Copywriting Secrets Review: Should You Get A FREE Copy?
8 out of 10 individuals only check out headlines.
Visitors to your website only read 20% of the material you write.
People only check out the very first two words on a line– normally, they miss the 3rd word.
It’s numbers like this that make you believe you must work with a copywriter.
However then you learn more about the expenses of hiring a copywriter to get more clicks:
Summary: Copywriting Secrets is a essential and powerful book that will teach you how to get more clicks, acquire more visibility, bring in more leads, earn more subscribers, and and land more sales online.
Great freelance copywriters charge up to $250 per hour
Scammy ones will inform you that “all you truly need to make sales is terrific sales copy” (lies).
75% of visitors to a website focus on the overall quality of the copy, though, and they’ll avoid doing business with a business that doesn’t have expert and clean copy.
Facts like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about effective copywriting.
No newbie copywriter knows what works. They just find out what works after they go through some experimentation, gain some genuine data around where clients are leaving and where they’re spending the most time, and refine the copy based on the results.
If they do not understand what works, how can they help you make more sales?
All you require are:
Copy formulas that help you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.
An exact understanding of who your perfect consumers are, what their biggest “discomforts” are, and where they currently live.
Specific, dependable, and constant “power” words that harness effective, psychological and psychological triggers that direct people to buy your services and products.
And that’s precisely what Copywriting Secrets, a powerful and basic book for anyone who wishes to generate income utilizing advertisements, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I state that everybody can use Copywriting Secrets, it’s not an exaggeration.
When it comes to inspiring individuals to purchase, it’s a testament to the power of words. It’s likewise a clear acknowledgement of simply how important material marketing has actually become when you require to offer anything online.
Most people hear “copywriting” and they believe they’re talking with somebody who practices copyright law.
However copywriting is nowhere as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you should be interacting info to your leads at a third-grade reading level.
That indicates you worth your prospects’ time and you wish to provide access to your offer as plainly and strategically as possible.
Now, the “method” part of copywriting secrets originates from understanding which buttons to push when you’re composing ad copy or how to tell a sales story that guides a customer from being unaware about how to resolve an issue to totally gung-ho about your option.
But, in my experience, copywriting is easier: It’s like being someone’s friend and their worst enemy all on one page.
Think about it this way:.
- An e-mail,
- A sales page,
- A landing page,
- A social networks advertisement, or
- A websites,
… you start off explaining your reader’s inmost, darkest, most pervasive pain to them. You hold up a very unpleasant mirror.
Using words, you continue to poke them all over it injures. Gradually, they remember why they need to change, take action, or simply make a different choice.
And after that, you’re their friend. You provide them a solution that really works, without being aggressive, scammy, or salesy.
Now, many entrepreneurs will inform you that what they desire is for quality leads to open their wallets and purchase. The truth is that copywriting is about trading something far more important.
Something that’s practically a scarce resource.
With a lot of solutions, offers, services, items, and opportunities, the only possible way for your prospects and readers to trust you, buy from you, and remain faithful to you is through keeping their attention.
And nothing grabs attention on the Internet like copy and material.
Plainly, everyone can use a trusted way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that uses the very solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one said that looking lovely belonged to copywriting secrets. Instead, the book shows you book how to utilize the power of words to:.
Get more clicks,.
Gain more presence,.
Draw in more leads,.
Make more customers, and.
Land more sales online.
The majority of copywriting books attempt to teach you how to “write great copy.”.
Other than that every time you try, your words stop working to encourage anyone to purchase– other than maybe your mom and a couple of faithful pals.
The book shares with you the biggest secret about copywriting (and it does not matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t compose copy– you assemble it.
According to the famous marketer, Eugene Schwartz, when you’re producing copy:.
” You are working with a series of structure blocks, you are putting the structure blocks together, and then you are putting them in specific structures.
Does this noise familiar?
If not, checked out that quote once again.
Think about another concept in marketing that counts on tactical placement, foundation, and the rational, stepwise journey that guides a prospect from start to finish.
The finish being a sale.
Which indicates that sales funnels and sales copy skills go together. Find out one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to assist you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to use the power of words to get individuals to act in such a natural and smooth way, your potential customers will not even recognize they’re being persuaded.
Hint: One of the main copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you offer or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Sales Copy.
You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.
Russell is wise– he understands his lane or location of competence depends on helping business owners make benefit from funnel building.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply have a look at his qualifications:.
