Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 individuals just check out headings.
Visitors to your site just checked out 20% of the material you compose.
People just read the first 2 words on a line– typically, they miss out on the 3rd word.
It’s numbers like this that make you think you ought to employ a copywriter.
But then you discover the costs of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a powerful and basic book that will teach you how to get more clicks, acquire more exposure, bring in more leads, earn more customers, and and land more sales online.
Good freelance copywriters charge up to $250 per hour
Scammy ones will inform you that “all you actually need to make sales is terrific sales copy” (lies).
75% of visitors to a site take notice of the total quality of the copy, though, and they’ll avoid working with a business that does not have tidy and professional copy.
Facts like these make you question if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about reliable copywriting.
No novice copywriter knows what works. They only learn what works after they go through some experimentation, acquire some genuine data around where customers are leaving and where they’re spending the most time, and improve the copy based on the outcomes.
So if they do not understand what works, how can they help you make more sales?
It’s “basic.”
All you need are:
Copy solutions that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.
An exact understanding of who your ideal clients are, what their biggest “pains” are, and where they presently live.
Particular, trustworthy, and constant “power” words that harness effective, psychological and mental triggers that guide individuals to purchase your services and products.
Which’s precisely what Copywriting Secrets, a effective and fundamental book for anyone who wants to earn money utilizing advertisements, e-mails, sales letters, teaches you to do.
Get a FREE copy of Copywriting Secrets.
What is Copywriting and Why Does it Matter?
When I say that everyone can utilize Copywriting Secrets, it’s not an exaggeration.
When it comes to inspiring individuals to buy, it’s a testament to the power of words. It’s likewise a clear acknowledgement of simply how essential material marketing has ended up being when you require to offer anything online.
Most people hear “copywriting” and they believe they’re speaking to somebody who practices copyright law.
Copywriting is nowhere as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you need to be communicating details to your leads at a third-grade reading level.
That indicates you worth your prospects’ time and you wish to provide access to your deal as clearly and tactically as possible.
Now, the “technique” part of copywriting secrets originates from understanding which buttons to push when you’re composing advertisement copy or how to inform a sales story that guides a client from being unaware about how to resolve a problem to absolutely gung-ho about your option.
In my experience, copywriting is simpler: It’s like being someone’s best pal and their worst opponent all on one page.
Think of it in this manner:.
Whether it’s:
- An e-mail,
- A sales page,
- A landing page,
- A social media ad, or
- A web page,
… you begin explaining your reader’s deepest, darkest, most pervasive discomfort to them. You hold up an extremely unpleasant mirror.
Then, utilizing words, you continue to poke them everywhere it harms. Gradually, they keep in mind why they need to alter, take action, or just make a different decision.
And then, you’re their buddy. You offer them a solution that in fact works, without being pushy, scammy, or salesy.
Now, many business owners will inform you that what they desire is for quality leads to open their wallets and buy. But the fact is that copywriting has to do with trading something much more valuable.
Something that’s nearly a scarce resource.
And that’s attention.
With numerous solutions, deals, items, chances, and services, the only possible method for your potential customers and readers to trust you, buy from you, and stay faithful to you is through keeping their attention.
And absolutely nothing grabs attention on the Internet like copy and material.
Clearly, everybody can utilize a trustworthy way to master high-converting copy.
Get a FREE copy of Copywriting Secrets.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the extremely solutions it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one stated that looking beautiful became part of copywriting tricks. Instead, the book reveals you book how to use the power of words to:.
Get more clicks,.
Gain more exposure,.
Draw in more leads,.
Make more subscribers, and.
Land more sales online.
The majority of copywriting books attempt to teach you how to “write excellent copy.”.
Other than that each time you attempt, your words stop working to convince anyone to buy– other than perhaps your mommy and a couple of loyal buddies.
But the book show you the best secret about copywriting (and it doesn’t matter what you offer).
Focus:
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t write copy– you assemble it.
According to the legendary marketer, Eugene Schwartz, when you’re producing copy:.
” You are working with a series of foundation, you are putting the building blocks together, and after that you are putting them in particular structures. [Your words are] building a little city of desire for your individual to live and come in.”.
Does this noise familiar?
If not, read that quote again.
Think of another idea in marketing that depends on tactical positioning, building blocks, and the rational, step-by-step journey that guides a prospect from start to finish.
The surface being a sale.
Sales funnels.
Which indicates that sales funnels and sales copy skills go together. Discover one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting formulas to assist you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll learn to use the power of words to get people to do something about it in such a seamless and natural way, your prospects won’t even realize they’re being persuaded.
Tip: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you sell or who you sell it to!”.
Get a FREE copy of Copywriting Secrets.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
Period.
You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the developers of ClickFunnels.
Russell is sensible– he understands his lane or location of expertise depends on helping entrepreneurs make make money from funnel structure.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to guru for success with sales copy. Just have a look at his credentials:.
