Jim Edwards-stout Wikipedia

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals just check out headlines.

Visitors to your website only read 20% of the material you write.

Individuals only read the very first two words on a line– normally, they miss the third word.

It’s numbers like this that make you think you ought to work with a copywriter.

But then you learn more about the costs of hiring a copywriter to get more clicks:

Jim Edwards-stout Wikipedia

Summary: Copywriting Secrets is a powerful and basic book that will teach you how to get more clicks, get more exposure, draw in more leads, earn more subscribers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you truly require to make sales is fantastic sales copy” (lies).

75% of visitors to a website focus on the total quality of the copy, however, and they’ll avoid working with a business that does not have expert and tidy copy.

Realities like these make you wonder if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No newbie copywriter understands what works. They just discover what works after they go through some experimentation, gain some genuine information around where customers are leaving and where they’re spending the most time, and refine the copy based on the results.

So if they do not understand what works, how can they help you make more sales?

It’s “easy.”

All you need are:

Copy formulas that help you compose sales copy and then hook these transformative words into the bigger structure of your sales page.

An exact understanding of who your ideal customers are, what their greatest “pains” are, and where they presently live.

Particular, reliable, and consistent “power” words that harness effective, psychological and psychological triggers that guide individuals to purchase your services and products.

Which’s precisely what Copywriting Secrets, a basic and powerful book for anybody who wishes to earn money utilizing advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can use Copywriting Secrets, it’s not an exaggeration.

It’s a testament to the power of words when it pertains to encouraging people to purchase. It’s also a clear acknowledgement of simply how crucial material marketing has become when you need to offer anything online.

The majority of people hear “copywriting” and they think they’re talking with somebody who practices copyright law.

However copywriting is nowhere as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you ought to be communicating info to your leads at a third-grade reading level.

That means you worth your potential customers’ time and you wish to provide access to your offer as clearly and tactically as possible.

Now, the “method” part of copywriting tricks originates from understanding which buttons to press when you’re composing ad copy or how to inform a sales story that guides a customer from being uninformed about how to fix an issue to completely gung-ho about your solution.

But, in my experience, copywriting is easier: It’s like being somebody’s best friend and their worst enemy all on one page.

Consider it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social media ad, or
  • A websites,

… you begin describing your reader’s inmost, darkest, most pervasive discomfort to them. You hold up a very unpleasant mirror.

Then, using words, you continue to poke them all over it harms. Gradually, they keep in mind why they require to change, act, or just make a different choice.

And after that, you’re their best friend. You provide them a service that really works, without being pushy, scammy, or salesy.

Now, numerous entrepreneurs will inform you that what they want is for quality results in open their wallets and buy. The fact is that copywriting is about trading something far more important.

Something that’s practically a scarce resource.

And that’s attention.

With numerous services, deals, opportunities, products, and services, the only possible way for your readers and potential customers to trust you, purchase from you, and remain faithful to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and content.

Plainly, everyone can use a reputable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the really formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking stunning was part of copywriting secrets. Rather, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more presence,.

Bring in more leads,.

Make more customers, and.

Land more sales online.

The majority of copywriting books attempt to teach you how to “write excellent copy.”.

Other than that whenever you attempt, your words fail to persuade anyone to purchase– other than maybe your mom and a few loyal buddies.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of building blocks, you are putting the building blocks together, and then you are putting them in certain structures. [Your words are] building a little city of desire for your individual to live and come in.”.

Does this sound familiar?

If not, checked out that quote once again.

Consider another principle in marketing that counts on tactical placement, building blocks, and the rational, step-by-step journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go hand-in-hand. Discover one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting solutions to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get people to act in such a natural and seamless method, your prospects won’t even realize they’re being convinced.

Hint: One of the primary copywriting tricks, says Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is wise– he knows his lane or location of expertise depends on helping entrepreneurs make profits from funnel structure.

