Copywriting Secrets Review: Should You Get A FREE Copy?
8 out of 10 individuals just read headlines.
Visitors to your site just checked out 20% of the content you write.
Individuals just check out the first 2 words on a line– normally, they miss the third word.
It’s numbers like this that make you think you need to employ a copywriter.
But then you discover the expenses of hiring a copywriter to get more clicks:
Summary: Copywriting Secrets is a essential and effective book that will teach you how to get more clicks, acquire more presence, attract more leads, earn more subscribers, and and land more sales online.
Great freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you truly need to make sales is excellent sales copy” (lies).
75% of visitors to a site take notice of the overall quality of the copy, however, and they’ll prevent doing business with a business that does not have expert and tidy copy.
Facts like these make you question if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No newbie copywriter knows what works. They just discover what works after they go through some experimentation, get some real information around where consumers are leaving and where they’re spending the most time, and fine-tune the copy based upon the outcomes.
If they don’t know what works, how can they assist you make more sales?
All you need are:
Copy formulas that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.
An exact understanding of who your ideal clients are, what their greatest “pains” are, and where they currently live.
Specific, dependable, and constant “power” words that harness effective, psychological and psychological triggers that assist people to buy your product or services.
And that’s exactly what Copywriting Secrets, a essential and powerful book for anyone who wishes to earn money using advertisements, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I state that everyone can use Copywriting Secrets.
It’s a testimony to the power of words when it pertains to encouraging individuals to buy. When you need to offer anything online, it’s likewise a clear recognition of simply how crucial material marketing has become.
Many people hear “copywriting” and they think they’re talking to someone who practices copyright law.
Copywriting is no place as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you need to be interacting details to your leads at a third-grade reading level.
That implies you value your potential customers’ time and you want to provide access to your offer as plainly and tactically as possible.
Now, the “technique” part of copywriting secrets originates from knowing which buttons to push when you’re writing advertisement copy or how to inform a sales story that guides a consumer from being uninformed about how to solve an issue to completely gung-ho about your solution.
In my experience, copywriting is easier: It’s like being somebody’s finest friend and their worst enemy all on one page.
Think about it by doing this:.
- An email,
- A sales page,
- A landing page,
- A social media ad, or
- A websites,
… you begin describing your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a really unpleasant mirror.
Then, using words, you continue to poke them everywhere it hurts. Slowly, they remember why they need to alter, act, or merely make a different decision.
And after that, you’re their best friend. You provide them an option that really works, without being pushy, scammy, or salesy.
Now, numerous business owners will tell you that what they want is for quality results in open their wallets and buy. The truth is that copywriting is about trading something far more important.
Something that’s practically a limited resource.
With numerous solutions, deals, services, opportunities, and products, the only possible way for your potential customers and readers to trust you, purchase from you, and remain devoted to you is through maintaining their attention.
And nothing grabs attention on the Internet like copy and content.
Clearly, everybody can utilize a reputable way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).
Rather, Copywriting Secrets is a book that uses the really formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody said that looking beautiful belonged to copywriting secrets. Instead, the book shows you book how to utilize the power of words to:.
Get more clicks,.
Gain more visibility,.
Bring in more leads,.
Make more subscribers, and.
Land more sales online.
Most copywriting books try to teach you how to “write great copy.”.
Except that whenever you try, your words stop working to persuade anyone to purchase– except possibly your mama and a couple of faithful buddies.
The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t write copy– you assemble it.
According to the legendary marketer, Eugene Schwartz, when you’re developing copy:.
” You are working with a series of building blocks, you are putting the foundation together, and after that you are putting them in certain structures. [Your words are] developing a little city of desire for your individual to come and live in.”.
Does this sound familiar?
If not, read that quote again.
Consider another principle in marketing that depends on strategic placement, foundation, and the rational, stepwise journey that guides a prospect from start to finish.
The surface being a sale.
Which suggests that sales funnels and sales copy abilities go hand-in-hand. Discover one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to assist you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll learn to use the power of words to get individuals to do something about it in such a natural and smooth method, your prospects won’t even realize they’re being persuaded.
Hint: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline states,.
” … no matter what you sell or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Sales Copy.
You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the developers of ClickFunnels.
Russell is smart– he understands his lane or location of know-how lies in helping entrepreneurs make benefit from funnel building.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to master for success with sales copy. Simply have a look at his credentials:.
