Jim Edwards Houston Baptist

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people only check out headlines.

Visitors to your site only checked out 20% of the content you compose.

People just read the first 2 words on a line– generally, they miss out on the 3rd word.

It’s numbers like this that make you believe you should employ a copywriter.

Then you learn about the costs of hiring a copywriter to get more clicks:

Jim Edwards Houston Baptist

Summary: Copywriting Secrets is a basic and powerful book that will teach you how to get more clicks, gain more exposure, bring in more leads, earn more subscribers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you truly require to make sales is fantastic sales copy” (lies).

75% of visitors to a site take note of the total quality of the copy, however, and they’ll prevent doing business with a business that does not have tidy and professional copy.

Facts like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No newbie copywriter understands what works. They just discover what works after they go through some trial and error, gain some real information around where customers are leaving and where they’re spending the most time, and improve the copy based upon the results.

If they don’t know what works, how can they assist you make more sales?

It’s “basic.”

All you need are:

Copy solutions that assist you write sales copy and then hook these transformative words into the larger structure of your sales page.

A specific understanding of who your ideal customers are, what their biggest “discomforts” are, and where they presently live.

Particular, dependable, and consistent “power” words that harness effective, psychological and psychological triggers that assist individuals to buy your services and items.

Which’s precisely what Copywriting Secrets, a powerful and fundamental book for anyone who wishes to earn money utilizing ads, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I state that everybody can use Copywriting Secrets, it’s not an exaggeration.

It’s a testament to the power of words when it comes to inspiring individuals to buy. When you require to sell anything online, it’s likewise a clear recognition of just how important content marketing has become.

The majority of people hear “copywriting” and they believe they’re speaking with someone who practices copyright law.

Copywriting is nowhere as dry, arcane, or verbose as legalese. If you’re doing it right, you ought to be communicating details to your leads at a third-grade reading level.

That indicates you value your prospects’ time and you want to give them access to your offer as plainly and strategically as possible.

Now, the “method” part of copywriting secrets comes from understanding which buttons to push when you’re composing ad copy or how to inform a sales story that guides a client from being unaware about how to fix a problem to totally gung-ho about your service.

But, in my experience, copywriting is easier: It’s like being someone’s friend and their worst opponent all on one page.

Think of it this way:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A web page,

… you start off describing your reader’s inmost, darkest, most pervasive discomfort to them. You hold up a very undesirable mirror.

Then, utilizing words, you continue to poke them all over it injures. Gradually, they remember why they need to change, take action, or just make a various choice.

And then, you’re their friend. You offer them a service that really works, without being pushy, scammy, or salesy.

Now, numerous business owners will tell you that what they desire is for quality leads to open their wallets and purchase. However the truth is that copywriting is about trading something far more important.

Something that’s nearly a scarce resource.

Which’s attention.

With so many services, deals, services, opportunities, and products, the only possible way for your readers and prospects to trust you, buy from you, and stay loyal to you is through preserving their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Plainly, everybody can utilize a dependable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the extremely solutions it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking beautiful was part of copywriting secrets. Rather, the book shows you book how to use the power of words to:.

Get more clicks,.

Gain more presence,.

Draw in more leads,.

Earn more customers, and.

Land more sales online.

Most copywriting books try to teach you how to “write fantastic copy.”.

Except that each time you try, your words stop working to persuade anybody to buy– other than maybe your mama and a couple of faithful good friends.

The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of foundation, you are putting the foundation together, and after that you are putting them in particular structures. [Your words are] developing a little city of desire for your individual to come and live in.”.

Does this noise familiar?

If not, checked out that quote again.

Consider another concept in marketing that relies on tactical positioning, building blocks, and the rational, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy abilities go hand-in-hand. Discover one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to use the power of words to get people to do something about it in such a smooth and natural way, your potential customers won’t even understand they’re being convinced.

Hint: One of the primary copywriting tricks, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the developers of ClickFunnels.

Russell is sensible– he knows his lane or location of know-how depends on helping entrepreneurs make profits from funnel building.

Jim Edwards Houston Baptist

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply have a look at his qualifications:.

He’s the founder and owner of a direct response marketing firm.

He commits numerous hours every year to coaching individually company owner in the Funnel Scripts community.

He’s a best-selling author who has been running online given that he initially began offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s launched multiple deals for his own items and those of others utilizing sales letters that have produced him $2.5 million and $3 million in income.

He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting proficiency.

Most importantly, he used his self-taught copywriting skills to earn millions– the type of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.

Yes, you check out that right.

If this isn’t the ideal guy to offer you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full evaluation, I wish to let you know that the Copywriting Secrets book is not the very same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your customers and details of your deal to create high-converting copy for your funnels, advertisements, blogs, e-mail newsletters, and more.

Which can save you an enormous amount of time. It’s the perfect alternative to creating or keeping an internal copywriter copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll tell you more about that later on in my review).

Since Jim Edwards worked on both– however that should just show how powerful his capability as a copy creator genuinely is, they may appear similar.

The Copywriting Secrets book, on the other hand, will offer you everything you require to tailor, fine-tune, and ideal conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are many “secrets” to persuading individuals– and, typically, you need to use a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Jim Edwards Houston Baptist

These insights and tricks collaborate so you can utilize the formulas to construct persuasion in time. Some examples in the book include:.

The “Love me. Your words should elicit really strong feelings from individuals and force them to make a choice about you personally– it’s one of the most lucrative things your copy can do! (page 181).

Learn how to make more on each prospect, which is perfect for a sales funnel, utilizing the “give them a shovel … then sell them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a method so powerful, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to instantly convince clients to buy decision, using deeply deep-rooted psychological triggers (page 143-158).

Speak in the voice of your customer and discover the “magic” words consumers use to explain what they wish to buy (page 104).

8 specific places online that will reveal you the precise triggers encouraging your prospective clients and getting them to spend their money. You can utilize this to position your own item, service, training, software application (page 69-71).

How to quickly assemble the “foundation” of sales copy that create a “little city of desire” for your clients and prospects (page 79).

The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

When you check out the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer quantity of information Jim Edwards packs in a simple book.

I’ve broken down his deliverables into 5 basic sections. I’ll quickly summarize what you need to expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards begins this area showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of content you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber satisfies the roadway. It’s not just that fantastic copywriting leaves hints. It’s that excellent copy can always be plugged in and “built” utilizing formulas– and these work no matter what you sell. This area exposes formulas and design templates for ads, e-mails, and sales letters which have never ever failed.

3. Make ‘Em Thirsty Secrets.

The trick to offering through emails, advertisements, and sales letters? And the finest method to do that through copywriting is to utilize 4 basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will assist people to the drink. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that one of the best copywriting secrets is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while privately determining the reality? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to offer your consumers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the quantity of tweaking and refining you do. Often, you can use information to direct your decisions.

But you can also utilize the feedback to plug into a couple of tested techniques for enhancing your emails, ads, and sales letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the least expensive is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost deal. This indicates that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim likewise makes you a special guarantee. If you do not like it, you can ask for a refund and you don’t need to send out the book back. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is get the original offer. The audio variation will pop up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the ideal stories that will motivate your audience, no matter what you sell.

sales story secrets.

This is the book you want on your side when you’re all set to get back at more thorough with discovering copywriting secrets for any industry.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not used every single technique in Copywriting Secrets.

What I understand for sure, though, is that every time I take a seat to write any of my marketing products, sales pages, advertisements, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.