Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 people only check out headlines.
Visitors to your site only read 20% of the content you compose.
People just check out the first two words on a line– usually, they miss the third word.
It’s numbers like this that make you think you must employ a copywriter.
But then you find out about the costs of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a powerful and essential book that will teach you how to get more clicks, get more presence, draw in more leads, make more customers, and and land more sales online.
Great freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you really require to make sales is excellent sales copy” (lies).
75% of visitors to a site take note of the general quality of the copy, however, and they’ll prevent doing business with a company that does not have clean and professional copy.
Truths like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about reliable copywriting.
No newbie copywriter understands what works. They only find out what works after they go through some trial and error, acquire some real data around where clients are leaving and where they’re investing the most time, and improve the copy based upon the results.
If they do not understand what works, how can they help you make more sales?
It’s “easy.”
All you require are:
Copy formulas that assist you write sales copy and after that hook these transformative words into the bigger structure of your sales page.
An exact understanding of who your perfect clients are, what their greatest “discomforts” are, and where they presently live.
Specific, trusted, and consistent “power” words that harness effective, psychological and emotional triggers that direct people to buy your services and items.
Which’s exactly what Copywriting Secrets, a basic and powerful book for anyone who wishes to earn money utilizing ads, e-mails, sales letters, teaches you to do.
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What is Copywriting and Why Does it Matter?
When I state that everyone can use Copywriting Secrets, it’s not an exaggeration.
When it comes to encouraging individuals to buy, it’s a testimony to the power of words. It’s also a clear recognition of simply how essential content marketing has actually become when you need to offer anything online.
Most people hear “copywriting” and they think they’re speaking to somebody who practices copyright law.
Copywriting is nowhere as dry, arcane, or long-winded as legalese. If you’re doing it right, you ought to be interacting information to your leads at a third-grade reading level.
That implies you worth your potential customers’ time and you wish to give them access to your deal as plainly and tactically as possible.
Now, the “method” part of copywriting secrets comes from understanding which buttons to press when you’re writing advertisement copy or how to tell a sales story that guides a consumer from being unaware about how to fix a problem to completely gung-ho about your solution.
However, in my experience, copywriting is easier: It’s like being someone’s best friend and their worst opponent all on one page.
Think about it by doing this:.
Whether it’s:
- An email,
- A sales page,
- A landing page,
- A social media advertisement, or
- A web page,
… you begin describing your reader’s inmost, darkest, most pervasive discomfort to them. You hold up a very unpleasant mirror.
Using words, you continue to poke them all over it injures. Slowly, they remember why they need to change, act, or just make a various choice.
And then, you’re their best friend. You offer them an option that actually works, without being aggressive, scammy, or salesy.
Now, numerous entrepreneurs will tell you that what they desire is for quality results in open their wallets and buy. The reality is that copywriting is about trading something far more important.
Something that’s practically a limited resource.
Which’s attention.
With numerous options, deals, items, services, and opportunities, the only possible way for your readers and potential customers to trust you, purchase from you, and remain devoted to you is through keeping their attention.
And nothing grabs attention on the Internet like copy and material.
Clearly, everybody can use a dependable method to master high-converting copy.
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What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the extremely solutions it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody stated that looking lovely belonged to copywriting tricks. Instead, the book reveals you book how to utilize the power of words to:.
Get more clicks,.
Gain more presence,.
Draw in more leads,.
Make more subscribers, and.
Land more sales online.
A lot of copywriting books try to teach you how to “compose great copy.”.
Other than that every time you attempt, your words fail to encourage anyone to purchase– except possibly your mommy and a couple of devoted good friends.
The book shares with you the biggest secret about copywriting (and it doesn’t matter what you sell).
Pay attention:
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not compose copy– you assemble it.
According to the legendary advertiser, Eugene Schwartz, when you’re creating copy:.
” You are working with a series of building blocks, you are putting the building obstructs together, and then you are putting them in certain structures.
Does this sound familiar?
If not, read that quote again.
Consider another principle in marketing that counts on strategic placement, building blocks, and the logical, step-by-step journey that guides a possibility from start to finish.
The finish being a sale.
Sales funnels.
Which implies that sales funnels and sales copy skills go hand-in-hand. Learn one and you’ll enhance the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to assist you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to do something about it in such a seamless and natural method, your potential customers will not even realize they’re being encouraged.
Hint: One of the main copywriting tricks, says Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you sell or who you sell it to!”.
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Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Sales Copy.
Period.
You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.
Russell is smart– he understands his lane or area of expertise lies in helping business owners make profits from funnel building.
Russel Brunson Copywriting Secrets Book.
But Jim Edwards is the self-taught, go-to master for success with sales copy. Simply take a look at his credentials:.
He’s the founder and owner of a direct action marketing company.