Jim Edwards-stout Wikipedia

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just have a look at his credentials:.

He’s the creator and owner of a direct action marketing company.

He dedicates numerous hours every year to coaching individually business owners in the Funnel Scripts community.

He’s a best-selling author who has actually been running online given that he first began selling e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s launched multiple deals for his own products and those of others utilizing sales letters that have created him $2.5 million and $3 million in income.

He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting knowledge.

Best of all, he used his self-taught copywriting skills to earn millions– the type of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

If this isn’t the right guy to provide you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter into the complete review, I want to let you understand that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your clients and information of your offer to develop high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.

Which can save you a huge amount of time. It’s the perfect alternative to developing or keeping an in-house copywriter copy from scratch.

A lot of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later in my review).

Because Jim Edwards worked on both– but that need to simply demonstrate how effective his ability as a copy creator really is, they may seem comparable.

The Copywriting Secrets book, on the other hand, will offer you whatever you need to personalize, tweak, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are many “tricks” to convincing individuals– and, typically, you have to use a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Jim Edwards-stout Wikipedia

These insights and secrets work together so you can utilize the formulas to build persuasion gradually. Some examples in the book include:.

The “Love me. Hate me. There’s no cash in the center!” technique. Your words should generate really strong emotions from people and require them to decide about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Discover how to make more on each prospect, which is ideal for a sales funnel, using the “give them a shovel … then offer them a bulldozer” method for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a strategy so powerful, you can utilize it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to quickly convince consumers to make a purchase choice, utilizing deeply deep-rooted psychological triggers (page 143-158).

Speak in the voice of your consumer and discover the “magic” words clients use to describe what they wish to purchase (page 104).

8 particular places online that will show you the specific triggers encouraging your prospective customers and getting them to spend their money. You can utilize this to place your own item, service, coaching, software (page 69-71).

How to rapidly assemble the “building blocks” of sales copy that create a “little city of desire” for your consumers and potential customers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).

It gets sort of overwhelming reading about the large amount of info Jim Edwards loads in a simple book when you examine out the sales page for the Copywriting Secrets book.

So I’ve broken down his deliverables into five basic sections. I’ll quickly summarize what you need to expect in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this section revealing you how to cultivate the copywriting mindset, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of content you see from now on utilizing a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber satisfies the road. It’s not just that great copywriting leaves clues. It’s that great copy can constantly be plugged in and “developed” using formulas– and these work no matter what you offer. This area reveals formulas and design templates for e-mails, advertisements, and sales letters which have actually never ever failed.

3. Make ‘Em Thirsty Secrets.

The trick to offering through e-mails, advertisements, and sales letters? As Jim Edwards says, “Make ’em thirsty!” Simply put, you wish to tickle those levers so they’ll buy faster. And the very best method to do that through copywriting is to utilize 4 basic sales stories.

The stories make your potential customers “thirsty,” and your copywriting will direct individuals to the drink. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Remember that among the best copywriting tricks is to make it appear you’re not costing all. This is the area that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, well-known for “playing dumb,” while privately figuring out the reality? Well, Jim Edwards shows you how to utilize this area of the Copywriting Secrets book to offer your customers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Frequently, you can utilize information to assist your decisions.

But you can likewise use the feedback to plug into a few proven methods for improving your sales, ads, and e-mails letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most affordable is to head straight to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost offer. This implies that you’ll get the book free of charge as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

However, Jim likewise makes you a special guarantee. You can ask for a refund and you do not have to send out the book back if you do not like it. You basically secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the initial offer. The audio variation will pop up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you produce the right stories that will inspire your audience, no matter what you offer.

sales story secrets.

This is the book you want on your side when you’re ready to get back at more in-depth with discovering copywriting secrets for any industry.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t used each and every single technique in Copywriting Secrets.

What I know for sure, however, is that whenever I take a seat to write any of my marketing materials, sales pages, advertisements, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that until I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.