He’s the founder and owner of a direct action marketing firm.
He commits numerous hours every year to training one-on-one entrepreneur in the Funnel Scripts community.
He’s a best-selling author who has actually been running online since he first started offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).
He’s launched several deals for his own products and those of others using sales letters that have actually generated him $2.5 million and $3 million in earnings.
He’s been featured in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting proficiency.
Best of all, he used his self-taught copywriting abilities to earn millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that right.
So if this isn’t the right guy to give you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we get into the full evaluation, I wish to let you understand that the Copywriting Secrets book is not the very same item as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and information of your deal to create high-converting copy for your funnels, ads, blog sites, e-mail newsletters, and more.
Which can save you a huge amount of time. It’s the best alternative to creating or keeping an internal copywriter copy from scratch.
A lot of the solutions that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later on in my evaluation).
They might seem similar since Jim Edwards dealt with both– but that must just demonstrate how effective his ability as a copy developer truly is.
The Copywriting Secrets book, on the other hand, will provide you whatever you need to personalize, fine-tune, and perfect conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are numerous “tricks” to convincing people– and, often, you need to utilize a mix of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These secrets and insights collaborate so you can use the formulas to build persuasion over time. Some examples in the book include:.
The “Love me. Your words must elicit very strong feelings from individuals and require them to make a decision about you personally– it’s one of the most lucrative things your copy can do! (page 181).
Find out how to make more on each prospect, which is ideal for a sales funnel, using the “provide a shovel … then sell them a bulldozer” method for make more on each (page 179).
How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a method so powerful, you can utilize it to break through author’s block (page 168).
A 13-step sales message formula that shows you how to instantly convince clients to purchase choice, utilizing deeply deep-rooted mental triggers (page 143-158).
Speak in the voice of your consumer and discover the “magic” words customers use to describe what they want to buy (page 104).
8 particular locations online that will show you the precise triggers inspiring your potential consumers and getting them to invest their cash. You can use this to position your own product, service, training, software application (page 69-71).
How to quickly put together the “building blocks” of sales copy that produce a “little city of desire” for your potential customers and customers (page 79).
The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards ultimately buying from you (page 178).
When you take a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large amount of information Jim Edwards packs in a simple book.
So I’ve broken down his deliverables into 5 basic areas. I’ll rapidly summarize what you should expect in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a crash course on:.
All the hallmarks of high-performing copywriting.
How to establish the practice.
How to approach nearly every piece of content you see from now on utilizing a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
It’s not simply that great copywriting leaves ideas. This section exposes formulas and design templates for sales, emails, and ads letters which have actually never ever stopped working.
3. Make ‘Em Thirsty Secrets.
The secret to offering through sales, advertisements, and emails letters? As Jim Edwards says, “Make ’em thirsty!” To put it simply, you want to tickle those levers so they’ll buy quicker. And the best way to do that through copywriting is to utilize 4 fundamental sales stories.
The stories make your prospects “thirsty,” and your copywriting will guide people to the beverage. This is a proven pattern for success with copywriting.
4. Offer Without Selling Secrets.
Keep in mind that one of the best copywriting secrets is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.
Keep in mind Columbo, popular for “playing dumb,” while privately determining the truth? Well, Jim Edwards reveals you how to utilize this section of the Copywriting Secrets book to offer your consumers worth and close without pressure.
5. Copy Polishing Secrets.
Don’t be tricked by the name of this section in the Copywriting Secrets book. Copywriting is only as great as the quantity of tweaking and refining you do.
However you can also utilize the feedback to plug into a couple of proven techniques for improving your ads, emails, and sales letters. That’s what this section of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the cheapest is to head directly to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This means that you’ll get the book free of charge as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.
Jim also makes you a distinct guarantee. If you don’t like it, you can request a refund and you don’t need to send the book back. You essentially secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the original deal. The audio variation will appear as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the ideal stories that will motivate your audience, no matter what you offer.
sales story secrets.
When you’re ready to get even more in-depth with learning copywriting tricks for any market, this is the book you desire on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t used every single strategy in Copywriting Secrets.
What I know for sure, however, is that whenever I sit down to compose any of my marketing products, sales pages, advertisements, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that up until I become a master copywriter. What about you?