Copywriting Secrets Review: Should You Get A FREE Copy?
8 out of 10 individuals just read headlines.
Visitors to your website only read 20% of the material you write.
Individuals just check out the first 2 words on a line– usually, they miss out on the 3rd word.
It’s numbers like this that make you believe you need to employ a copywriter.
Then you learn about the expenses of hiring a copywriter to get more clicks:
Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, gain more exposure, attract more leads, make more subscribers, and and land more sales online.
Excellent freelance copywriters charge up to $250 per hour
Scammy ones will inform you that “all you really need to make sales is great sales copy” (lies).
75% of visitors to a site take notice of the general quality of the copy, however, and they’ll prevent working with a business that doesn’t have expert and clean copy.
Truths like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No newbie copywriter knows what works. They only learn what works after they go through some trial and error, gain some genuine data around where customers are leaving and where they’re spending the most time, and improve the copy based upon the results.
So if they don’t know what works, how can they assist you make more sales?
All you need are:
Copy formulas that help you write sales copy and after that hook these transformative words into the bigger structure of your sales page.
A specific understanding of who your ideal clients are, what their biggest “discomforts” are, and where they currently live.
Particular, reputable, and consistent “power” words that harness effective, psychological and mental triggers that guide people to purchase your services and items.
And that’s precisely what Copywriting Secrets, a fundamental and powerful book for anyone who wishes to make money utilizing ads, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I state that everyone can use Copywriting Secrets.
When it comes to inspiring individuals to purchase, it’s a testimony to the power of words. It’s likewise a clear recognition of just how crucial material marketing has actually become when you require to sell anything online.
Most people hear “copywriting” and they think they’re talking with someone who practices copyright law.
However copywriting is nowhere as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you need to be communicating info to your leads at a third-grade reading level.
That means you value your potential customers’ time and you want to provide access to your deal as clearly and strategically as possible.
Now, the “method” part of copywriting tricks comes from understanding which buttons to push when you’re writing advertisement copy or how to inform a sales story that guides a client from being unaware about how to resolve an issue to totally gung-ho about your solution.
In my experience, copywriting is simpler: It’s like being somebody’s best good friend and their worst opponent all on one page.
Think of it in this manner:.
- An email,
- A sales page,
- A landing page,
- A social networks ad, or
- A websites,
… you start off describing your reader’s inmost, darkest, most pervasive pain to them. You hold up a very unpleasant mirror.
Utilizing words, you continue to poke them everywhere it harms. Gradually, they remember why they require to alter, take action, or just make a different choice.
And after that, you’re their friend. You provide them a solution that in fact works, without being pushy, scammy, or salesy.
Now, many entrepreneurs will inform you that what they desire is for quality results in open their wallets and buy. However the fact is that copywriting has to do with trading something much more important.
Something that’s practically a scarce resource.
And that’s attention.
With numerous options, deals, items, opportunities, and services, the only possible method for your readers and prospects to trust you, purchase from you, and stay loyal to you is through keeping their attention.
And nothing grabs attention on the Internet like copy and content.
Clearly, everyone can utilize a reputable method to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).
Rather, Copywriting Secrets is a book that uses the very solutions it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one stated that looking lovely belonged to copywriting tricks. Instead, the book shows you book how to utilize the power of words to:.
Get more clicks,.
Gain more exposure,.
Attract more leads,.
Earn more subscribers, and.
Land more sales online.
The majority of copywriting books attempt to teach you how to “write excellent copy.”.
Except that each time you attempt, your words fail to persuade anybody to purchase– other than possibly your mother and a few devoted pals.
However the book show you the greatest secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t compose copy– you assemble it.
According to the legendary marketer, Eugene Schwartz, when you’re developing copy:.
” You are working with a series of building blocks, you are putting the structure obstructs together, and then you are putting them in particular structures.
Does this noise familiar?
If not, read that quote once again.
Consider another principle in marketing that counts on tactical positioning, building blocks, and the sensible, stepwise journey that guides a possibility from start to finish.
The finish being a sale.
Which indicates that sales funnels and sales copy abilities go together. Discover one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to assist you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to act in such a seamless and natural way, your prospects will not even realize they’re being convinced.
Hint: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you sell or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.
Russell is wise– he understands his lane or location of knowledge depends on helping business owners make benefit from funnel structure.
Russel Brunson Copywriting Secrets Book.