He dedicates numerous hours every year to training individually company owner in the Funnel Scripts community.
He’s a very popular author who has been operating online because he first began offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).
He’s launched numerous offers for his own items and those of others using sales letters that have created him $2.5 million and $3 million in revenue.
He’s been featured in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting proficiency.
Most importantly, he utilized his self-taught copywriting abilities to make millions– the kind of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.
Yes, you check out that right.
So if this isn’t the right guy to provide you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Prior to we enter the complete evaluation, I want to let you understand that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that utilizes your knowledge of your clients and information of your offer to develop high-converting copy for your funnels, ads, blogs, email newsletters, and more.
And that can save you a huge quantity of time. It’s the perfect alternative to creating or keeping an internal copywriter copy from scratch.
A lot of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).
They might appear similar since Jim Edwards worked on both– but that must just show how effective his capability as a copy creator truly is.
The Copywriting Secrets book, on the other hand, will give you whatever you require to customize, tweak, and ideal conversion copy.
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Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words, right?
Well, there are numerous “tricks” to persuading individuals– and, typically, you need to employ a combination of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These insights and tricks interact so you can use the formulas to construct persuasion with time. Some examples in the book consist of:.
The “Love me. Dislike me. There’s no money in the middle!” technique. Your words should elicit really strong feelings from people and require them to make a decision about you personally– it’s one of the most successful things your copy can do! (page 181).
Learn how to make more on each possibility, which is ideal for a sales funnel, using the “give them a shovel … then offer them a bulldozer” technique for make more on each (page 179).
How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a method so effective, you can use it to break through writer’s block (page 168).
A 13-step sales message formula that reveals you how to quickly convince customers to make a purchase decision, using deeply deep-rooted mental triggers (page 143-158).
Speak in the voice of your customer and find the “magic” words clients utilize to explain what they want to purchase (page 104).
8 specific locations online that will show you the specific triggers motivating your prospective consumers and getting them to invest their money. You can utilize this to position your own item, service, training, software (page 69-71).
How to quickly put together the “foundation” of sales copy that create a “little city of desire” for your consumers and potential customers (page 79).
The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).
When you take a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large quantity of information Jim Edwards packs in a simple book.
I’ve broken down his deliverables into five fundamental sections. I’ll quickly summarize what you must anticipate in each section of the Copywriting Secrets book.
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1. Copywriting Mindset Secrets.
Jim Edwards begins this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.
All the hallmarks of high-performing copywriting.
How to develop the practice.
How to approach nearly every piece of material you see from now on utilizing a copywriter’s point of view on persuasion.
2. Sales Formula/Letter Secrets.
This is where the rubber meets the roadway. It’s not simply that terrific copywriting leaves ideas. It’s that terrific copy can constantly be plugged in and “built” utilizing formulas– and these work no matter what you sell. This area reveals formulas and templates for advertisements, emails, and sales letters which have actually never ever failed.
3. Make ‘Em Thirsty Secrets.
The trick to offering through advertisements, sales, and emails letters? As Jim Edwards says, “Make ’em thirsty!” To put it simply, you want to tickle those levers so they’ll purchase much faster. And the very best method to do that through copywriting is to use four standard sales stories.
The stories make your potential customers “thirsty,” and your copywriting will guide people to the drink. This is a proven pattern for success with copywriting.
4. Sell Without Selling Secrets.
Remember that one of the very best copywriting tricks is to make it appear you’re not costing all. This is the area that helps you master and embed those secret “stealth closes.”.
Remember Columbo, popular for “playing dumb,” while privately figuring out the truth? Well, Jim Edwards reveals you how to utilize this section of the Copywriting Secrets book to give your consumers value and close without pressure.
Cha-ching!
5. Copy Polishing Secrets.
Do not be tricked by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the quantity of tweaking and refining you do. Often, you can utilize data to direct your decisions.
You can likewise utilize the feedback to plug into a couple of tested techniques for enhancing your e-mails, advertisements, and sales letters. That’s what this area of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are numerous ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head straight to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book using the reliable Free plus Shipping Cost offer. This implies that you’ll get the book for free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
Jim likewise makes you a special pledge. You can ask for a refund and you don’t have to send out the book back if you do not like it. You essentially get free shipping for the Copywriting Secrets book.
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Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you need to do is get the initial offer. The audio variation will pop up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the best stories that will motivate your audience, no matter what you sell.
sales story tricks.
This is the book you want on your side when you’re all set to get back at more extensive with finding out copywriting secrets for any market.
Get a FREE copy of Copywriting Secrets.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t utilized every single technique in Copywriting Secrets.
What I understand for sure, though, is that each time I sit down to write any of my marketing products, sales pages, advertisements, e-mails, and even social networks posts, I first thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that up until I end up being a master copywriter. What about you?
