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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 individuals just read headlines.

Visitors to your site just checked out 20% of the content you write.

Individuals only check out the first 2 words on a line– generally, they miss the third word.

It’s numbers like this that make you believe you ought to hire a copywriter.

Then you find out about the costs of working with a copywriter to get more clicks:

Russell Brunson $7

Summary: Copywriting Secrets is a fundamental and powerful book that will teach you how to get more clicks, get more visibility, attract more leads, make more customers, and and land more sales online.

Excellent freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you truly need to make sales is fantastic sales copy” (lies).

75% of visitors to a site take note of the total quality of the copy, however, and they’ll avoid doing business with a business that does not have clean and professional copy.

Facts like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No novice copywriter understands what works. They just discover what works after they go through some experimentation, acquire some real data around where consumers are leaving and where they’re spending the most time, and improve the copy based on the results.

If they do not understand what works, how can they assist you make more sales?

It’s “basic.”

All you require are:

Copy formulas that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.

A precise understanding of who your ideal customers are, what their greatest “pains” are, and where they currently live.

Specific, trustworthy, and consistent “power” words that harness powerful, psychological and psychological triggers that guide people to purchase your products and services.

Which’s exactly what Copywriting Secrets, a powerful and fundamental book for anybody who wishes to earn money using advertisements, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can use Copywriting Secrets, it’s not an exaggeration.

When it comes to motivating people to buy, it’s a testament to the power of words. When you need to sell anything online, it’s also a clear acknowledgement of just how essential content marketing has become.

The majority of people hear “copywriting” and they think they’re talking with somebody who practices copyright law.

But copywriting is no place as dry, arcane, or long-winded as legalese. In fact, if you’re doing it right, you should be interacting info to your leads at a third-grade reading level.

That suggests you worth your potential customers’ time and you wish to provide access to your deal as plainly and tactically as possible.

Now, the “method” part of copywriting secrets originates from knowing which buttons to push when you’re writing advertisement copy or how to tell a sales story that guides a client from being unaware about how to solve a problem to totally gung-ho about your service.

In my experience, copywriting is easier: It’s like being somebody’s finest good friend and their worst opponent all on one page.

Think of it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks ad, or
  • A web page,

… you begin describing your reader’s inmost, darkest, most prevalent discomfort to them. You hold up a very unpleasant mirror.

Then, utilizing words, you continue to poke them all over it harms. Slowly, they keep in mind why they need to change, take action, or just make a various decision.

And after that, you’re their best friend. You use them an option that really works, without being pushy, scammy, or salesy.

Now, numerous entrepreneurs will tell you that what they want is for quality results in open their wallets and buy. However the reality is that copywriting is about trading something even more valuable.

Something that’s almost a scarce resource.

Which’s attention.

With many services, offers, services, items, and opportunities, the only possible way for your potential customers and readers to trust you, buy from you, and remain faithful to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and material.

Plainly, everybody can utilize a trustworthy way to master high-converting copy.

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What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– although it looks comparable to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that uses the extremely solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking beautiful became part of copywriting tricks. Instead, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more presence,.

Bring in more leads,.

Make more subscribers, and.

Land more sales online.

The majority of copywriting books try to teach you how to “compose fantastic copy.”.

Except that each time you attempt, your words fail to convince anybody to buy– except maybe your mama and a couple of loyal buddies.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Take note:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not write copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re creating copy:.

” You are dealing with a series of building blocks, you are putting the foundation together, and after that you are putting them in particular structures. [Your words are] building a little city of desire for your person to come and live in.”.

Does this sound familiar?

If not, read that quote once again.

Think of another idea in marketing that depends on tactical placement, building blocks, and the sensible, stepwise journey that guides a possibility from start to finish.

The finish being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go together. Learn one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 proven copywriting solutions to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get individuals to act in such a smooth and natural method, your prospects will not even understand they’re being persuaded.

Tip: One of the main copywriting tricks, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you offer or who you offer it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You might have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is smart– he knows his lane or area of knowledge lies in assisting business owners make make money from funnel building.

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Russel Brunson Copywriting Secrets Book.

However Jim Edwards is the self-taught, go-to guru for success with sales copy. Simply take a look at his qualifications:.