He’s the creator and owner of a direct reaction marketing firm.
He dedicates numerous hours every year to training individually entrepreneur in the Funnel Scripts neighborhood.
He’s a best-selling author who has been running online considering that he first began offering e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).
He’s launched multiple offers for his own products and those of others using sales letters that have generated him $2.5 million and $3 million in profits.
He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting knowledge.
Best of all, he used his self-taught copywriting skills to earn millions– the type of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that.
So if this isn’t the best person to provide you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Prior to we enter the complete evaluation, I wish to let you know that the Copywriting Secrets book is not the very same item as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and information of your offer to create high-converting copy for your funnels, ads, blog sites, e-mail newsletters, and more.
Which can save you a massive amount of time. It’s the ideal option to producing or keeping an in-house copywriter copy from scratch.
In fact, a lot of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll tell you more about that later in my review).
Due to the fact that Jim Edwards worked on both– however that ought to just demonstrate how effective his ability as a copy creator truly is, they may appear similar.
The Copywriting Secrets book, on the other hand, will provide you whatever you require to customize, fine-tune, and best conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words, right?
Well, there are many “tricks” to persuading individuals– and, frequently, you have to employ a combination of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These insights and secrets work together so you can utilize the formulas to develop persuasion over time. Some examples in the book consist of:.
The “Love me. Hate me. There’s no cash in the center!” technique. Your words must generate really strong emotions from individuals and require them to make a decision about you personally– it’s one of the most lucrative things your copy can do! (page 181).
Discover how to make more on each possibility, which is perfect for a sales funnel, utilizing the “give them a shovel … then offer them a bulldozer” technique for make more on each (page 179).
How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a technique so effective, you can utilize it to break through author’s block (page 168).
A 13-step sales message formula that reveals you how to quickly persuade clients to buy decision, using deeply deep-rooted mental triggers (page 143-158).
Speak in the voice of your consumer and find the “magic” words clients utilize to explain what they want to purchase (page 104).
8 specific locations online that will reveal you the specific triggers inspiring your prospective clients and getting them to invest their money. You can use this to position your own item, service, coaching, software application (page 69-71).
How to quickly assemble the “foundation” of sales copy that create a “little city of desire” for your potential customers and consumers (page 79).
The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards ultimately purchasing from you (page 178).
When you check out the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the sheer quantity of details Jim Edwards packs in a simple book.
So I’ve broken down his deliverables into 5 standard areas. I’ll quickly summarize what you must expect in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this section showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.
All the trademarks of high-performing copywriting.
How to establish the practice.
How to approach almost every piece of material you see from now on utilizing a copywriter’s point of view on persuasion.
2. Sales Formula/Letter Secrets.
It’s not simply that excellent copywriting leaves ideas. This section reveals formulas and templates for sales, e-mails, and advertisements letters which have actually never stopped working.
3. Make ‘Em Thirsty Secrets.
The secret to offering through advertisements, sales, and e-mails letters? As Jim Edwards says, “Make ’em thirsty!” In other words, you want to tickle those levers so they’ll buy quicker. And the very best way to do that through copywriting is to utilize four basic sales stories.
The stories make your potential customers “thirsty,” and your copywriting will guide people to the beverage. This is a tested pattern for success with copywriting.
4. Offer Without Selling Secrets.
Keep in mind that among the best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.
Keep in mind Columbo, well-known for “playing dumb,” while covertly finding out the fact? Well, Jim Edwards shows you how to utilize this area of the Copywriting Secrets book to offer your clients worth and close without pressure.
5. Copy Polishing Secrets.
Don’t be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Frequently, you can use information to assist your choices.
You can likewise utilize the feedback to plug into a few tested techniques for enhancing your sales, ads, and e-mails letters. That’s what this area of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the least expensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This means that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.
However, Jim likewise makes you a special promise. You can ask for a refund and you don’t have to send out the book back if you don’t like it. You essentially secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the original deal. The audio version will appear as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the best stories that will encourage your audience, no matter what you sell.
sales story tricks.
When you’re prepared to get even more thorough with discovering copywriting tricks for any industry, this is the book you desire on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t utilized each and every single technique in Copywriting Secrets.
What I know for sure, however, is that every time I take a seat to compose any of my marketing products, sales pages, advertisements, e-mails, and even social media posts, I initially thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that till I become a master copywriter. What about you?