Copywriting Secrets Review: Should You Get A FREE Copy?
8 out of 10 people just check out headings.
Visitors to your website only checked out 20% of the content you write.
People only read the first two words on a line– usually, they miss the 3rd word.
It’s numbers like this that make you believe you should employ a copywriter.
Then you discover about the costs of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a powerful and basic book that will teach you how to get more clicks, gain more visibility, bring in more leads, make more subscribers, and and land more sales online.
Excellent freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you really need to make sales is great sales copy” (lies).
75% of visitors to a website pay attention to the overall quality of the copy, though, and they’ll avoid working with a business that doesn’t have expert and clean copy.
Realities like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No novice copywriter understands what works. They just learn what works after they go through some experimentation, acquire some real information around where consumers are leaving and where they’re investing the most time, and fine-tune the copy based upon the results.
If they do not understand what works, how can they help you make more sales?
All you need are:
Copy solutions that assist you write sales copy and after that hook these transformative words into the bigger structure of your sales page.
An exact understanding of who your ideal consumers are, what their biggest “pains” are, and where they currently live.
Particular, reliable, and constant “power” words that harness effective, psychological and psychological triggers that direct individuals to buy your services and items.
And that’s precisely what Copywriting Secrets, a basic and powerful book for anyone who wishes to make money using advertisements, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I say that everyone can utilize Copywriting Secrets.
When it comes to inspiring individuals to purchase, it’s a testimony to the power of words. It’s likewise a clear recognition of just how important content marketing has actually ended up being when you require to sell anything online.
Many people hear “copywriting” and they believe they’re talking with somebody who practices copyright law.
Copywriting is nowhere as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you should be communicating info to your leads at a third-grade reading level.
That implies you value your potential customers’ time and you want to give them access to your offer as plainly and tactically as possible.
Now, the “technique” part of copywriting tricks originates from understanding which buttons to push when you’re composing ad copy or how to tell a sales story that guides a consumer from being unaware about how to fix an issue to completely gung-ho about your solution.
In my experience, copywriting is easier: It’s like being somebody’s best good friend and their worst enemy all on one page.
Consider it in this manner:.
- An e-mail,
- A sales page,
- A landing page,
- A social media advertisement, or
- A web page,
… you begin explaining your reader’s deepest, darkest, most pervasive discomfort to them. You hold up a very unpleasant mirror.
Then, utilizing words, you continue to poke them all over it hurts. Gradually, they keep in mind why they need to change, take action, or simply make a different decision.
And then, you’re their friend. You offer them an option that really works, without being aggressive, scammy, or salesy.
Now, lots of business owners will inform you that what they want is for quality causes open their wallets and purchase. The reality is that copywriting is about trading something far more important.
Something that’s practically a limited resource.
With so many options, deals, items, opportunities, and services, the only possible way for your readers and prospects to trust you, purchase from you, and remain loyal to you is through keeping their attention.
And absolutely nothing grabs attention on the Internet like copy and content.
Clearly, everyone can use a dependable method to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– even though it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that uses the really formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one said that looking beautiful belonged to copywriting secrets. Rather, the book reveals you book how to use the power of words to:.
Get more clicks,.
Gain more presence,.
Attract more leads,.
Earn more subscribers, and.
Land more sales online.
Most copywriting books attempt to teach you how to “compose excellent copy.”.
Except that every time you try, your words stop working to convince anybody to purchase– except possibly your mother and a few loyal good friends.
But the book shares with you the best secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t write copy– you assemble it.
According to the famous advertiser, Eugene Schwartz, when you’re producing copy:.
” You are working with a series of building blocks, you are putting the building blocks together, and then you are putting them in particular structures. [Your words are] developing a little city of desire for your person to live and come in.”.
Does this sound familiar?
If not, read that quote once again.
Consider another principle in marketing that relies on strategic placement, foundation, and the logical, step-by-step journey that guides a possibility from start to finish.
The finish being a sale.
Which indicates that sales funnels and sales copy skills go together. Discover one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to help you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to use the power of words to get people to do something about it in such a seamless and natural way, your prospects will not even understand they’re being convinced.
Hint: One of the primary copywriting tricks, says Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you offer or who you sell it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Sales Copy.
You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.
Russell is wise– he knows his lane or area of knowledge lies in helping business owners make profits from funnel structure.
Russel Brunson Copywriting Secrets Book.
But Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply take a look at his credentials:.
He’s the creator and owner of a direct response marketing company.
He devotes hundreds of hours every year to coaching one-on-one business owners in the Funnel Scripts neighborhood.
He’s a best-selling author who has actually been running online since he initially started selling e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s introduced several deals for his own products and those of others using sales letters that have produced him $2.5 million and $3 million in profits.
He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting competence.
Best of all, he used his self-taught copywriting abilities to make millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.
Yes, you check out that.
So if this isn’t the right guy to provide you extensive training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Prior to we enter into the full evaluation, I want to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that uses your understanding of your customers and information of your deal to develop high-converting copy for your funnels, ads, blogs, e-mail newsletters, and more.
Which can save you an enormous quantity of time. It’s the ideal alternative to creating or keeping an internal copywriter copy from scratch.
In fact, a great deal of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later in my review).
Due to the fact that Jim Edwards worked on both– but that must simply demonstrate how powerful his capability as a copy developer genuinely is, they might appear comparable.
The Copywriting Secrets book, on the other hand, will provide you whatever you need to customize, fine-tune, and best conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are many “tricks” to persuading individuals– and, typically, you have to utilize a combination of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These secrets and insights interact so you can utilize the formulas to construct persuasion over time. Some examples in the book consist of:.
The “Love me. Your words ought to generate really strong feelings from individuals and require them to make a choice about you personally– it’s one of the most profitable things your copy can do! (page 181).
Learn how to make more on each prospect, which is best for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into an ended up piece of sales copy FAST. It’s a strategy so powerful, you can utilize it to break through author’s block (page 168).
A 13-step sales message formula that reveals you how to immediately encourage clients to make a purchase decision, using deeply deep-rooted psychological triggers (page 143-158).
Speak in the voice of your customer and discover the “magic” words consumers use to explain what they want to purchase (page 104).
8 particular locations online that will reveal you the exact triggers motivating your potential clients and getting them to invest their money. You can utilize this to position your own product, service, training, software application (page 69-71).
How to quickly assemble the “foundation” of sales copy that develop a “little city of desire” for your prospects and consumers (page 79).
The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).
It gets sort of overwhelming reading about the sheer quantity of details Jim Edwards loads in a mere book when you examine out the sales page for the Copywriting Secrets book.
So I’ve broken down his deliverables into five standard sections. I’ll rapidly summarize what you must expect in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards starts this section revealing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a crash course on:.
All the hallmarks of high-performing copywriting.
How to develop the practice.
How to approach nearly every piece of material you see from now on using a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
This is where the rubber meets the road. It’s not simply that fantastic copywriting leaves hints. It’s that great copy can constantly be plugged in and “built” using formulas– and these work no matter what you offer. This section exposes solutions and design templates for sales, ads, and emails letters which have never stopped working.
3. Make ‘Em Thirsty Secrets.
The secret to offering through ads, sales, and e-mails letters? As Jim Edwards states, “Make ’em thirsty!” In other words, you wish to tickle those levers so they’ll purchase faster. And the very best method to do that through copywriting is to use four fundamental sales stories.
The stories make your potential customers “thirsty,” and your copywriting will guide people to the beverage. This is a tested pattern for success with copywriting.
4. Offer Without Selling Secrets.
Keep in mind that among the very best copywriting tricks is to make it appear you’re not selling at all. This is the section that helps you master and embed those secret “stealth closes.”.
Remember Columbo, famous for “playing dumb,” while privately finding out the truth? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to give your clients value and close without pressure.
5. Copy Polishing Secrets.
Do not be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the amount of tweaking and refining you do. Frequently, you can utilize information to assist your decisions.
However you can also utilize the feedback to plug into a few tested approaches for improving your sales, e-mails, and advertisements letters. That’s what this area of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most affordable is to head straight to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This indicates that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.
Nevertheless, Jim also makes you a special guarantee. If you don’t like it, you can request a refund and you don’t need to send the book back. You essentially secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you require to do is get the original offer. The audio version will appear as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the best stories that will motivate your audience, no matter what you sell.
sales story tricks.
When you’re all set to get even more extensive with learning copywriting secrets for any industry, this is the book you want on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still have not used every single method in Copywriting Secrets.
What I know for sure, though, is that whenever I sit down to compose any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.
And I expect I’ll be doing that up until I become a master copywriter. What about you?