Jim Dunn Dunn Edwards

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals only check out headlines.

Visitors to your website just checked out 20% of the material you compose.

People just check out the very first two words on a line– normally, they miss the 3rd word.

It’s numbers like this that make you think you must hire a copywriter.

However then you find out about the costs of working with a copywriter to get more clicks:

Jim Dunn Dunn Edwards

Summary: Copywriting Secrets is a essential and powerful book that will teach you how to get more clicks, get more presence, bring in more leads, earn more customers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you truly require to make sales is fantastic sales copy” (lies).

75% of visitors to a site take note of the total quality of the copy, however, and they’ll prevent working with a company that does not have expert and clean copy.

Facts like these make you question if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No newbie copywriter understands what works. They only learn what works after they go through some experimentation, gain some genuine data around where customers are leaving and where they’re investing the most time, and improve the copy based on the results.

So if they don’t understand what works, how can they assist you make more sales?

It’s “easy.”

All you need are:

Copy solutions that help you compose sales copy and then hook these transformative words into the larger structure of your sales page.

A specific understanding of who your perfect consumers are, what their greatest “discomforts” are, and where they presently live.

Particular, trustworthy, and consistent “power” words that harness powerful, emotional and mental triggers that guide people to purchase your services and products.

Which’s exactly what Copywriting Secrets, a effective and essential book for anyone who wants to make money using advertisements, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can use Copywriting Secrets, it’s not an exaggeration.

When it comes to encouraging people to buy, it’s a testimony to the power of words. It’s also a clear acknowledgement of just how crucial content marketing has actually become when you require to sell anything online.

Most people hear “copywriting” and they believe they’re speaking to somebody who practices copyright law.

However copywriting is nowhere as dry, arcane, or verbose as legalese. If you’re doing it right, you ought to be communicating info to your leads at a third-grade reading level.

That implies you value your prospects’ time and you want to give them access to your offer as clearly and strategically as possible.

Now, the “strategy” part of copywriting tricks originates from understanding which buttons to press when you’re composing ad copy or how to tell a sales story that guides a consumer from being unaware about how to fix a problem to totally gung-ho about your solution.

But, in my experience, copywriting is simpler: It’s like being someone’s buddy and their worst enemy all on one page.

Consider it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social media advertisement, or
  • A web page,

… you start describing your reader’s deepest, darkest, most prevalent discomfort to them. You hold up a very undesirable mirror.

Using words, you continue to poke them all over it injures. Slowly, they keep in mind why they need to change, do something about it, or simply make a different decision.

And after that, you’re their best friend. You provide them a service that really works, without being pushy, scammy, or salesy.

Now, many entrepreneurs will tell you that what they want is for quality leads to open their wallets and purchase. However the fact is that copywriting has to do with trading something far more valuable.

Something that’s nearly a scarce resource.

And that’s attention.

With a lot of services, offers, products, services, and opportunities, the only possible way for your potential customers and readers to trust you, purchase from you, and remain loyal to you is through preserving their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Clearly, everybody can utilize a trusted way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the really solutions it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking stunning was part of copywriting tricks. Rather, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more visibility,.

Bring in more leads,.

Earn more subscribers, and.

Land more sales online.

The majority of copywriting books attempt to teach you how to “compose excellent copy.”.

Except that whenever you attempt, your words fail to persuade anybody to buy– other than possibly your mom and a couple of faithful friends.

But the book shares with you the greatest secret about copywriting (and it doesn’t matter what you sell).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of building blocks, you are putting the building blocks together, and then you are putting them in specific structures. [Your words are] building a little city of desire for your person to come and live in.”.

Does this sound familiar?

If not, checked out that quote again.

Consider another concept in marketing that depends on tactical positioning, building blocks, and the rational, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy skills go together. Learn one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to help you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to do something about it in such a natural and seamless method, your potential customers won’t even realize they’re being encouraged.

Tip: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is smart– he understands his lane or location of proficiency lies in assisting entrepreneurs make make money from funnel building.

Jim Dunn Dunn Edwards

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just have a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing firm.

He dedicates numerous hours every year to coaching one-on-one company owner in the Funnel Scripts community.

He’s a very popular author who has actually been running online given that he first began selling e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s released numerous offers for his own items and those of others using sales letters that have actually created him $2.5 million and $3 million in profits.

He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting know-how.

Most importantly, he utilized his self-taught copywriting abilities to earn millions– the type of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you check out that right.

If this isn’t the right person to offer you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter into the complete review, I want to let you know that the Copywriting Secrets book is not the same item as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and details of your offer to create high-converting copy for your funnels, ads, blog sites, email newsletters, and more.

Which can conserve you a huge amount of time. It’s the perfect option to keeping an in-house copywriter or developing copy from scratch.

A lot of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll inform you more about that later in my evaluation).

They might appear comparable due to the fact that Jim Edwards dealt with both– however that should just show how effective his ability as a copy creator genuinely is.

The Copywriting Secrets book, on the other hand, will offer you whatever you require to personalize, tweak, and ideal conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are lots of “secrets” to persuading individuals– and, often, you need to use a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Jim Dunn Dunn Edwards

These insights and tricks work together so you can use the formulas to construct persuasion with time. Some examples in the book include:.

The “Love me. Dislike me. There’s no cash in the middle!” technique. Your words should elicit really strong emotions from people and require them to make a decision about you personally– it’s one of the most successful things your copy can do! (page 181).

Learn how to make more on each prospect, which is ideal for a sales funnel, using the “give them a shovel … then offer them a bulldozer” method for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a strategy so effective, you can use it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to quickly persuade clients to make a purchase choice, utilizing deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your client and find the “magic” words consumers utilize to explain what they want to purchase (page 104).

8 particular places online that will show you the precise triggers motivating your possible consumers and getting them to invest their cash. You can use this to place your own item, service, training, software application (page 69-71).

How to rapidly assemble the “foundation” of sales copy that create a “little city of desire” for your potential customers and customers (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads individuals on a journey towards eventually purchasing from you (page 178).

It gets sort of frustrating reading about the sheer amount of information Jim Edwards packs in a mere book when you examine out the sales page for the Copywriting Secrets book.

I’ve broken down his deliverables into five fundamental areas. I’ll rapidly summarize what you ought to expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards starts this area revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach practically every piece of material you see from now on utilizing a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that great copywriting leaves hints. This area reveals formulas and design templates for ads, emails, and sales letters which have never stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to selling through emails, advertisements, and sales letters? And the finest way to do that through copywriting is to use 4 fundamental sales stories.

The stories make your prospects “thirsty,” and your copywriting will guide individuals to the beverage. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that one of the best copywriting tricks is to make it appear you’re not selling at all. This is the section that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, well-known for “playing dumb,” while secretly figuring out the reality? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to give your consumers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be tricked by the name of this area in the Copywriting Secrets book. Copywriting is only as good as the amount of tweaking and refining you do.

You can also use the feedback to plug into a few tested techniques for enhancing your e-mails, advertisements, and sales letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are numerous methods to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the least expensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book using the reliable Free plus Shipping Cost deal. This means that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Jim likewise makes you an unique pledge. You can ask for a refund and you don’t have to send the book back if you don’t like it. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the original offer. The audio version will turn up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you produce the right stories that will inspire your audience, no matter what you offer.

sales story secrets.

This is the book you desire on your side when you’re all set to get back at more extensive with learning copywriting tricks for any industry.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not utilized each and every single strategy in Copywriting Secrets.

What I understand for sure, though, is that whenever I sit down to compose any of my marketing materials, sales pages, advertisements, emails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.