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Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people just check out headlines.

Visitors to your site just checked out 20% of the material you compose.

Individuals only read the very first 2 words on a line– usually, they miss the 3rd word.

It’s numbers like this that make you think you should work with a copywriter.

But then you learn about the costs of hiring a copywriter to get more clicks:

Russell Brunson Clickfunnel Training

Summary: Copywriting Secrets is a powerful and fundamental book that will teach you how to get more clicks, gain more exposure, bring in more leads, earn more subscribers, and and land more sales online.

Great freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really require to make sales is excellent sales copy” (lies).

75% of visitors to a website take note of the total quality of the copy, though, and they’ll prevent doing business with a business that doesn’t have tidy and expert copy.

Facts like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about efficient copywriting.

No novice copywriter knows what works. They only learn what works after they go through some experimentation, acquire some genuine information around where consumers are leaving and where they’re spending the most time, and improve the copy based on the results.

If they do not understand what works, how can they assist you make more sales?

It’s “basic.”

All you require are:

Copy solutions that assist you compose sales copy and then hook these transformative words into the bigger structure of your sales page.

A precise understanding of who your ideal customers are, what their greatest “pains” are, and where they currently live.

Particular, trustworthy, and consistent “power” words that harness effective, mental and emotional triggers that guide individuals to buy your products and services.

Which’s exactly what Copywriting Secrets, a basic and powerful book for anyone who wishes to earn money using advertisements, emails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

When I say that everybody can utilize Copywriting Secrets, it’s not an exaggeration.

When it comes to inspiring individuals to buy, it’s a testament to the power of words. When you require to sell anything online, it’s likewise a clear acknowledgement of just how important content marketing has become.

Most people hear “copywriting” and they think they’re speaking with somebody who practices copyright law.

Copywriting is nowhere as dry, arcane, or verbose as legalese. If you’re doing it right, you must be interacting details to your leads at a third-grade reading level.

That implies you value your prospects’ time and you wish to give them access to your offer as plainly and tactically as possible.

Now, the “strategy” part of copywriting secrets originates from knowing which buttons to push when you’re composing advertisement copy or how to tell a sales story that guides a customer from being uninformed about how to solve a problem to absolutely gung-ho about your option.

In my experience, copywriting is easier: It’s like being somebody’s best pal and their worst enemy all on one page.

Consider it this way:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A web page,

… you start off explaining your reader’s inmost, darkest, most pervasive pain to them. You hold up a really unpleasant mirror.

Using words, you continue to poke them all over it hurts. Slowly, they keep in mind why they need to alter, take action, or simply make a various decision.

And after that, you’re their buddy. You offer them a service that really works, without being aggressive, scammy, or salesy.

Now, lots of entrepreneurs will tell you that what they desire is for quality results in open their wallets and buy. The fact is that copywriting is about trading something far more valuable.

Something that’s nearly a limited resource.

Which’s attention.

With many services, deals, items, chances, and services, the only possible way for your readers and prospects to trust you, buy from you, and stay loyal to you is through preserving their attention.

And nothing grabs attention on the Internet like copy and content.

Plainly, everybody can utilize a trustworthy way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– despite the fact that it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that uses the very formulas it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking beautiful became part of copywriting secrets. Rather, the book shows you book how to use the power of words to:.

Get more clicks,.

Gain more presence,.

Bring in more leads,.

Earn more customers, and.

Land more sales online.

The majority of copywriting books attempt to teach you how to “compose terrific copy.”.

Other than that each time you attempt, your words stop working to persuade anybody to purchase– except possibly your mommy and a couple of faithful pals.

But the book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re developing copy:.

” You are working with a series of building blocks, you are putting the foundation together, and after that you are putting them in specific structures. [Your words are] building a little city of desire for your person to live and come in.”.

Does this noise familiar?

If not, read that quote again.

Think of another concept in marketing that depends on strategic placement, building blocks, and the sensible, step-by-step journey that guides a prospect from start to finish.

The surface being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go hand-in-hand. Learn one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting formulas to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll discover to use the power of words to get people to take action in such a natural and seamless method, your potential customers won’t even understand they’re being persuaded.