He’s the creator and owner of a direct reaction marketing company.

He commits numerous hours every year to training one-on-one company owner in the Funnel Scripts community.

He’s a best-selling author who has been operating online considering that he initially started selling e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s introduced numerous deals for his own products and those of others utilizing sales letters that have actually produced him $2.5 million and $3 million in revenue.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting proficiency.

Best of all, he utilized his self-taught copywriting abilities to earn millions– the sort of money responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.

Yes, you read that right.

If this isn’t the best person to provide you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Prior to we enter into the complete evaluation, I want to let you understand that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your understanding of your consumers and details of your deal to develop high-converting copy for your funnels, advertisements, blogs, e-mail newsletters, and more.

Which can save you a huge amount of time. It’s the perfect option to keeping an internal copywriter or creating copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later in my evaluation).

Since Jim Edwards worked on both– however that ought to simply show how powerful his capability as a copy developer really is, they might seem comparable.

The Copywriting Secrets book, on the other hand, will offer you whatever you need to tailor, fine-tune, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are many “tricks” to persuading individuals– and, often, you need to use a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

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These tricks and insights work together so you can use the formulas to build persuasion with time. Some examples in the book include:.

The “Love me. Dislike me. There’s no money in the middle!” method. Your words need to generate very strong emotions from people and force them to decide about you personally– it’s one of the most successful things your copy can do! (page 181).

Discover how to make more on each prospect, which is ideal for a sales funnel, utilizing the “give them a shovel … then sell them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that shows you how to quickly encourage customers to purchase choice, using deeply ingrained mental triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words clients utilize to explain what they wish to purchase (page 104).

8 particular locations online that will show you the specific triggers motivating your potential customers and getting them to spend their money. You can use this to place your own item, service, training, software application (page 69-71).

How to quickly put together the “foundation” of sales copy that create a “little city of desire” for your prospects and clients (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads individuals on a journey towards ultimately purchasing from you (page 178).

When you have a look at the sales page for the Copywriting Secrets book, it gets sort of overwhelming reading about the sheer quantity of information Jim Edwards packs in a mere book.

I’ve broken down his deliverables into 5 basic areas. I’ll rapidly summarize what you need to expect in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area revealing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a crash course on:.

All the hallmarks of high-performing copywriting.

How to develop the practice.

How to approach almost every piece of material you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber meets the roadway. It’s not just that great copywriting leaves hints. It’s that great copy can constantly be plugged in and “built” utilizing solutions– and these work no matter what you sell. This area exposes formulas and templates for sales, advertisements, and e-mails letters which have never ever failed.

3. Make ‘Em Thirsty Secrets.

The secret to selling through sales, ads, and emails letters? As Jim Edwards says, “Make ’em thirsty!” To put it simply, you want to tickle those levers so they’ll purchase much faster. And the best way to do that through copywriting is to utilize four basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will direct people to the drink. This is a proven pattern for success with copywriting.

4. Sell Without Selling Secrets.

Keep in mind that among the best copywriting tricks is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, famous for “playing dumb,” while secretly finding out the fact? Well, Jim Edwards reveals you how to use this area of the Copywriting Secrets book to give your clients value and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be deceived by the name of this section in the Copywriting Secrets book. Copywriting is just as great as the amount of tweaking and refining you do.

You can likewise use the feedback to plug into a couple of tested techniques for improving your e-mails, sales, and ads letters. That’s what this area of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the most affordable is to head directly to the Copywriting Secrets book sales page.

Here, Jim offers the Copywriting Secrets book using the tried-and-true Free plus Shipping Cost offer. This implies that you’ll get the book for free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.

Nevertheless, Jim likewise makes you an unique pledge. You can ask for a refund and you don’t have to send the book back if you don’t like it. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you need to do is get the original deal. The audio variation will turn up as a “Special Offer” prior to you finish your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the right stories that will encourage your audience, no matter what you offer.

sales story tricks.

This is the book you want on your side when you’re ready to get even more thorough with finding out copywriting secrets for any industry.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t utilized every technique in Copywriting Secrets.

What I understand for sure, however, is that every time I sit down to write any of my marketing materials, sales pages, advertisements, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.

And I expect I’ll be doing that till I end up being a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.