Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 people just read headlines.
Visitors to your website just read 20% of the material you write.
Individuals only read the first two words on a line– generally, they miss out on the third word.
It’s numbers like this that make you think you must employ a copywriter.
Then you learn about the costs of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a essential and powerful book that will teach you how to get more clicks, get more presence, draw in more leads, make more subscribers, and and land more sales online.
Good freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you actually need to make sales is great sales copy” (lies).
75% of visitors to a website take notice of the total quality of the copy, however, and they’ll avoid doing business with a company that doesn’t have professional and tidy copy.
Realities like these make you question if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about reliable copywriting.
No beginner copywriter understands what works. They just learn what works after they go through some trial and error, gain some real information around where clients are leaving and where they’re spending the most time, and improve the copy based upon the outcomes.
So if they don’t know what works, how can they help you make more sales?
All you need are:
Copy solutions that help you write sales copy and after that hook these transformative words into the bigger structure of your sales page.
An exact understanding of who your perfect customers are, what their biggest “pains” are, and where they currently live.
Particular, reliable, and constant “power” words that harness effective, mental and emotional triggers that guide people to purchase your services and products.
Which’s precisely what Copywriting Secrets, a effective and basic book for anybody who wishes to generate income utilizing ads, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I state that everyone can utilize Copywriting Secrets, it’s not an exaggeration.
When it comes to motivating people to purchase, it’s a testament to the power of words. It’s also a clear recognition of simply how crucial material marketing has become when you need to offer anything online.
The majority of people hear “copywriting” and they believe they’re speaking with someone who practices copyright law.
But copywriting is no place as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you ought to be interacting details to your leads at a third-grade reading level.
That means you value your prospects’ time and you wish to provide access to your deal as clearly and strategically as possible.
Now, the “method” part of copywriting tricks originates from knowing which buttons to press when you’re writing ad copy or how to inform a sales story that guides a consumer from being uninformed about how to solve a problem to completely gung-ho about your option.
However, in my experience, copywriting is simpler: It’s like being someone’s buddy and their worst opponent all on one page.
Consider it by doing this:.
- An e-mail,
- A sales page,
- A landing page,
- A social media ad, or
- A web page,
… you start off explaining your reader’s deepest, darkest, most pervasive discomfort to them. You hold up an extremely unpleasant mirror.
Then, utilizing words, you continue to poke them all over it hurts. Slowly, they keep in mind why they need to alter, take action, or simply make a various choice.
And after that, you’re their buddy. You provide them a service that actually works, without being aggressive, scammy, or salesy.
Now, lots of entrepreneurs will tell you that what they desire is for quality results in open their wallets and purchase. However the reality is that copywriting has to do with trading something even more valuable.
Something that’s practically a scarce resource.
And that’s attention.
With numerous services, deals, items, chances, and services, the only possible way for your readers and potential customers to trust you, purchase from you, and stay loyal to you is through maintaining their attention.
And nothing grabs attention on the Internet like copy and content.
Clearly, everyone can utilize a trustworthy way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– even though it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the extremely formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one stated that looking stunning belonged to copywriting secrets. Rather, the book reveals you book how to utilize the power of words to:.
Get more clicks,.
Gain more exposure,.
Bring in more leads,.
Earn more subscribers, and.
Land more sales online.
A lot of copywriting books attempt to teach you how to “write terrific copy.”.
Other than that every time you try, your words stop working to convince anyone to buy– except possibly your mother and a couple of devoted friends.
The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not write copy– you assemble it.
According to the legendary advertiser, Eugene Schwartz, when you’re producing copy:.
” You are working with a series of structure blocks, you are putting the building obstructs together, and then you are putting them in specific structures.
Does this noise familiar?
If not, checked out that quote again.
Think of another idea in marketing that counts on strategic positioning, foundation, and the rational, stepwise journey that guides a possibility from start to finish.
The surface being a sale.
Which indicates that sales funnels and sales copy abilities go together. Find out one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting solutions to help you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get people to do something about it in such a natural and smooth method, your prospects will not even recognize they’re being persuaded.
Tip: One of the main copywriting tricks, states Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline states,.
” … no matter what you offer or who you sell it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Sales Copy.
You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.
Russell is smart– he knows his lane or area of proficiency depends on assisting business owners make profits from funnel building.
