Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 people only read headings.
Visitors to your website just checked out 20% of the content you compose.
Individuals only check out the first 2 words on a line– normally, they miss out on the 3rd word.
It’s numbers like this that make you believe you must hire a copywriter.
However then you discover the expenses of hiring a copywriter to get more clicks:
Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, gain more exposure, bring in more leads, make more customers, and and land more sales online.
Great freelance copywriters charge up to $250 per hour
Scammy ones will inform you that “all you truly require to make sales is terrific sales copy” (lies).
75% of visitors to a site pay attention to the overall quality of the copy, however, and they’ll prevent doing business with a business that does not have expert and clean copy.
Realities like these make you question if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No beginner copywriter knows what works. They only discover what works after they go through some experimentation, get some genuine data around where customers are leaving and where they’re investing the most time, and fine-tune the copy based upon the results.
If they do not know what works, how can they assist you make more sales?
All you require are:
Copy solutions that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.
A specific understanding of who your ideal customers are, what their biggest “pains” are, and where they currently live.
Specific, reliable, and constant “power” words that harness effective, psychological and psychological triggers that guide individuals to purchase your services and products.
Which’s exactly what Copywriting Secrets, a fundamental and effective book for anyone who wishes to generate income using ads, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I state that everybody can utilize Copywriting Secrets, it’s not an exaggeration.
When it comes to motivating people to buy, it’s a testament to the power of words. When you require to offer anything online, it’s likewise a clear acknowledgement of simply how essential material marketing has actually ended up being.
Many people hear “copywriting” and they believe they’re speaking with someone who practices copyright law.
However copywriting is nowhere as dry, arcane, or long-winded as legalese. If you’re doing it right, you must be interacting details to your leads at a third-grade reading level.
That means you value your prospects’ time and you wish to provide access to your deal as plainly and strategically as possible.
Now, the “technique” part of copywriting tricks originates from understanding which buttons to push when you’re writing advertisement copy or how to tell a sales story that guides a consumer from being unaware about how to fix an issue to completely gung-ho about your option.
But, in my experience, copywriting is simpler: It’s like being somebody’s friend and their worst opponent all on one page.
Consider it this way:.
- An e-mail,
- A sales page,
- A landing page,
- A social media ad, or
- A websites,
… you begin explaining your reader’s inmost, darkest, most prevalent pain to them. You hold up a very undesirable mirror.
Utilizing words, you continue to poke them all over it hurts. Slowly, they remember why they need to alter, do something about it, or simply make a various choice.
And then, you’re their buddy. You offer them a solution that in fact works, without being aggressive, scammy, or salesy.
Now, many entrepreneurs will inform you that what they desire is for quality results in open their wallets and buy. The reality is that copywriting is about trading something far more important.
Something that’s practically a scarce resource.
With numerous services, deals, services, products, and chances, the only possible way for your readers and potential customers to trust you, buy from you, and stay loyal to you is through preserving their attention.
And absolutely nothing grabs attention on the Internet like copy and content.
Clearly, everyone can utilize a trustworthy way to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the very formulas it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one said that looking gorgeous became part of copywriting tricks. Instead, the book shows you book how to use the power of words to:.
Get more clicks,.
Gain more presence,.
Bring in more leads,.
Earn more subscribers, and.
Land more sales online.
A lot of copywriting books attempt to teach you how to “compose excellent copy.”.
Except that each time you try, your words stop working to encourage anyone to buy– other than maybe your mama and a few faithful pals.
The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t compose copy– you assemble it.
According to the famous advertiser, Eugene Schwartz, when you’re developing copy:.
” You are working with a series of structure blocks, you are putting the structure blocks together, and then you are putting them in certain structures.
Does this noise familiar?
If not, read that quote once again.
Consider another idea in marketing that counts on tactical positioning, foundation, and the rational, step-by-step journey that guides a possibility from start to finish.
The surface being a sale.
Which suggests that sales funnels and sales copy abilities go hand-in-hand. Learn one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to assist you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll discover to utilize the power of words to get individuals to take action in such a natural and seamless way, your potential customers won’t even recognize they’re being persuaded.
Tip: One of the primary copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline states,.
” … no matter what you sell or who you sell it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You might have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.
Russell is smart– he knows his lane or area of know-how lies in assisting entrepreneurs make profits from funnel structure.
Russel Brunson Copywriting Secrets Book.
Jim Edwards is the self-taught, go-to expert for success with sales copy. Just take a look at his credentials:.
He’s the founder and owner of a direct reaction marketing company.
