Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 people only read headings.
Visitors to your website only checked out 20% of the content you compose.
People just check out the very first two words on a line– typically, they miss out on the third word.
It’s numbers like this that make you think you should work with a copywriter.
Then you discover about the costs of employing a copywriter to get more clicks:
Summary: Copywriting Secrets is a essential and effective book that will teach you how to get more clicks, gain more presence, draw in more leads, earn more customers, and and land more sales online.
Great freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you truly need to make sales is fantastic sales copy” (lies).
75% of visitors to a site focus on the general quality of the copy, though, and they’ll prevent working with a company that doesn’t have expert and clean copy.
Facts like these make you question if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No novice copywriter knows what works. They just learn what works after they go through some trial and error, get some real data around where clients are leaving and where they’re investing the most time, and improve the copy based on the results.
So if they do not understand what works, how can they help you make more sales?
All you need are:
Copy formulas that assist you compose sales copy and after that hook these transformative words into the larger structure of your sales page.
An exact understanding of who your perfect consumers are, what their greatest “pains” are, and where they presently live.
Specific, dependable, and constant “power” words that harness effective, psychological and mental triggers that direct people to buy your services and products.
And that’s exactly what Copywriting Secrets, a essential and powerful book for anybody who wants to generate income using advertisements, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I state that everybody can use Copywriting Secrets, it’s not an exaggeration.
It’s a testament to the power of words when it comes to inspiring people to buy. It’s likewise a clear acknowledgement of just how essential content marketing has become when you require to sell anything online.
The majority of people hear “copywriting” and they think they’re talking with somebody who practices copyright law.
Copywriting is no place as dry, arcane, or wordy as legalese. If you’re doing it right, you ought to be interacting info to your leads at a third-grade reading level.
That indicates you worth your prospects’ time and you want to give them access to your deal as clearly and strategically as possible.
Now, the “method” part of copywriting secrets comes from knowing which buttons to press when you’re composing ad copy or how to tell a sales story that guides a client from being uninformed about how to fix an issue to totally gung-ho about your option.
In my experience, copywriting is easier: It’s like being somebody’s finest buddy and their worst enemy all on one page.
Consider it this way:.
- An email,
- A sales page,
- A landing page,
- A social networks ad, or
- A websites,
… you begin describing your reader’s deepest, darkest, most prevalent discomfort to them. You hold up a very unpleasant mirror.
Using words, you continue to poke them all over it harms. Gradually, they keep in mind why they require to alter, act, or just make a different decision.
And after that, you’re their buddy. You offer them a solution that actually works, without being pushy, scammy, or salesy.
Now, many entrepreneurs will tell you that what they desire is for quality results in open their wallets and purchase. The fact is that copywriting is about trading something far more valuable.
Something that’s almost a scarce resource.
With a lot of services, offers, items, services, and chances, the only possible method for your potential customers and readers to trust you, buy from you, and stay faithful to you is through preserving their attention.
And nothing grabs attention on the Internet like copy and material.
Clearly, everyone can use a trustworthy method to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).
Rather, Copywriting Secrets is a book that utilizes the really formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody stated that looking lovely was part of copywriting secrets. Instead, the book reveals you book how to utilize the power of words to:.
Get more clicks,.
Gain more exposure,.
Attract more leads,.
Earn more subscribers, and.
Land more sales online.
A lot of copywriting books attempt to teach you how to “compose fantastic copy.”.
Except that whenever you try, your words fail to persuade anyone to buy– other than perhaps your mother and a few faithful buddies.
However the book show you the greatest secret about copywriting (and it doesn’t matter what you sell).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not compose copy– you assemble it.
According to the legendary advertiser, Eugene Schwartz, when you’re creating copy:.
” You are dealing with a series of foundation, you are putting the foundation together, and then you are putting them in particular structures. [Your words are] developing a little city of desire for your person to live and come in.”.
Does this sound familiar?
If not, read that quote once again.
Think of another concept in marketing that counts on strategic placement, foundation, and the rational, stepwise journey that guides a prospect from start to finish.
The surface being a sale.
Which indicates that sales funnels and sales copy abilities go together. Discover one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to help you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get individuals to take action in such a smooth and natural method, your potential customers won’t even recognize they’re being encouraged.
Tip: One of the primary copywriting tricks, says Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you sell or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Sales Copy.
You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.
