Blake Edwards Jim Carrey

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people just read headings.

Visitors to your site only checked out 20% of the content you compose.

People only check out the first two words on a line– generally, they miss out on the third word.

It’s numbers like this that make you believe you need to employ a copywriter.

But then you learn about the costs of employing a copywriter to get more clicks:

Blake Edwards Jim Carrey

Summary: Copywriting Secrets is a powerful and fundamental book that will teach you how to get more clicks, gain more visibility, bring in more leads, earn more customers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you actually need to make sales is great sales copy” (lies).

75% of visitors to a website pay attention to the total quality of the copy, however, and they’ll prevent doing business with a company that doesn’t have professional and tidy copy.

Facts like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No novice copywriter knows what works. They just discover what works after they go through some trial and error, acquire some real data around where customers are leaving and where they’re spending the most time, and refine the copy based on the results.

So if they don’t understand what works, how can they help you make more sales?

It’s “simple.”

All you need are:

Copy formulas that assist you write sales copy and then hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your ideal consumers are, what their biggest “discomforts” are, and where they currently live.

Particular, reliable, and consistent “power” words that harness powerful, psychological and emotional triggers that assist people to buy your product or services.

Which’s exactly what Copywriting Secrets, a essential and powerful book for anybody who wants to make money utilizing advertisements, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I state that everybody can use Copywriting Secrets, it’s not an exaggeration.

When it comes to encouraging people to purchase, it’s a testament to the power of words. When you require to sell anything online, it’s likewise a clear acknowledgement of just how important content marketing has actually become.

Most people hear “copywriting” and they believe they’re speaking to somebody who practices copyright law.

Copywriting is no place as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you ought to be communicating info to your leads at a third-grade reading level.

That implies you worth your prospects’ time and you want to provide access to your deal as plainly and strategically as possible.

Now, the “method” part of copywriting tricks originates from understanding which buttons to push when you’re writing ad copy or how to inform a sales story that guides a customer from being unaware about how to fix an issue to totally gung-ho about your solution.

But, in my experience, copywriting is simpler: It’s like being somebody’s friend and their worst enemy all on one page.

Consider it by doing this:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A websites,

… you begin describing your reader’s inmost, darkest, most pervasive pain to them. You hold up a really unpleasant mirror.

Then, utilizing words, you continue to poke them all over it hurts. Slowly, they remember why they require to change, take action, or merely make a different decision.

And then, you’re their friend. You provide them a service that in fact works, without being pushy, scammy, or salesy.

Now, many entrepreneurs will tell you that what they desire is for quality causes open their wallets and buy. The fact is that copywriting is about trading something far more important.

Something that’s almost a scarce resource.

And that’s attention.

With a lot of solutions, offers, services, items, and chances, the only possible way for your prospects and readers to trust you, buy from you, and stay loyal to you is through maintaining their attention.

And absolutely nothing grabs attention on the Internet like copy and content.

Plainly, everybody can utilize a trusted way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the really formulas it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking gorgeous was part of copywriting tricks. Instead, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more visibility,.

Attract more leads,.

Make more customers, and.

Land more sales online.

Most copywriting books attempt to teach you how to “write terrific copy.”.

Other than that whenever you attempt, your words fail to encourage anyone to buy– other than possibly your mom and a couple of devoted friends.

The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of foundation, you are putting the building blocks together, and after that you are putting them in particular structures. [Your words are] developing a little city of desire for your person to live and come in.”.

Does this noise familiar?

If not, checked out that quote again.

Consider another concept in marketing that relies on strategic positioning, building blocks, and the logical, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy skills go hand-in-hand. Learn one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting solutions to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to use the power of words to get people to take action in such a smooth and natural method, your potential customers will not even recognize they’re being encouraged.

Tip: One of the main copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is sensible– he knows his lane or location of competence depends on assisting business owners make profits from funnel building.

Blake Edwards Jim Carrey

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just take a look at his credentials:.

He’s the founder and owner of a direct reaction marketing firm.

He dedicates numerous hours every year to training individually company owner in the Funnel Scripts neighborhood.

He’s a best-selling author who has been operating online since he initially started offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).

He’s released several offers for his own items and those of others using sales letters that have created him $2.5 million and $3 million in earnings.

He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting knowledge.

Most importantly, he utilized his self-taught copywriting abilities to make millions– the type of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

If this isn’t the best guy to offer you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full review, I wish to let you know that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your customers and information of your deal to produce high-converting copy for your funnels, advertisements, blogs, email newsletters, and more.

And that can save you a massive amount of time. It’s the ideal option to producing or keeping an in-house copywriter copy from scratch.

In fact, a lot of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later in my evaluation).

Due to the fact that Jim Edwards worked on both– but that must just demonstrate how powerful his capability as a copy creator really is, they may appear similar.

The Copywriting Secrets book, on the other hand, will give you everything you require to tailor, modify, and ideal conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are numerous “tricks” to convincing people– and, frequently, you need to employ a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Blake Edwards Jim Carrey

These insights and secrets interact so you can utilize the formulas to construct persuasion in time. Some examples in the book include:.

The “Love me. Dislike me. There’s no money in the middle!” method. Your words ought to generate really strong emotions from individuals and require them to make a decision about you personally– it’s one of the most successful things your copy can do! (page 181).

Discover how to make more on each possibility, which is best for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a strategy so effective, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that shows you how to instantly encourage customers to purchase choice, using deeply ingrained mental triggers (page 143-158).

Speak in the voice of your consumer and discover the “magic” words clients utilize to describe what they wish to buy (page 104).

8 specific places online that will show you the exact triggers encouraging your prospective clients and getting them to spend their money. You can utilize this to place your own product, service, training, software (page 69-71).

How to rapidly assemble the “building blocks” of sales copy that produce a “little city of desire” for your consumers and potential customers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards eventually buying from you (page 178).

It gets sort of frustrating reading about the sheer amount of information Jim Edwards loads in a simple book when you check out the sales page for the Copywriting Secrets book.

I’ve broken down his deliverables into 5 fundamental sections. I’ll quickly summarize what you need to anticipate in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this area revealing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the hallmarks of high-performing copywriting.

How to establish the practice.

How to approach almost every piece of content you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that fantastic copywriting leaves hints. This section exposes solutions and design templates for ads, e-mails, and sales letters which have never ever stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to offering through ads, emails, and sales letters? And the finest method to do that through copywriting is to use four standard sales stories.

The stories make your prospects “thirsty,” and your copywriting will direct people to the beverage. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Keep in mind that one of the very best copywriting tricks is to make it appear you’re not costing all. This is the area that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, famous for “playing dumb,” while privately determining the fact? Well, Jim Edwards reveals you how to utilize this section of the Copywriting Secrets book to offer your consumers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this section in the Copywriting Secrets book. Copywriting is just as excellent as the amount of tweaking and refining you do.

However you can also utilize the feedback to plug into a couple of proven methods for improving your e-mails, sales, and ads letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most inexpensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost offer. This suggests that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim also makes you a distinct pledge. If you do not like it, you can ask for a refund and you don’t have to send the book back. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the initial deal. The audio variation will pop up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you produce the best stories that will motivate your audience, no matter what you sell.

sales story secrets.

When you’re prepared to get even more extensive with discovering copywriting tricks for any industry, this is the book you want on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not used every method in Copywriting Secrets.

What I understand for sure, though, is that each time I take a seat to write any of my marketing materials, sales pages, ads, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that until I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.