Russel Brunson Copywriting Secrets Book.
Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply take a look at his credentials:.
He’s the founder and owner of a direct action marketing company.
He devotes numerous hours every year to coaching one-on-one company owner in the Funnel Scripts neighborhood.
He’s a very popular author who has been running online considering that he first began selling e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s released multiple deals for his own items and those of others using sales letters that have actually generated him $2.5 million and $3 million in income.
He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting know-how.
Most importantly, he utilized his self-taught copywriting abilities to earn millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.
Yes, you read that right.
So if this isn’t the right person to offer you thorough training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Prior to we get into the complete evaluation, I want to let you understand that the Copywriting Secrets book is not the very same item as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your customers and information of your deal to develop high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.
Which can save you a huge quantity of time. It’s the best alternative to keeping an in-house copywriter or creating copy from scratch.
In fact, a lot of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my evaluation).
They might appear comparable because Jim Edwards worked on both– but that must just show how powerful his capability as a copy creator truly is.
The Copywriting Secrets book, on the other hand, will provide you everything you require to personalize, modify, and ideal conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are many “secrets” to convincing individuals– and, frequently, you need to use a combination of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These insights and secrets work together so you can utilize the formulas to develop persuasion gradually. Some examples in the book consist of:.
The “Love me. Your words need to elicit really strong feelings from people and require them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).
Find out how to make more on each prospect, which is ideal for a sales funnel, using the “provide a shovel … then offer them a bulldozer” method for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a strategy so effective, you can use it to break through writer’s block (page 168).
A 13-step sales message formula that shows you how to immediately persuade customers to buy choice, using deeply deep-rooted mental triggers (page 143-158).
Speak in the voice of your consumer and find the “magic” words clients utilize to describe what they want to buy (page 104).
8 specific places online that will show you the specific triggers motivating your potential clients and getting them to invest their money. You can use this to place your own product, service, training, software (page 69-71).
How to quickly put together the “foundation” of sales copy that create a “little city of desire” for your clients and potential customers (page 79).
The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards ultimately purchasing from you (page 178).
When you take a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer amount of information Jim Edwards crams in a mere book.
So I’ve broken down his deliverables into 5 fundamental sections. I’ll rapidly summarize what you should expect in each area of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this section showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.
All the trademarks of high-performing copywriting.
How to establish the practice.
How to approach practically every piece of material you see from now on utilizing a copywriter’s point of view on persuasion.
2. Sales Formula/Letter Secrets.
It’s not simply that great copywriting leaves clues. This area exposes formulas and templates for e-mails, sales, and ads letters which have never ever failed.
3. Make ‘Em Thirsty Secrets.
The secret to selling through sales, emails, and advertisements letters? And the finest method to do that through copywriting is to utilize 4 basic sales stories.
The stories make your prospects “thirsty,” and your copywriting will direct individuals to the drink. This is a tested pattern for success with copywriting.
4. Offer Without Selling Secrets.
Bear in mind that one of the very best copywriting secrets is to make it appear you’re not selling at all. This is the section that helps you master and embed those secret “stealth closes.”.
Keep in mind Columbo, famous for “playing dumb,” while privately finding out the truth? Well, Jim Edwards reveals you how to use this area of the Copywriting Secrets book to provide your customers value and close without pressure.
5. Copy Polishing Secrets.
Do not be fooled by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the quantity of tweaking and refining you do. Frequently, you can use data to direct your decisions.
You can also utilize the feedback to plug into a couple of proven techniques for enhancing your emails, sales, and ads letters. That’s what this section of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head straight to the Copywriting Secrets book sales page.
Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This implies that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
Nevertheless, Jim likewise makes you an unique promise. You can ask for a refund and you do not have to send the book back if you do not like it. You essentially get free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you require to do is grab the initial deal. The audio version will turn up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.
The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the best stories that will encourage your audience, no matter what you sell.
sales story tricks.
When you’re all set to get even more in-depth with learning copywriting secrets for any industry, this is the book you want on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not utilized each and every single strategy in Copywriting Secrets.
What I know for sure, however, is that whenever I take a seat to write any of my marketing products, sales pages, ads, emails, and even social media posts, I first thumb through my Copywriting Secrets book.
And I expect I’ll be doing that until I end up being a master copywriter. What about you?