Best Book On Starting Freelance Copywriting

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals just check out headlines.

Visitors to your site only checked out 20% of the content you compose.

People just check out the first 2 words on a line– normally, they miss out on the 3rd word.

It’s numbers like this that make you believe you need to hire a copywriter.

Then you discover about the expenses of hiring a copywriter to get more clicks:

Best Book On Starting Freelance Copywriting

Summary: Copywriting Secrets is a effective and essential book that will teach you how to get more clicks, acquire more visibility, draw in more leads, make more subscribers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you truly need to make sales is fantastic sales copy” (lies).

75% of visitors to a website focus on the general quality of the copy, though, and they’ll prevent doing business with a business that does not have expert and clean copy.

Realities like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No newbie copywriter understands what works. They just learn what works after they go through some trial and error, get some real data around where consumers are leaving and where they’re spending the most time, and improve the copy based on the results.

If they do not know what works, how can they help you make more sales?

It’s “easy.”

All you need are:

Copy formulas that assist you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your perfect consumers are, what their biggest “discomforts” are, and where they currently live.

Specific, reliable, and consistent “power” words that harness effective, mental and psychological triggers that guide people to purchase your product or services.

Which’s precisely what Copywriting Secrets, a powerful and essential book for anyone who wants to earn money utilizing advertisements, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can use Copywriting Secrets, it’s not an exaggeration.

It’s a testament to the power of words when it comes to inspiring people to purchase. When you need to sell anything online, it’s also a clear recognition of just how essential content marketing has actually ended up being.

Many people hear “copywriting” and they believe they’re speaking with somebody who practices copyright law.

But copywriting is no place as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you should be communicating details to your leads at a third-grade reading level.

That means you worth your potential customers’ time and you wish to give them access to your offer as plainly and strategically as possible.

Now, the “method” part of copywriting secrets comes from knowing which buttons to push when you’re composing ad copy or how to tell a sales story that guides a client from being uninformed about how to fix an issue to totally gung-ho about your solution.

In my experience, copywriting is easier: It’s like being somebody’s best buddy and their worst enemy all on one page.

Think about it in this manner:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media advertisement, or
  • A web page,

… you begin describing your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a very unpleasant mirror.

Then, utilizing words, you continue to poke them all over it injures. Slowly, they remember why they require to alter, act, or just make a different decision.

And after that, you’re their friend. You provide them a solution that in fact works, without being pushy, scammy, or salesy.

Now, lots of entrepreneurs will tell you that what they want is for quality causes open their wallets and buy. However the reality is that copywriting has to do with trading something even more important.

Something that’s practically a scarce resource.

Which’s attention.

With numerous options, offers, items, services, and chances, the only possible way for your prospects and readers to trust you, purchase from you, and stay faithful to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and content.

Clearly, everyone can use a reliable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the really formulas it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking lovely became part of copywriting secrets. Instead, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more visibility,.

Draw in more leads,.

Earn more subscribers, and.

Land more sales online.

Most copywriting books attempt to teach you how to “compose great copy.”.

Other than that each time you attempt, your words fail to persuade anybody to purchase– except maybe your mother and a couple of devoted buddies.

But the book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of structure blocks, you are putting the structure blocks together, and then you are putting them in particular structures.

Does this sound familiar?

If not, read that quote once again.

Consider another principle in marketing that relies on strategic placement, foundation, and the logical, stepwise journey that guides a prospect from start to finish.

The finish being a sale.

Sales funnels.

Which implies that sales funnels and sales copy abilities go together. Discover one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting solutions to help you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get individuals to do something about it in such a smooth and natural way, your prospects won’t even realize they’re being encouraged.

Tip: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is wise– he understands his lane or area of expertise lies in helping entrepreneurs make profits from funnel building.

Best Book On Starting Freelance Copywriting

Russel Brunson Copywriting Secrets Book.

But Jim Edwards is the self-taught, go-to guru for success with sales copy. Just take a look at his credentials:.

He’s the founder and owner of a direct response marketing company.

He devotes numerous hours every year to coaching individually company owner in the Funnel Scripts community.

He’s a very popular author who has been running online given that he first began offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).

He’s launched multiple offers for his own products and those of others using sales letters that have actually created him $2.5 million and $3 million in revenue.

He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting competence.

Best of all, he utilized his self-taught copywriting skills to make millions– the sort of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

If this isn’t the right guy to give you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter into the complete review, I want to let you know that the Copywriting Secrets book is not the very same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your customers and information of your offer to create high-converting copy for your funnels, advertisements, blog sites, e-mail newsletters, and more.

Which can save you a huge quantity of time. It’s the ideal option to developing or keeping an in-house copywriter copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).

Due to the fact that Jim Edwards worked on both– but that need to simply show how powerful his ability as a copy developer genuinely is, they may appear similar.

The Copywriting Secrets book, on the other hand, will offer you everything you need to customize, tweak, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are numerous “tricks” to convincing people– and, typically, you have to employ a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Best Book On Starting Freelance Copywriting

These insights and tricks interact so you can utilize the formulas to construct persuasion in time. Some examples in the book consist of:.

The “Love me. Your words should generate extremely strong emotions from people and require them to make a choice about you personally– it’s one of the most profitable things your copy can do! (page 181).

Discover how to make more on each possibility, which is best for a sales funnel, using the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a method so powerful, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that shows you how to instantly convince customers to make a purchase choice, utilizing deeply deep-rooted psychological triggers (page 143-158).

Speak in the voice of your customer and discover the “magic” words consumers utilize to describe what they want to purchase (page 104).

8 particular places online that will reveal you the specific triggers motivating your potential clients and getting them to spend their money. You can use this to place your own product, service, coaching, software application (page 69-71).

How to rapidly assemble the “building blocks” of sales copy that produce a “little city of desire” for your clients and potential customers (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads individuals on a journey towards ultimately buying from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer amount of details Jim Edwards packs in a simple book.

So I’ve broken down his deliverables into 5 basic sections. I’ll quickly summarize what you need to expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards starts this section showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach nearly every piece of content you see from now on using a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that terrific copywriting leaves clues. This area reveals solutions and design templates for ads, e-mails, and sales letters which have never stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to selling through emails, sales, and advertisements letters? As Jim Edwards states, “Make ’em thirsty!” In other words, you wish to tickle those levers so they’ll purchase faster. And the very best method to do that through copywriting is to utilize four fundamental sales stories.

The stories make your potential customers “thirsty,” and your copywriting will guide individuals to the drink. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Keep in mind that one of the very best copywriting tricks is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.

Remember Columbo, popular for “playing dumb,” while privately determining the reality? Well, Jim Edwards reveals you how to use this section of the Copywriting Secrets book to provide your clients value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be tricked by the name of this area in the Copywriting Secrets book. Copywriting is only as great as the amount of tweaking and refining you do.

You can likewise utilize the feedback to plug into a couple of tested methods for enhancing your e-mails, ads, and sales letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This indicates that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

However, Jim also makes you an unique guarantee. If you don’t like it, you can request a refund and you do not have to send out the book back. You essentially get free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the original deal. The audio version will pop up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the ideal stories that will motivate your audience, no matter what you offer.

sales story tricks.

This is the book you desire on your side when you’re ready to get back at more extensive with finding out copywriting secrets for any industry.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t utilized each and every single method in Copywriting Secrets.

What I know for sure, however, is that each time I take a seat to compose any of my marketing materials, sales pages, advertisements, e-mails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.