But Jim Edwards is the self-taught, go-to guru for success with sales copy. Just take a look at his credentials:.
He’s the creator and owner of a direct reaction marketing firm.
He devotes numerous hours every year to coaching individually business owners in the Funnel Scripts community.
He’s a best-selling author who has actually been operating online since he first began offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).
He’s introduced several deals for his own items and those of others using sales letters that have created him $2.5 million and $3 million in revenue.
He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting know-how.
Most importantly, he utilized his self-taught copywriting abilities to make millions– the type of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.
Yes, you check out that right.
So if this isn’t the ideal guy to give you thorough training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we enter the complete review, I wish to let you know that the Copywriting Secrets book is not the same product as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and information of your deal to produce high-converting copy for your funnels, advertisements, blog sites, e-mail newsletters, and more.
Which can conserve you a huge quantity of time. It’s the ideal option to keeping an internal copywriter or producing copy from scratch.
In fact, a great deal of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).
Because Jim Edwards worked on both– but that must simply demonstrate how effective his ability as a copy developer genuinely is, they may appear comparable.
The Copywriting Secrets book, on the other hand, will give you everything you require to customize, fine-tune, and best conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is everything about persuasion with words, right?
Well, there are many “tricks” to convincing people– and, often, you have to utilize a combination of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These insights and tricks collaborate so you can utilize the formulas to construct persuasion over time. Some examples in the book include:.
The “Love me. Your words must elicit really strong emotions from individuals and force them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).
Learn how to make more on each possibility, which is ideal for a sales funnel, using the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into an ended up piece of sales copy FAST. It’s a strategy so effective, you can use it to break through writer’s block (page 168).
A 13-step sales message formula that reveals you how to quickly convince clients to purchase choice, using deeply deep-rooted psychological triggers (page 143-158).
Speak in the voice of your customer and discover the “magic” words clients utilize to describe what they wish to purchase (page 104).
8 particular places online that will show you the specific triggers encouraging your prospective customers and getting them to invest their cash. You can utilize this to position your own item, service, training, software application (page 69-71).
How to quickly put together the “building blocks” of sales copy that create a “little city of desire” for your consumers and potential customers (page 79).
The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards ultimately buying from you (page 178).
When you check out the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large quantity of info Jim Edwards packs in a mere book.
So I’ve broken down his deliverables into 5 basic areas. I’ll rapidly summarize what you must anticipate in each area of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this section revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a refresher course on:.
All the hallmarks of high-performing copywriting.
How to develop the practice.
How to approach practically every piece of material you see from now on utilizing a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
This is where the rubber meets the roadway. It’s not simply that terrific copywriting leaves clues. It’s that excellent copy can always be plugged in and “constructed” utilizing formulas– and these work no matter what you sell. This area reveals formulas and design templates for emails, advertisements, and sales letters which have actually never stopped working.
3. Make ‘Em Thirsty Secrets.
The secret to selling through sales, ads, and e-mails letters? And the best way to do that through copywriting is to utilize 4 basic sales stories.
The stories make your prospects “thirsty,” and your copywriting will direct individuals to the drink. This is a proven pattern for success with copywriting.
4. Offer Without Selling Secrets.
Remember that one of the best copywriting secrets is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.
Remember Columbo, popular for “playing dumb,” while privately determining the fact? Well, Jim Edwards shows you how to use this section of the Copywriting Secrets book to offer your customers value and close without pressure.
5. Copy Polishing Secrets.
Do not be tricked by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the quantity of tweaking and refining you do. Often, you can use information to direct your choices.
You can likewise utilize the feedback to plug into a few tested approaches for improving your e-mails, ads, and sales letters. That’s what this area of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head straight to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book using the reliable Free plus Shipping Cost offer. This implies that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.
Jim also makes you an unique guarantee. If you do not like it, you can ask for a refund and you do not have to send out the book back. You basically get free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the original deal. The audio version will turn up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the ideal stories that will inspire your audience, no matter what you sell.
sales story tricks.
This is the book you desire in your corner when you’re all set to get even more in-depth with discovering copywriting secrets for any market.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t utilized each and every single strategy in Copywriting Secrets.
What I understand for sure, however, is that each time I take a seat to compose any of my marketing products, sales pages, advertisements, emails, and even social media posts, I initially thumb through my Copywriting Secrets book.
And I expect I’ll be doing that until I end up being a master copywriter. What about you?