He devotes hundreds of hours every year to coaching individually entrepreneur in the Funnel Scripts community.
He’s a best-selling author who has been running online since he initially started offering e-books online in 1997! (does anybody even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s released multiple deals for his own items and those of others utilizing sales letters that have created him $2.5 million and $3 million in profits.
He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting proficiency.
Best of all, he utilized his self-taught copywriting skills to make millions– the sort of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.
Yes, you check out that right.
If this isn’t the ideal man to give you thorough training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we get into the complete evaluation, I want to let you understand that the Copywriting Secrets book is not the same product as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that uses your knowledge of your clients and details of your offer to produce high-converting copy for your funnels, ads, blog sites, email newsletters, and more.
And that can conserve you a huge amount of time. It’s the perfect alternative to developing or keeping an internal copywriter copy from scratch.
A lot of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later in my evaluation).
They might appear similar due to the fact that Jim Edwards dealt with both– however that ought to simply show how powerful his capability as a copy creator truly is.
The Copywriting Secrets book, on the other hand, will offer you everything you require to personalize, tweak, and best conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are many “secrets” to convincing individuals– and, typically, you have to use a combination of sales letters and sales copy solutions.
Copywriting Secrets Book Review
These tricks and insights work together so you can use the formulas to develop persuasion gradually. Some examples in the book consist of:.
The “Love me. Hate me. There’s no money in the middle!” strategy. Your words should elicit very strong feelings from individuals and require them to make a decision about you personally– it’s one of the most lucrative things your copy can do! (page 181).
Find out how to make more on each prospect, which is best for a sales funnel, using the “give them a shovel … then sell them a bulldozer” approach for make more on each (page 179).
How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a technique so effective, you can utilize it to break through writer’s block (page 168).
A 13-step sales message formula that shows you how to quickly encourage clients to purchase choice, using deeply ingrained psychological triggers (page 143-158).
Speak in the voice of your customer and find the “magic” words consumers utilize to explain what they want to purchase (page 104).
8 specific locations online that will reveal you the specific triggers motivating your prospective clients and getting them to spend their cash. You can utilize this to place your own item, service, coaching, software (page 69-71).
How to quickly assemble the “building blocks” of sales copy that develop a “little city of desire” for your customers and prospects (page 79).
The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards eventually buying from you (page 178).
When you have a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer amount of details Jim Edwards crams in a mere book.
I’ve broken down his deliverables into five fundamental areas. I’ll quickly summarize what you must expect in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this section showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a crash course on:.
All the trademarks of high-performing copywriting.
How to establish the practice.
How to approach nearly every piece of material you see from now on utilizing a copywriter’s viewpoint on persuasion.
2. Sales Formula/Letter Secrets.
It’s not just that great copywriting leaves clues. This area reveals formulas and design templates for sales, advertisements, and emails letters which have never failed.
3. Make ‘Em Thirsty Secrets.
The secret to selling through e-mails, advertisements, and sales letters? And the best method to do that through copywriting is to use 4 fundamental sales stories.
The stories make your prospects “thirsty,” and your copywriting will guide people to the drink. This is a proven pattern for success with copywriting.
4. Sell Without Selling Secrets.
Bear in mind that one of the best copywriting secrets is to make it appear you’re not selling at all. This is the area that assists you master and embed those secret “stealth closes.”.
Remember Columbo, well-known for “playing dumb,” while privately determining the truth? Well, Jim Edwards reveals you how to utilize this area of the Copywriting Secrets book to give your customers worth and close without pressure.
5. Copy Polishing Secrets.
Don’t be fooled by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the quantity of tweaking and refining you do. Frequently, you can use information to direct your decisions.
You can also utilize the feedback to plug into a couple of proven approaches for enhancing your emails, ads, and sales letters. That’s what this area of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most inexpensive is to head directly to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This means that you’ll get the book free of charge as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
Nevertheless, Jim also makes you a distinct promise. You can ask for a refund and you don’t have to send the book back if you do not like it. You essentially secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you require to do is grab the initial deal. The audio variation will appear as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the ideal stories that will encourage your audience, no matter what you sell.
sales story tricks.
This is the book you desire in your corner when you’re ready to get back at more in-depth with finding out copywriting tricks for any industry.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a genuine kahuna of a book– and I’m not going to lie. I still have not utilized every single method in Copywriting Secrets.
What I know for sure, however, is that whenever I sit down to write any of my marketing products, sales pages, ads, emails, and even social networks posts, I first thumb through my Copywriting Secrets book.
And I expect I’ll be doing that till I end up being a master copywriter. What about you?