Megan And Jim Edwards

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people only read headlines.

Visitors to your site only read 20% of the content you write.

Individuals only read the first 2 words on a line– typically, they miss the third word.

It’s numbers like this that make you believe you should employ a copywriter.

Then you learn about the costs of employing a copywriter to get more clicks:

Megan And Jim Edwards

Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, acquire more presence, bring in more leads, earn more customers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you really need to make sales is excellent sales copy” (lies).

75% of visitors to a site pay attention to the overall quality of the copy, however, and they’ll prevent doing business with a business that doesn’t have expert and clean copy.

Realities like these make you question if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about reliable copywriting.

No novice copywriter knows what works. They only find out what works after they go through some trial and error, get some genuine information around where customers are leaving and where they’re spending the most time, and improve the copy based upon the outcomes.

So if they do not understand what works, how can they assist you make more sales?

It’s “basic.”

All you need are:

Copy solutions that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.

An exact understanding of who your ideal clients are, what their greatest “pains” are, and where they currently live.

Specific, trusted, and constant “power” words that harness powerful, psychological and psychological triggers that guide people to buy your products and services.

And that’s exactly what Copywriting Secrets, a fundamental and effective book for anyone who wishes to earn money utilizing ads, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I say that everyone can utilize Copywriting Secrets.

It’s a testimony to the power of words when it concerns encouraging people to buy. When you need to sell anything online, it’s likewise a clear acknowledgement of just how important content marketing has actually become.

The majority of people hear “copywriting” and they think they’re speaking with somebody who practices copyright law.

Copywriting is nowhere as dry, arcane, or wordy as legalese. If you’re doing it right, you should be communicating details to your leads at a third-grade reading level.

That means you worth your prospects’ time and you wish to give them access to your deal as plainly and strategically as possible.

Now, the “technique” part of copywriting tricks comes from knowing which buttons to push when you’re composing ad copy or how to inform a sales story that guides a consumer from being unaware about how to solve a problem to completely gung-ho about your service.

In my experience, copywriting is simpler: It’s like being somebody’s best friend and their worst opponent all on one page.

Think about it by doing this:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A web page,

… you start off explaining your reader’s deepest, darkest, most pervasive pain to them. You hold up a very undesirable mirror.

Utilizing words, you continue to poke them all over it injures. Slowly, they remember why they need to change, take action, or just make a different decision.

And then, you’re their buddy. You offer them an option that really works, without being aggressive, scammy, or salesy.

Now, many business owners will inform you that what they desire is for quality causes open their wallets and buy. But the fact is that copywriting has to do with trading something far more valuable.

Something that’s nearly a limited resource.

Which’s attention.

With numerous services, offers, products, services, and chances, the only possible method for your readers and prospects to trust you, buy from you, and stay loyal to you is through keeping their attention.

And absolutely nothing grabs attention on the Internet like copy and content.

Clearly, everyone can use a dependable method to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that uses the very formulas it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody said that looking gorgeous was part of copywriting tricks. Instead, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more exposure,.

Draw in more leads,.

Make more customers, and.

Land more sales online.

Many copywriting books attempt to teach you how to “write great copy.”.

Except that whenever you attempt, your words stop working to persuade anybody to purchase– except maybe your mommy and a couple of faithful pals.

The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of building blocks, you are putting the structure obstructs together, and then you are putting them in specific structures.

Does this sound familiar?

If not, read that quote again.

Think of another concept in marketing that relies on strategic placement, building blocks, and the sensible, step-by-step journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go together. Discover one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting formulas to help you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get people to take action in such a natural and seamless method, your potential customers won’t even understand they’re being persuaded.

Tip: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the developers of ClickFunnels.

Russell is wise– he understands his lane or area of expertise lies in assisting business owners make profits from funnel structure.

Megan And Jim Edwards

Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply have a look at his credentials:.

He’s the founder and owner of a direct reaction marketing company.

He dedicates numerous hours every year to coaching one-on-one business owners in the Funnel Scripts community.

He’s a very popular author who has actually been running online considering that he initially began selling e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s introduced several deals for his own products and those of others utilizing sales letters that have actually created him $2.5 million and $3 million in revenue.

He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting knowledge.

Best of all, he utilized his self-taught copywriting abilities to earn millions– the sort of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that right.

If this isn’t the best person to give you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter the full review, I wish to let you understand that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and information of your offer to create high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.

And that can save you a massive quantity of time. It’s the perfect option to keeping an internal copywriter or developing copy from scratch.

A lot of the solutions that power Funnel Scripts are checked out even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my evaluation).

They might appear similar because Jim Edwards dealt with both– but that must simply demonstrate how effective his ability as a copy creator genuinely is.

The Copywriting Secrets book, on the other hand, will provide you whatever you need to customize, modify, and ideal conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are lots of “tricks” to convincing people– and, often, you have to use a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Megan And Jim Edwards

These secrets and insights collaborate so you can utilize the formulas to develop persuasion with time. Some examples in the book consist of:.

The “Love me. Your words ought to elicit extremely strong emotions from people and force them to make a choice about you personally– it’s one of the most profitable things your copy can do! (page 181).

Discover how to make more on each prospect, which is perfect for a sales funnel, utilizing the “give them a shovel … then sell them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a method so effective, you can utilize it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to immediately convince consumers to purchase decision, utilizing deeply deep-rooted mental triggers (page 143-158).

Speak in the voice of your consumer and find the “magic” words consumers use to explain what they want to buy (page 104).

8 specific places online that will show you the specific triggers encouraging your prospective consumers and getting them to spend their cash. You can use this to position your own product, service, training, software application (page 69-71).

How to quickly put together the “foundation” of sales copy that develop a “little city of desire” for your customers and prospects (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards ultimately purchasing from you (page 178).

When you have a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the large quantity of info Jim Edwards crams in a simple book.

I’ve broken down his deliverables into five standard areas. I’ll quickly summarize what you ought to expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards starts this section showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach almost every piece of material you see from now on utilizing a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber meets the roadway. It’s not simply that fantastic copywriting leaves ideas. It’s that great copy can constantly be plugged in and “constructed” utilizing formulas– and these work no matter what you offer. This section exposes formulas and templates for e-mails, sales, and advertisements letters which have never stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to offering through ads, sales, and emails letters? And the finest method to do that through copywriting is to use 4 standard sales stories.

The stories make your potential customers “thirsty,” and your copywriting will guide people to the beverage. This is a proven pattern for success with copywriting.

4. Sell Without Selling Secrets.

Keep in mind that one of the best copywriting secrets is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, famous for “playing dumb,” while secretly figuring out the truth? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to provide your consumers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be deceived by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Typically, you can utilize information to guide your choices.

You can also use the feedback to plug into a couple of tested methods for improving your emails, ads, and sales letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most inexpensive is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost deal. This suggests that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Nevertheless, Jim likewise makes you an unique guarantee. You can ask for a refund and you don’t have to send out the book back if you do not like it. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the initial offer. The audio variation will turn up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the right stories that will encourage your audience, no matter what you offer.

sales story tricks.

This is the book you desire in your corner when you’re all set to get even more extensive with finding out copywriting tricks for any industry.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized every single method in Copywriting Secrets.

What I understand for sure, however, is that whenever I sit down to compose any of my marketing materials, sales pages, ads, emails, and even social media posts, I initially thumb through my Copywriting Secrets book.

And I expect I’ll be doing that till I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.