He’s the creator and owner of a direct action marketing firm.
He dedicates numerous hours every year to training one-on-one company owner in the Funnel Scripts neighborhood.
He’s a best-selling author who has been operating online given that he initially began offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).
He’s released several offers for his own products and those of others using sales letters that have created him $2.5 million and $3 million in profits.
He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting competence.
Most importantly, he used his self-taught copywriting skills to earn millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.
Yes, you check out that.
If this isn’t the ideal person to offer you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Prior to we get into the full review, I wish to let you understand that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software application tool.
Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and details of your offer to develop high-converting copy for your funnels, advertisements, blogs, email newsletters, and more.
And that can save you an enormous amount of time. It’s the ideal alternative to creating or keeping an internal copywriter copy from scratch.
In fact, a great deal of the formulas that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).
Since Jim Edwards worked on both– however that ought to just demonstrate how effective his ability as a copy developer really is, they might seem similar.
The Copywriting Secrets book, on the other hand, will give you whatever you require to personalize, tweak, and ideal conversion copy.
Get a FREE copy of Copywriting Secrets.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are lots of “secrets” to convincing individuals– and, frequently, you need to use a mix of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These insights and tricks work together so you can utilize the formulas to construct persuasion gradually. Some examples in the book consist of:.
The “Love me. Hate me. There’s no money in the center!” technique. Your words must elicit very strong feelings from individuals and require them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).
Discover how to make more on each possibility, which is perfect for a sales funnel, using the “provide a shovel … then offer them a bulldozer” approach for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a completed piece of sales copy FAST. It’s a technique so powerful, you can utilize it to break through writer’s block (page 168).
A 13-step sales message formula that shows you how to immediately persuade consumers to make a purchase choice, utilizing deeply ingrained mental triggers (page 143-158).
Speak in the voice of your client and find the “magic” words consumers use to describe what they wish to buy (page 104).
8 specific places online that will show you the specific triggers inspiring your prospective customers and getting them to invest their cash. You can utilize this to place your own item, service, training, software (page 69-71).
How to rapidly assemble the “building blocks” of sales copy that develop a “little city of desire” for your prospects and consumers (page 79).
The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards eventually buying from you (page 178).
It gets sort of frustrating reading about the large amount of info Jim Edwards loads in a mere book when you examine out the sales page for the Copywriting Secrets book.
So I’ve broken down his deliverables into five standard sections. I’ll quickly summarize what you should anticipate in each section of the Copywriting Secrets book.
Get a FREE copy of Copywriting Secrets.
1. Copywriting Mindset Secrets.
Jim Edwards starts this section showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a crash course on:.
All the trademarks of high-performing copywriting.
How to establish the practice.
How to approach almost every piece of material you see from now on utilizing a copywriter’s perspective on persuasion.
2. Sales Formula/Letter Secrets.
This is where the rubber meets the road. It’s not simply that great copywriting leaves ideas. It’s that great copy can always be plugged in and “constructed” using formulas– and these work no matter what you offer. This section reveals formulas and design templates for ads, e-mails, and sales letters which have never ever stopped working.
3. Make ‘Em Thirsty Secrets.
The trick to selling through sales, e-mails, and ads letters? And the best method to do that through copywriting is to use 4 standard sales stories.
The stories make your potential customers “thirsty,” and your copywriting will direct individuals to the beverage. This is a proven pattern for success with copywriting.
4. Offer Without Selling Secrets.
Keep in mind that among the best copywriting secrets is to make it appear you’re not selling at all. This is the section that helps you master and embed those secret “stealth closes.”.
Remember Columbo, popular for “playing dumb,” while covertly finding out the truth? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to provide your customers worth and close without pressure.
Cha-ching!
5. Copy Polishing Secrets.
Don’t be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Often, you can use data to assist your choices.
You can also use the feedback to plug into a few proven approaches for enhancing your advertisements, e-mails, and sales letters. That’s what this area of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the least expensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This implies that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
Nevertheless, Jim also makes you a distinct guarantee. You can ask for a refund and you don’t have to send the book back if you do not like it. You essentially get free shipping for the Copywriting Secrets book.
Get a FREE copy of Copywriting Secrets.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the original offer. The audio variation will turn up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you produce the ideal stories that will inspire your audience, no matter what you offer.
sales story secrets.
This is the book you want in your corner when you’re all set to get back at more thorough with learning copywriting tricks for any market.
Get a FREE copy of Copywriting Secrets.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized every method in Copywriting Secrets.
What I understand for sure, however, is that every time I take a seat to write any of my marketing materials, sales pages, advertisements, emails, and even social media posts, I first thumb through my Copywriting Secrets book.
And I expect I’ll be doing that till I become a master copywriter. What about you?
