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Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people only read headlines.

Visitors to your website just read 20% of the material you write.

Individuals just check out the first 2 words on a line– typically, they miss the third word.

It’s numbers like this that make you believe you should work with a copywriter.

But then you learn about the costs of employing a copywriter to get more clicks:

Jim Edwards Racing

Summary: Copywriting Secrets is a fundamental and effective book that will teach you how to get more clicks, acquire more visibility, draw in more leads, earn more customers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you truly require to make sales is excellent sales copy” (lies).

75% of visitors to a website take notice of the total quality of the copy, however, and they’ll prevent doing business with a company that does not have professional and tidy copy.

Truths like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No beginner copywriter knows what works. They only find out what works after they go through some experimentation, gain some real data around where consumers are leaving and where they’re investing the most time, and improve the copy based upon the results.

So if they don’t know what works, how can they assist you make more sales?

It’s “easy.”

All you need are:

Copy formulas that help you compose sales copy and then hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your perfect consumers are, what their biggest “pains” are, and where they presently live.

Particular, trustworthy, and consistent “power” words that harness powerful, psychological and emotional triggers that guide individuals to buy your services and products.

And that’s exactly what Copywriting Secrets, a fundamental and effective book for anyone who wishes to earn money utilizing advertisements, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I state that everybody can use Copywriting Secrets.

It’s a testament to the power of words when it comes to motivating people to purchase. When you require to sell anything online, it’s likewise a clear acknowledgement of just how crucial content marketing has actually become.

Many people hear “copywriting” and they believe they’re speaking with someone who practices copyright law.

However copywriting is no place as dry, arcane, or verbose as legalese. If you’re doing it right, you must be communicating information to your leads at a third-grade reading level.

That suggests you worth your prospects’ time and you want to give them access to your deal as clearly and strategically as possible.

Now, the “strategy” part of copywriting tricks comes from knowing which buttons to press when you’re composing advertisement copy or how to tell a sales story that guides a customer from being unaware about how to resolve a problem to absolutely gung-ho about your service.

However, in my experience, copywriting is simpler: It’s like being someone’s buddy and their worst enemy all on one page.

Think of it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A websites,

… you begin describing your reader’s deepest, darkest, most pervasive pain to them. You hold up a very undesirable mirror.

Utilizing words, you continue to poke them all over it hurts. Gradually, they keep in mind why they require to alter, act, or merely make a different choice.

And then, you’re their best friend. You provide them an option that really works, without being aggressive, scammy, or salesy.

Now, numerous business owners will inform you that what they desire is for quality results in open their wallets and purchase. The truth is that copywriting is about trading something far more valuable.

Something that’s almost a limited resource.

And that’s attention.

With many options, deals, services, products, and opportunities, the only possible way for your readers and prospects to trust you, purchase from you, and stay faithful to you is through keeping their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Plainly, everyone can utilize a trusted method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the really solutions it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking beautiful was part of copywriting tricks. Rather, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more presence,.

Bring in more leads,.

Make more customers, and.

Land more sales online.

Many copywriting books try to teach you how to “write great copy.”.

Other than that whenever you try, your words stop working to persuade anybody to purchase– other than perhaps your mommy and a couple of devoted buddies.

The book shares with you the greatest secret about copywriting (and it does not matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of building blocks, you are putting the building obstructs together, and then you are putting them in specific structures.

Does this noise familiar?

If not, checked out that quote once again.

Think of another idea in marketing that relies on tactical positioning, foundation, and the rational, stepwise journey that guides a possibility from start to finish.

The surface being a sale.

Sales funnels.

Which means that sales funnels and sales copy skills go together. Find out one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting solutions to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get individuals to take action in such a natural and smooth way, your potential customers won’t even understand they’re being encouraged.

Tip: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is wise– he knows his lane or location of know-how depends on helping entrepreneurs make make money from funnel building.

Jim Edwards Racing

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just have a look at his qualifications:.

He’s the founder and owner of a direct response marketing company.

He devotes numerous hours every year to coaching individually company owner in the Funnel Scripts neighborhood.

He’s a best-selling author who has actually been operating online given that he first started selling e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s launched several offers for his own items and those of others utilizing sales letters that have produced him $2.5 million and $3 million in profits.

He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting proficiency.

Most importantly, he used his self-taught copywriting abilities to make millions– the sort of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that right.

So if this isn’t the ideal man to give you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the complete review, I wish to let you understand that the Copywriting Secrets book is not the same product as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your clients and details of your offer to create high-converting copy for your funnels, ads, blogs, email newsletters, and more.

And that can conserve you an enormous quantity of time. It’s the best option to keeping an in-house copywriter or creating copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later in my evaluation).

They may seem comparable due to the fact that Jim Edwards worked on both– however that must simply demonstrate how effective his ability as a copy creator really is.

The Copywriting Secrets book, on the other hand, will offer you everything you require to customize, fine-tune, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are lots of “secrets” to persuading people– and, often, you need to utilize a mix of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Jim Edwards Racing

These insights and tricks work together so you can utilize the formulas to build persuasion with time. Some examples in the book consist of:.

The “Love me. Your words need to generate very strong emotions from people and force them to make a decision about you personally– it’s one of the most lucrative things your copy can do! (page 181).

Discover how to make more on each possibility, which is ideal for a sales funnel, utilizing the “give them a shovel … then sell them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a technique so powerful, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that shows you how to quickly persuade customers to make a purchase decision, using deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words consumers use to explain what they wish to purchase (page 104).

8 particular locations online that will reveal you the precise triggers encouraging your potential customers and getting them to spend their money. You can utilize this to place your own product, service, training, software (page 69-71).

How to rapidly put together the “foundation” of sales copy that develop a “little city of desire” for your potential customers and consumers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards eventually buying from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the sheer amount of information Jim Edwards crams in a mere book.

So I’ve broken down his deliverables into five basic areas. I’ll quickly summarize what you need to anticipate in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this section showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to establish the practice.

How to approach almost every piece of material you see from now on using a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

It’s not simply that terrific copywriting leaves clues. This section exposes formulas and templates for advertisements, emails, and sales letters which have never ever stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to selling through advertisements, sales, and e-mails letters? As Jim Edwards states, “Make ’em thirsty!” To put it simply, you want to tickle those levers so they’ll purchase faster. And the very best way to do that through copywriting is to utilize 4 standard sales stories.

The stories make your prospects “thirsty,” and your copywriting will direct individuals to the beverage. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that one of the best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, popular for “playing dumb,” while privately figuring out the truth? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to provide your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be tricked by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Often, you can utilize data to assist your decisions.

However you can also use the feedback to plug into a few tested methods for improving your emails, advertisements, and sales letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This indicates that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Jim also makes you an unique promise. You can ask for a refund and you do not have to send out the book back if you do not like it. You essentially get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the initial deal. The audio variation will appear as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the best stories that will motivate your audience, no matter what you offer.

sales story secrets.

This is the book you want on your side when you’re all set to get back at more thorough with discovering copywriting secrets for any industry.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t used every single method in Copywriting Secrets.

What I understand for sure, though, is that each time I sit down to write any of my marketing materials, sales pages, ads, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that till I end up being a master copywriter. What about you?

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