Jim Edwards 1986

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people only check out headings.

Visitors to your website just read 20% of the content you compose.

Individuals only check out the first two words on a line– normally, they miss the third word.

It’s numbers like this that make you believe you need to employ a copywriter.

Then you discover about the costs of working with a copywriter to get more clicks:

Jim Edwards 1986

Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, gain more exposure, attract more leads, make more customers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you actually require to make sales is terrific sales copy” (lies).

75% of visitors to a site take note of the general quality of the copy, however, and they’ll prevent working with a business that does not have clean and expert copy.

Realities like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No beginner copywriter understands what works. They just discover what works after they go through some trial and error, get some genuine information around where consumers are leaving and where they’re spending the most time, and fine-tune the copy based on the results.

If they do not understand what works, how can they assist you make more sales?

It’s “simple.”

All you need are:

Copy formulas that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.

An exact understanding of who your perfect consumers are, what their greatest “discomforts” are, and where they presently live.

Specific, trusted, and constant “power” words that harness effective, emotional and psychological triggers that assist people to buy your product or services.

Which’s exactly what Copywriting Secrets, a essential and powerful book for anybody who wishes to make money using advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can use Copywriting Secrets, it’s not an exaggeration.

It’s a testimony to the power of words when it pertains to encouraging people to buy. When you need to sell anything online, it’s also a clear recognition of just how crucial content marketing has actually become.

The majority of people hear “copywriting” and they believe they’re speaking with someone who practices copyright law.

Copywriting is nowhere as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you need to be interacting details to your leads at a third-grade reading level.

That means you value your potential customers’ time and you wish to provide access to your deal as plainly and strategically as possible.

Now, the “method” part of copywriting tricks originates from knowing which buttons to press when you’re composing advertisement copy or how to inform a sales story that guides a consumer from being uninformed about how to resolve an issue to completely gung-ho about your option.

In my experience, copywriting is easier: It’s like being someone’s finest buddy and their worst enemy all on one page.

Consider it by doing this:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A web page,

… you start off explaining your reader’s deepest, darkest, most pervasive discomfort to them. You hold up an extremely unpleasant mirror.

Then, using words, you continue to poke them all over it hurts. Slowly, they remember why they need to change, do something about it, or simply make a different choice.

And after that, you’re their buddy. You use them an option that really works, without being pushy, scammy, or salesy.

Now, lots of entrepreneurs will tell you that what they want is for quality results in open their wallets and purchase. The truth is that copywriting is about trading something far more valuable.

Something that’s nearly a scarce resource.

And that’s attention.

With a lot of options, deals, chances, items, and services, the only possible way for your potential customers and readers to trust you, purchase from you, and remain devoted to you is through preserving their attention.

And nothing grabs attention on the Internet like copy and content.

Clearly, everyone can use a reliable method to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the extremely solutions it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking lovely belonged to copywriting secrets. Instead, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more presence,.

Bring in more leads,.

Make more subscribers, and.

Land more sales online.

The majority of copywriting books try to teach you how to “write fantastic copy.”.

Other than that each time you attempt, your words stop working to encourage anybody to purchase– other than maybe your mommy and a few loyal buddies.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of building blocks, you are putting the building blocks together, and then you are putting them in specific structures.

Does this noise familiar?

If not, checked out that quote again.

Think about another concept in marketing that counts on strategic positioning, building blocks, and the rational, stepwise journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which means that sales funnels and sales copy skills go hand-in-hand. Learn one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting formulas to help you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get individuals to act in such a seamless and natural way, your prospects will not even understand they’re being convinced.

Hint: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is wise– he knows his lane or area of expertise depends on helping business owners make profits from funnel structure.

Jim Edwards 1986

Russel Brunson Copywriting Secrets Book.

But Jim Edwards is the self-taught, go-to expert for success with sales copy. Just take a look at his qualifications:.

He’s the creator and owner of a direct reaction marketing company.

He dedicates hundreds of hours every year to training individually company owner in the Funnel Scripts neighborhood.

He’s a best-selling author who has been operating online because he initially began offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).

He’s released several deals for his own items and those of others using sales letters that have actually generated him $2.5 million and $3 million in profits.

He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting knowledge.

Best of all, he utilized his self-taught copywriting skills to earn millions– the kind of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

If this isn’t the best guy to provide you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full evaluation, I wish to let you know that the Copywriting Secrets book is not the very same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your customers and details of your deal to create high-converting copy for your funnels, ads, blog sites, email newsletters, and more.

And that can conserve you a massive quantity of time. It’s the best option to producing or keeping an in-house copywriter copy from scratch.

A lot of the solutions that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).

Because Jim Edwards worked on both– but that must just demonstrate how powerful his ability as a copy developer really is, they might appear comparable.

The Copywriting Secrets book, on the other hand, will offer you whatever you require to tailor, tweak, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are many “secrets” to convincing people– and, typically, you need to utilize a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Jim Edwards 1986

These insights and secrets collaborate so you can utilize the formulas to develop persuasion with time. Some examples in the book include:.

The “Love me. Your words need to elicit extremely strong emotions from individuals and force them to make a choice about you personally– it’s one of the most profitable things your copy can do! (page 181).

Find out how to make more on each prospect, which is best for a sales funnel, using the “provide a shovel … then sell them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a strategy so effective, you can use it to break through author’s block (page 168).

A 13-step sales message formula that shows you how to quickly persuade consumers to purchase decision, utilizing deeply deep-rooted psychological triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words clients utilize to describe what they want to buy (page 104).

8 specific locations online that will show you the specific triggers encouraging your possible customers and getting them to spend their money. You can utilize this to place your own item, service, training, software application (page 69-71).

How to quickly put together the “building blocks” of sales copy that create a “little city of desire” for your consumers and prospects (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).

It gets sort of frustrating reading about the sheer quantity of details Jim Edwards loads in a simple book when you inspect out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into five fundamental sections. I’ll quickly summarize what you need to anticipate in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this section showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of material you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber meets the road. It’s not simply that excellent copywriting leaves clues. It’s that fantastic copy can always be plugged in and “built” using solutions– and these work no matter what you offer. This section reveals solutions and templates for advertisements, emails, and sales letters which have never stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to selling through ads, e-mails, and sales letters? And the finest way to do that through copywriting is to use 4 standard sales stories.

The stories make your potential customers “thirsty,” and your copywriting will guide individuals to the beverage. This is a tested pattern for success with copywriting.

4. Sell Without Selling Secrets.

Remember that one of the very best copywriting tricks is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while secretly figuring out the truth? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to provide your consumers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Often, you can utilize data to direct your decisions.

However you can likewise utilize the feedback to plug into a few tested methods for improving your ads, sales, and emails letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost offer. This suggests that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

However, Jim likewise makes you a distinct promise. You can ask for a refund and you do not have to send out the book back if you do not like it. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the initial offer. The audio variation will appear as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you develop the ideal stories that will motivate your audience, no matter what you offer.

sales story secrets.

This is the book you want on your side when you’re prepared to get back at more in-depth with learning copywriting secrets for any market.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized every single technique in Copywriting Secrets.

What I know for sure, however, is that each time I sit down to write any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that up until I become a master copywriter. What about you?

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