Jim Thomforde Happiness Edwards

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people only check out headings.

Visitors to your website only checked out 20% of the material you write.

People just read the very first 2 words on a line– usually, they miss out on the 3rd word.

It’s numbers like this that make you think you should hire a copywriter.

Then you discover about the expenses of employing a copywriter to get more clicks:

Jim Thomforde Happiness Edwards

Summary: Copywriting Secrets is a powerful and fundamental book that will teach you how to get more clicks, gain more exposure, bring in more leads, earn more subscribers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you actually need to make sales is fantastic sales copy” (lies).

75% of visitors to a site pay attention to the general quality of the copy, however, and they’ll avoid doing business with a company that doesn’t have tidy and professional copy.

Facts like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No beginner copywriter understands what works. They only find out what works after they go through some experimentation, get some real information around where clients are leaving and where they’re investing the most time, and refine the copy based on the results.

So if they don’t know what works, how can they assist you make more sales?

It’s “simple.”

All you need are:

Copy solutions that help you write sales copy and then hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your perfect clients are, what their greatest “discomforts” are, and where they presently live.

Specific, reliable, and consistent “power” words that harness effective, psychological and emotional triggers that guide individuals to buy your products and services.

And that’s precisely what Copywriting Secrets, a effective and essential book for anybody who wants to make money utilizing advertisements, e-mails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I say that everyone can use Copywriting Secrets.

It’s a testament to the power of words when it concerns inspiring individuals to purchase. When you need to offer anything online, it’s likewise a clear acknowledgement of just how important material marketing has actually become.

The majority of people hear “copywriting” and they think they’re speaking to somebody who practices copyright law.

Copywriting is no place as dry, arcane, or verbose as legalese. If you’re doing it right, you ought to be communicating details to your leads at a third-grade reading level.

That suggests you value your prospects’ time and you wish to give them access to your offer as clearly and tactically as possible.

Now, the “strategy” part of copywriting secrets originates from understanding which buttons to push when you’re composing ad copy or how to tell a sales story that guides a client from being unaware about how to solve an issue to totally gung-ho about your solution.

But, in my experience, copywriting is easier: It’s like being someone’s buddy and their worst opponent all on one page.

Think of it by doing this:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A web page,

… you start off explaining your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a really unpleasant mirror.

Then, using words, you continue to poke them all over it injures. Gradually, they remember why they require to change, act, or just make a different decision.

And then, you’re their buddy. You provide them a solution that really works, without being pushy, scammy, or salesy.

Now, lots of entrepreneurs will inform you that what they desire is for quality leads to open their wallets and buy. The fact is that copywriting is about trading something far more valuable.

Something that’s almost a limited resource.

And that’s attention.

With a lot of solutions, deals, services, chances, and products, the only possible way for your potential customers and readers to trust you, buy from you, and remain faithful to you is through maintaining their attention.

And absolutely nothing grabs attention on the Internet like copy and content.

Plainly, everyone can utilize a reliable way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the extremely formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody said that looking gorgeous was part of copywriting tricks. Instead, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more exposure,.

Attract more leads,.

Make more customers, and.

Land more sales online.

Most copywriting books attempt to teach you how to “compose great copy.”.

Except that every time you attempt, your words stop working to convince anyone to purchase– other than possibly your mom and a few faithful friends.

The book shares with you the greatest secret about copywriting (and it does not matter what you offer).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of building blocks, you are putting the building blocks together, and after that you are putting them in specific structures. [Your words are] constructing a little city of desire for your individual to live and come in.”.

Does this sound familiar?

If not, checked out that quote again.

Consider another idea in marketing that depends on strategic positioning, foundation, and the sensible, stepwise journey that guides a prospect from start to finish.

The finish being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy abilities go hand-in-hand. Learn one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting formulas to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get people to act in such a seamless and natural method, your potential customers won’t even recognize they’re being persuaded.

Hint: One of the primary copywriting secrets, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Duration.

You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is smart– he understands his lane or location of know-how depends on helping business owners make benefit from funnel structure.

Jim Thomforde Happiness Edwards

Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply take a look at his credentials:.

He’s the creator and owner of a direct response marketing firm.

He dedicates hundreds of hours every year to training one-on-one business owners in the Funnel Scripts neighborhood.

He’s a very popular author who has been running online given that he first began selling e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).

He’s launched numerous offers for his own products and those of others utilizing sales letters that have actually generated him $2.5 million and $3 million in income.

He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting proficiency.

Best of all, he utilized his self-taught copywriting skills to make millions– the sort of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.

Yes, you check out that.

So if this isn’t the ideal man to offer you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we get into the full review, I wish to let you understand that the Copywriting Secrets book is not the exact same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and information of your deal to create high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.

And that can conserve you a massive quantity of time. It’s the best alternative to keeping an internal copywriter or developing copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).

Since Jim Edwards worked on both– but that should just demonstrate how powerful his capability as a copy developer really is, they might seem comparable.

The Copywriting Secrets book, on the other hand, will provide you whatever you need to tailor, tweak, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are numerous “tricks” to convincing individuals– and, frequently, you need to employ a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Jim Thomforde Happiness Edwards

These insights and tricks interact so you can use the formulas to construct persuasion gradually. Some examples in the book include:.

The “Love me. Your words must generate extremely strong feelings from people and require them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Find out how to make more on each prospect, which is perfect for a sales funnel, utilizing the “give them a shovel … then sell them a bulldozer” method for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a finished piece of sales copy FAST. It’s a technique so powerful, you can utilize it to break through writer’s block (page 168).

A 13-step sales message formula that shows you how to instantly persuade clients to make a purchase decision, using deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words customers use to describe what they wish to purchase (page 104).

8 specific places online that will reveal you the precise triggers motivating your prospective consumers and getting them to invest their money. You can utilize this to position your own product, service, training, software (page 69-71).

How to quickly put together the “foundation” of sales copy that produce a “little city of desire” for your potential customers and customers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards eventually buying from you (page 178).

It gets sort of overwhelming reading about the sheer quantity of info Jim Edwards loads in a simple book when you examine out the sales page for the Copywriting Secrets book.

I’ve broken down his deliverables into 5 standard sections. I’ll rapidly summarize what you need to anticipate in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards begins this area showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach practically every piece of material you see from now on using a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that great copywriting leaves ideas. This area reveals formulas and design templates for ads, sales, and emails letters which have actually never ever failed.

3. Make ‘Em Thirsty Secrets.

The secret to selling through advertisements, emails, and sales letters? And the best way to do that through copywriting is to use 4 basic sales stories.

The stories make your potential customers “thirsty,” and your copywriting will assist people to the drink. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Remember that one of the very best copywriting tricks is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, famous for “playing dumb,” while covertly finding out the reality? Well, Jim Edwards reveals you how to use this area of the Copywriting Secrets book to offer your consumers value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be deceived by the name of this area in the Copywriting Secrets book. Copywriting is only as good as the quantity of tweaking and refining you do.

But you can also use the feedback to plug into a few proven techniques for improving your advertisements, emails, and sales letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most affordable is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book using the reliable Free plus Shipping Cost deal. This implies that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Jim likewise makes you an unique pledge. You can ask for a refund and you don’t have to send the book back if you do not like it. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is grab the original deal. The audio variation will appear as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the best stories that will inspire your audience, no matter what you sell.

sales story tricks.

When you’re prepared to get even more in-depth with finding out copywriting tricks for any industry, this is the book you desire on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not utilized every single strategy in Copywriting Secrets.

What I know for sure, though, is that every time I sit down to write any of my marketing materials, sales pages, ads, e-mails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I expect I’ll be doing that until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.