Russell is sensible– he understands his lane or area of expertise depends on assisting entrepreneurs make make money from funnel structure.
Russel Brunson Copywriting Secrets Book.
Jim Edwards is the self-taught, go-to expert for success with sales copy. Just take a look at his qualifications:.
He’s the founder and owner of a direct response marketing company.
He devotes numerous hours every year to training one-on-one entrepreneur in the Funnel Scripts neighborhood.
He’s a best-selling author who has been running online since he initially started selling e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s introduced multiple deals for his own items and those of others using sales letters that have actually generated him $2.5 million and $3 million in revenue.
He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting proficiency.
Most importantly, he utilized his self-taught copywriting abilities to make millions– the type of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that right.
So if this isn’t the best guy to provide you thorough training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we get into the complete review, I wish to let you understand that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and details of your offer to create high-converting copy for your funnels, advertisements, blogs, email newsletters, and more.
And that can conserve you a massive amount of time. It’s the best alternative to keeping an in-house copywriter or producing copy from scratch.
A lot of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll tell you more about that later in my evaluation).
Due to the fact that Jim Edwards worked on both– but that must just demonstrate how powerful his capability as a copy creator truly is, they might seem comparable.
The Copywriting Secrets book, on the other hand, will give you whatever you need to tailor, modify, and ideal conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are lots of “secrets” to convincing individuals– and, frequently, you have to utilize a combination of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These insights and secrets interact so you can use the formulas to develop persuasion with time. Some examples in the book include:.
The “Love me. Your words need to generate extremely strong emotions from people and force them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).
Discover how to make more on each prospect, which is perfect for a sales funnel, using the “give them a shovel … then offer them a bulldozer” technique for make more on each (page 179).
How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a strategy so powerful, you can use it to break through author’s block (page 168).
A 13-step sales message formula that reveals you how to instantly convince consumers to purchase decision, utilizing deeply ingrained mental triggers (page 143-158).
Speak in the voice of your client and discover the “magic” words consumers use to explain what they want to buy (page 104).
8 specific places online that will reveal you the exact triggers motivating your possible clients and getting them to spend their money. You can use this to position your own item, service, coaching, software (page 69-71).
How to quickly put together the “building blocks” of sales copy that produce a “little city of desire” for your prospects and clients (page 79).
The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards eventually buying from you (page 178).
When you have a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer amount of information Jim Edwards crams in a simple book.
So I’ve broken down his deliverables into five standard sections. I’ll rapidly summarize what you must expect in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this area revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a refresher course on:.
All the trademarks of high-performing copywriting.
How to establish the practice.
How to approach nearly every piece of content you see from now on using a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
It’s not simply that great copywriting leaves hints. This section exposes formulas and templates for sales, advertisements, and emails letters which have never ever stopped working.
3. Make ‘Em Thirsty Secrets.
The trick to selling through emails, sales, and ads letters? And the best way to do that through copywriting is to use four basic sales stories.
The stories make your prospects “thirsty,” and your copywriting will assist individuals to the beverage. This is a proven pattern for success with copywriting.
4. Offer Without Selling Secrets.
Keep in mind that one of the best copywriting secrets is to make it appear you’re not selling at all. This is the area that helps you master and embed those secret “stealth closes.”.
Remember Columbo, famous for “playing dumb,” while privately figuring out the reality? Well, Jim Edwards shows you how to use this section of the Copywriting Secrets book to give your consumers worth and close without pressure.
5. Copy Polishing Secrets.
Do not be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Typically, you can use information to guide your decisions.
You can likewise use the feedback to plug into a few proven methods for enhancing your emails, sales, and ads letters. That’s what this area of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most inexpensive is to head straight to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book using the reliable Free plus Shipping Cost deal. This means that you’ll get the book free of charge as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.
Jim also makes you an unique pledge. You can ask for a refund and you don’t have to send the book back if you don’t like it. You essentially get free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you need to do is get the original deal. The audio variation will appear as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the ideal stories that will encourage your audience, no matter what you offer.
sales story tricks.
This is the book you want in your corner when you’re all set to get back at more in-depth with discovering copywriting secrets for any market.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t utilized each and every single technique in Copywriting Secrets.
What I understand for sure, however, is that each time I sit down to compose any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.
And I expect I’ll be doing that up until I end up being a master copywriter. What about you?