-taught, go-to master for success with sales copy. Simply have a look at his credentials:.
He’s the founder and owner of a direct response marketing company.
He dedicates numerous hours every year to coaching one-on-one business owners in the Funnel Scripts community.
He’s a very popular author who has actually been operating online since he first started offering e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).
He’s released several deals for his own items and those of others utilizing sales letters that have actually created him $2.5 million and $3 million in profits.
He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting expertise.
Most importantly, he used his self-taught copywriting skills to earn millions– the kind of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that right.
If this isn’t the best man to provide you extensive training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we enter into the full evaluation, I wish to let you understand that the Copywriting Secrets book is not the same product as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your customers and details of your deal to develop high-converting copy for your funnels, ads, blogs, email newsletters, and more.
Which can conserve you an enormous amount of time. It’s the perfect option to keeping an in-house copywriter or producing copy from scratch.
A lot of the solutions that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).
Since Jim Edwards worked on both– however that must just demonstrate how powerful his capability as a copy developer truly is, they might seem comparable.
The Copywriting Secrets book, on the other hand, will offer you everything you need to personalize, fine-tune, and ideal conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is everything about persuasion with words, right?
Well, there are numerous “secrets” to persuading people– and, often, you need to employ a mix of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These secrets and insights collaborate so you can utilize the formulas to build persuasion over time. Some examples in the book include:.
The “Love me. Hate me. There’s no cash in the middle!” method. Your words should generate extremely strong emotions from individuals and require them to decide about you personally– it’s one of the most successful things your copy can do! (page 181).
Find out how to make more on each possibility, which is perfect for a sales funnel, using the “provide a shovel … then offer them a bulldozer” method for make more on each (page 179).
How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a method so effective, you can use it to break through writer’s block (page 168).
A 13-step sales message formula that shows you how to quickly encourage customers to buy choice, using deeply deep-rooted mental triggers (page 143-158).
Speak in the voice of your consumer and discover the “magic” words consumers use to describe what they want to purchase (page 104).
8 specific places online that will show you the precise triggers encouraging your prospective consumers and getting them to invest their cash. You can use this to position your own product, service, training, software application (page 69-71).
How to rapidly assemble the “foundation” of sales copy that create a “little city of desire” for your customers and potential customers (page 79).
The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).
When you have a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the sheer quantity of details Jim Edwards crams in a simple book.
I’ve broken down his deliverables into 5 fundamental sections. I’ll rapidly summarize what you should expect in each area of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards starts this section revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a refresher course on:.
All the trademarks of high-performing copywriting.
How to develop the practice.
How to approach practically every piece of material you see from now on utilizing a copywriter’s perspective on persuasion.
2. Sales Formula/Letter Secrets.
It’s not just that excellent copywriting leaves hints. This section reveals solutions and templates for e-mails, ads, and sales letters which have actually never ever failed.
3. Make ‘Em Thirsty Secrets.
The trick to offering through advertisements, emails, and sales letters? As Jim Edwards states, “Make ’em thirsty!” Simply put, you wish to tickle those levers so they’ll buy much faster. And the very best way to do that through copywriting is to use 4 fundamental sales stories.
The stories make your potential customers “thirsty,” and your copywriting will assist individuals to the drink. This is a tested pattern for success with copywriting.
4. Sell Without Selling Secrets.
Keep in mind that among the best copywriting tricks is to make it appear you’re not selling at all. This is the section that helps you master and embed those secret “stealth closes.”.
Keep in mind Columbo, popular for “playing dumb,” while secretly figuring out the fact? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to give your consumers value and close without pressure.
5. Copy Polishing Secrets.
Do not be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Typically, you can utilize data to guide your choices.
However you can likewise use the feedback to plug into a couple of tested approaches for enhancing your sales, e-mails, and ads letters. That’s what this section of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head directly to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This means that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.
Nevertheless, Jim likewise makes you a special promise. You can ask for a refund and you do not have to send out the book back if you don’t like it. You basically secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the original offer. The audio version will pop up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the best stories that will encourage your audience, no matter what you offer.
sales story secrets.
This is the book you want on your side when you’re ready to get back at more thorough with finding out copywriting tricks for any market.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized each and every single technique in Copywriting Secrets.
What I understand for sure, however, is that every time I sit down to write any of my marketing products, sales pages, advertisements, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that till I become a master copywriter. What about you?