Hovair Automotive, Jim Edwards

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals only read headings.

Visitors to your site just read 20% of the material you write.

Individuals only check out the first 2 words on a line– generally, they miss the third word.

It’s numbers like this that make you believe you should hire a copywriter.

Then you find out about the costs of employing a copywriter to get more clicks:

Hovair Automotive, Jim Edwards

Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, get more exposure, attract more leads, earn more subscribers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really require to make sales is excellent sales copy” (lies).

75% of visitors to a website pay attention to the general quality of the copy, however, and they’ll avoid working with a company that doesn’t have expert and clean copy.

Realities like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No newbie copywriter understands what works. They only learn what works after they go through some trial and error, get some real data around where clients are leaving and where they’re spending the most time, and refine the copy based on the results.

If they don’t know what works, how can they help you make more sales?

It’s “simple.”

All you require are:

Copy solutions that help you write sales copy and after that hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your ideal consumers are, what their greatest “discomforts” are, and where they presently live.

Particular, trusted, and constant “power” words that harness effective, mental and emotional triggers that direct individuals to purchase your product or services.

And that’s precisely what Copywriting Secrets, a powerful and basic book for anyone who wishes to generate income utilizing advertisements, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I state that everybody can utilize Copywriting Secrets, it’s not an exaggeration.

It’s a testimony to the power of words when it concerns motivating individuals to buy. When you need to sell anything online, it’s also a clear recognition of just how crucial material marketing has actually become.

Many people hear “copywriting” and they think they’re speaking to someone who practices copyright law.

However copywriting is nowhere as dry, arcane, or long-winded as legalese. If you’re doing it right, you need to be communicating info to your leads at a third-grade reading level.

That suggests you worth your potential customers’ time and you want to provide access to your deal as clearly and strategically as possible.

Now, the “method” part of copywriting secrets originates from knowing which buttons to push when you’re writing ad copy or how to inform a sales story that guides a customer from being uninformed about how to solve a problem to absolutely gung-ho about your option.

However, in my experience, copywriting is easier: It’s like being somebody’s friend and their worst enemy all on one page.

Think of it by doing this:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media ad, or
  • A websites,

… you start off describing your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a really unpleasant mirror.

Then, utilizing words, you continue to poke them everywhere it injures. Slowly, they keep in mind why they need to alter, act, or simply make a various choice.

And then, you’re their buddy. You use them a solution that in fact works, without being aggressive, scammy, or salesy.

Now, lots of entrepreneurs will tell you that what they want is for quality results in open their wallets and buy. But the fact is that copywriting is about trading something far more important.

Something that’s nearly a scarce resource.

And that’s attention.

With numerous solutions, offers, services, chances, and products, the only possible way for your potential customers and readers to trust you, buy from you, and stay loyal to you is through maintaining their attention.

And nothing grabs attention on the Internet like copy and material.

Clearly, everybody can use a trusted method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the extremely formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking gorgeous belonged to copywriting secrets. Rather, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more exposure,.

Draw in more leads,.

Earn more subscribers, and.

Land more sales online.

Many copywriting books try to teach you how to “write fantastic copy.”.

Other than that whenever you attempt, your words stop working to encourage anyone to purchase– except perhaps your mama and a couple of loyal friends.

The book shares with you the greatest secret about copywriting (and it does not matter what you sell).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of foundation, you are putting the building blocks together, and after that you are putting them in certain structures. [Your words are] building a little city of desire for your person to come and live in.”.

Does this sound familiar?

If not, read that quote again.

Think of another idea in marketing that depends on tactical placement, building blocks, and the sensible, stepwise journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go hand-in-hand. Find out one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get people to take action in such a natural and smooth method, your potential customers won’t even recognize they’re being convinced.

Hint: One of the main copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you sell it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You might have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is wise– he understands his lane or location of proficiency lies in helping entrepreneurs make make money from funnel building.

Hovair Automotive, Jim Edwards

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply have a look at his qualifications:.

He’s the creator and owner of a direct action marketing firm.

He dedicates hundreds of hours every year to training one-on-one entrepreneur in the Funnel Scripts community.

He’s a best-selling author who has been running online since he first started offering e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).

He’s released several offers for his own items and those of others utilizing sales letters that have actually generated him $2.5 million and $3 million in earnings.

He’s been included in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting competence.

Most importantly, he used his self-taught copywriting skills to make millions– the sort of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

So if this isn’t the ideal guy to give you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter the complete evaluation, I wish to let you understand that the Copywriting Secrets book is not the very same item as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your customers and details of your offer to create high-converting copy for your funnels, ads, blogs, email newsletters, and more.

Which can save you a massive amount of time. It’s the best alternative to keeping an internal copywriter or producing copy from scratch.

A lot of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).

They may appear comparable due to the fact that Jim Edwards dealt with both– however that must just demonstrate how effective his capability as a copy creator genuinely is.

The Copywriting Secrets book, on the other hand, will give you everything you require to personalize, tweak, and ideal conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are lots of “tricks” to persuading individuals– and, often, you have to use a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Hovair Automotive, Jim Edwards

These secrets and insights collaborate so you can use the formulas to build persuasion with time. Some examples in the book include:.

The “Love me. Dislike me. There’s no money in the middle!” technique. Your words must elicit extremely strong feelings from people and require them to decide about you personally– it’s one of the most profitable things your copy can do! (page 181).

Learn how to make more on each possibility, which is best for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to immediately convince clients to purchase decision, using deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words customers use to explain what they want to buy (page 104).

8 specific locations online that will show you the precise triggers encouraging your possible clients and getting them to spend their money. You can use this to position your own product, service, coaching, software (page 69-71).

How to quickly assemble the “building blocks” of sales copy that produce a “little city of desire” for your clients and prospects (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large quantity of information Jim Edwards crams in a simple book.

I’ve broken down his deliverables into 5 fundamental sections. I’ll rapidly summarize what you should expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards begins this section showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of material you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that great copywriting leaves ideas. This section reveals solutions and design templates for advertisements, emails, and sales letters which have actually never stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to selling through ads, sales, and e-mails letters? And the best way to do that through copywriting is to use 4 standard sales stories.

The stories make your potential customers “thirsty,” and your copywriting will direct people to the drink. This is a proven pattern for success with copywriting.

4. Sell Without Selling Secrets.

Remember that one of the very best copywriting secrets is to make it appear you’re not costing all. This is the area that assists you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while privately determining the reality? Well, Jim Edwards reveals you how to use this section of the Copywriting Secrets book to offer your clients value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this section in the Copywriting Secrets book. Copywriting is only as excellent as the amount of tweaking and refining you do.

However you can likewise utilize the feedback to plug into a few tested approaches for improving your e-mails, ads, and sales letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the most affordable is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This means that you’ll get the book for free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim likewise makes you an unique guarantee. You can ask for a refund and you don’t have to send out the book back if you do not like it. You essentially get free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the initial deal. The audio version will turn up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the best stories that will encourage your audience, no matter what you sell.

sales story secrets.

When you’re ready to get even more extensive with learning copywriting tricks for any market, this is the book you want on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t utilized every single strategy in Copywriting Secrets.

What I understand for sure, though, is that each time I take a seat to write any of my marketing materials, sales pages, ads, e-mails, and even social media posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.