Hint: One of the primary copywriting secrets, says Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Sales Copy.

Period.

You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is wise– he understands his lane or area of proficiency lies in helping business owners make make money from funnel building.

Russell Brunson Clickfunnel Training

Russel Brunson Copywriting Secrets Book.

But Jim Edwards is the self-taught, go-to master for success with sales copy. Just have a look at his credentials:.

He’s the creator and owner of a direct reaction marketing firm.

He dedicates numerous hours every year to training one-on-one company owner in the Funnel Scripts neighborhood.

He’s a best-selling author who has actually been running online considering that he first started offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).

He’s launched several deals for his own items and those of others utilizing sales letters that have actually produced him $2.5 million and $3 million in income.

He’s been included in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting know-how.

Best of all, he utilized his self-taught copywriting skills to make millions– the type of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.

Yes, you check out that right.

If this isn’t the ideal person to give you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter into the full evaluation, I wish to let you understand that the Copywriting Secrets book is not the very same item as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your clients and information of your offer to create high-converting copy for your funnels, ads, blogs, email newsletters, and more.

Which can save you a massive amount of time. It’s the perfect option to keeping an in-house copywriter or creating copy from scratch.

A lot of the solutions that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later in my evaluation).

Since Jim Edwards worked on both– but that ought to simply show how powerful his ability as a copy creator truly is, they might seem comparable.

The Copywriting Secrets book, on the other hand, will provide you whatever you require to personalize, modify, and ideal conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is everything about persuasion with words, right?

Well, there are many “secrets” to convincing individuals– and, frequently, you have to utilize a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Russell Brunson Clickfunnel Training

These insights and tricks interact so you can use the formulas to construct persuasion gradually. Some examples in the book consist of:.

The “Love me. Hate me. There’s no cash in the center!” method. Your words ought to elicit extremely strong emotions from people and force them to decide about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Discover how to make more on each possibility, which is ideal for a sales funnel, using the “provide a shovel … then sell them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a technique so effective, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to immediately persuade customers to buy choice, using deeply ingrained mental triggers (page 143-158).

Speak in the voice of your client and discover the “magic” words customers utilize to explain what they want to buy (page 104).

8 particular locations online that will reveal you the specific triggers motivating your potential consumers and getting them to invest their money. You can use this to position your own product, service, training, software (page 69-71).

How to rapidly assemble the “foundation” of sales copy that create a “little city of desire” for your potential customers and customers (page 79).

The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards eventually buying from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer amount of details Jim Edwards crams in a mere book.

So I’ve broken down his deliverables into 5 standard areas. I’ll quickly summarize what you must expect in each section of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area revealing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach almost every piece of material you see from now on utilizing a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

It’s not just that great copywriting leaves hints. This section exposes formulas and design templates for emails, sales, and ads letters which have never ever stopped working.

3. Make ‘Em Thirsty Secrets.

The trick to offering through emails, sales, and ads letters? And the best method to do that through copywriting is to use four standard sales stories.

The stories make your potential customers “thirsty,” and your copywriting will assist individuals to the beverage. This is a proven pattern for success with copywriting.

4. Offer Without Selling Secrets.

Bear in mind that among the best copywriting secrets is to make it appear you’re not costing all. This is the area that helps you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while privately finding out the reality? Well, Jim Edwards shows you how to use this section of the Copywriting Secrets book to give your customers worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this section in the Copywriting Secrets book. Copywriting is only as great as the amount of tweaking and refining you do.

But you can likewise use the feedback to plug into a couple of tested techniques for improving your emails, ads, and sales letters. That’s what this section of the Copywriting Secrets book is all about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most inexpensive is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This suggests that you’ll get the book totally free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Jim also makes you a distinct guarantee. You can ask for a refund and you do not have to send out the book back if you don’t like it. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the original deal. The audio version will pop up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the best stories that will motivate your audience, no matter what you sell.

sales story secrets.

When you’re ready to get even more in-depth with learning copywriting tricks for any industry, this is the book you want on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t utilized each and every single method in Copywriting Secrets.

What I know for sure, though, is that each time I sit down to write any of my marketing materials, sales pages, advertisements, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.