Robby Russell Brunson

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people only read headings.

Visitors to your website only checked out 20% of the material you write.

Individuals just check out the first two words on a line– typically, they miss out on the 3rd word.

It’s numbers like this that make you believe you should hire a copywriter.

Then you find out about the costs of hiring a copywriter to get more clicks:

Robby Russell Brunson

Summary: Copywriting Secrets is a powerful and fundamental book that will teach you how to get more clicks, gain more presence, bring in more leads, earn more subscribers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you actually need to make sales is excellent sales copy” (lies).

75% of visitors to a website take notice of the overall quality of the copy, though, and they’ll prevent doing business with a company that does not have tidy and professional copy.

Facts like these make you question if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No novice copywriter understands what works. They just discover what works after they go through some experimentation, acquire some genuine information around where consumers are leaving and where they’re spending the most time, and fine-tune the copy based upon the results.

So if they do not know what works, how can they assist you make more sales?

It’s “basic.”

All you require are:

Copy formulas that assist you write sales copy and then hook these transformative words into the larger structure of your sales page.

A precise understanding of who your perfect consumers are, what their biggest “discomforts” are, and where they currently live.

Specific, dependable, and consistent “power” words that harness powerful, psychological and psychological triggers that direct individuals to buy your services and products.

Which’s precisely what Copywriting Secrets, a powerful and fundamental book for anybody who wishes to make money utilizing ads, emails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I say that everyone can use Copywriting Secrets, it’s not an exaggeration.

It’s a testament to the power of words when it comes to encouraging individuals to purchase. When you require to sell anything online, it’s also a clear recognition of simply how important content marketing has ended up being.

Many people hear “copywriting” and they think they’re speaking to somebody who practices copyright law.

But copywriting is no place as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you need to be communicating details to your leads at a third-grade reading level.

That means you worth your prospects’ time and you wish to provide access to your deal as plainly and tactically as possible.

Now, the “strategy” part of copywriting secrets originates from knowing which buttons to push when you’re writing ad copy or how to inform a sales story that guides a consumer from being unaware about how to fix an issue to completely gung-ho about your option.

However, in my experience, copywriting is simpler: It’s like being somebody’s buddy and their worst enemy all on one page.

Think of it in this manner:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media advertisement, or
  • A websites,

… you start off explaining your reader’s deepest, darkest, most prevalent discomfort to them. You hold up a very undesirable mirror.

Then, utilizing words, you continue to poke them everywhere it injures. Gradually, they remember why they require to alter, do something about it, or merely make a various choice.

And after that, you’re their buddy. You provide them a solution that actually works, without being aggressive, scammy, or salesy.

Now, numerous entrepreneurs will tell you that what they want is for quality causes open their wallets and purchase. The reality is that copywriting is about trading something far more important.

Something that’s nearly a limited resource.

And that’s attention.

With many options, offers, products, services, and chances, the only possible method for your potential customers and readers to trust you, buy from you, and stay loyal to you is through maintaining their attention.

And nothing grabs attention on the Internet like copy and content.

Plainly, everyone can utilize a reputable way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that utilizes the extremely solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one stated that looking beautiful became part of copywriting tricks. Rather, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more presence,.

Attract more leads,.

Make more subscribers, and.

Land more sales online.

Many copywriting books attempt to teach you how to “compose excellent copy.”.

Except that each time you try, your words stop working to persuade anyone to buy– except perhaps your mama and a couple of faithful buddies.

However the book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the famous advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of structure blocks, you are putting the building blocks together, and then you are putting them in certain structures.

Does this noise familiar?

If not, read that quote once again.

Think of another principle in marketing that counts on tactical placement, foundation, and the sensible, stepwise journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which means that sales funnels and sales copy abilities go together. Discover one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting formulas to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get people to take action in such a seamless and natural way, your potential customers won’t even recognize they’re being persuaded.

Tip: One of the main copywriting secrets, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you sell it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from