Russell Brunson Digital Marketing

Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 people just check out headings.

Visitors to your site only read 20% of the material you write.

Individuals only check out the first 2 words on a line– usually, they miss out on the 3rd word.

It’s numbers like this that make you believe you must employ a copywriter.

Then you discover about the expenses of hiring a copywriter to get more clicks:

Russell Brunson Digital Marketing

Summary: Copywriting Secrets is a effective and basic book that will teach you how to get more clicks, gain more visibility, draw in more leads, make more customers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you really require to make sales is great sales copy” (lies).

75% of visitors to a website pay attention to the total quality of the copy, however, and they’ll avoid doing business with a business that does not have expert and tidy copy.

Realities like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No novice copywriter knows what works. They only discover what works after they go through some trial and error, get some real information around where customers are leaving and where they’re investing the most time, and fine-tune the copy based upon the outcomes.

If they don’t know what works, how can they assist you make more sales?

It’s “simple.”

All you require are:

Copy solutions that help you write sales copy and after that hook these transformative words into the larger structure of your sales page.

A specific understanding of who your perfect clients are, what their biggest “discomforts” are, and where they currently live.

Particular, trustworthy, and consistent “power” words that harness effective, psychological and psychological triggers that assist people to purchase your services and items.

Which’s precisely what Copywriting Secrets, a powerful and essential book for anybody who wishes to make money utilizing advertisements, emails, sales letters, teaches you to do.

Get a FREE copy of Copywriting Secrets.

What is Copywriting and Why Does it Matter?

It’s not an exaggeration when I state that everybody can utilize Copywriting Secrets.

When it comes to inspiring individuals to purchase, it’s a testament to the power of words. When you require to offer anything online, it’s also a clear recognition of just how crucial material marketing has ended up being.

Many people hear “copywriting” and they think they’re talking with someone who practices copyright law.

Copywriting is no place as dry, arcane, or verbose as legalese. If you’re doing it right, you need to be communicating info to your leads at a third-grade reading level.

That means you value your potential customers’ time and you wish to give them access to your deal as clearly and tactically as possible.

Now, the “method” part of copywriting secrets comes from knowing which buttons to push when you’re composing advertisement copy or how to tell a sales story that guides a consumer from being uninformed about how to fix a problem to totally gung-ho about your service.

In my experience, copywriting is simpler: It’s like being someone’s finest friend and their worst enemy all on one page.

Consider it in this manner:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social media ad, or
  • A web page,

… you start explaining your reader’s inmost, darkest, most prevalent pain to them. You hold up an extremely undesirable mirror.

Then, utilizing words, you continue to poke them everywhere it hurts. Slowly, they remember why they need to alter, act, or simply make a various decision.

And after that, you’re their buddy. You use them a service that in fact works, without being pushy, scammy, or salesy.

Now, lots of business owners will tell you that what they desire is for quality leads to open their wallets and purchase. But the fact is that copywriting is about trading something much more valuable.

Something that’s nearly a scarce resource.

And that’s attention.

With a lot of options, deals, opportunities, items, and services, the only possible method for your prospects and readers to trust you, buy from you, and stay devoted to you is through keeping their attention.

And absolutely nothing grabs attention on the Internet like copy and material.

Plainly, everyone can use a reliable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not written by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the new edition of Traffic Secrets).

Rather, Copywriting Secrets is a book that uses the really formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody stated that looking lovely became part of copywriting tricks. Instead, the book reveals you book how to use the power of words to:.

Get more clicks,.

Gain more visibility,.

Attract more leads,.

Earn more subscribers, and.

Land more sales online.

Many copywriting books attempt to teach you how to “compose fantastic copy.”.

Other than that whenever you try, your words fail to persuade anybody to purchase– except maybe your mother and a couple of faithful buddies.

The book shares with you the greatest secret about copywriting (and it doesn’t matter what you offer).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t compose copy– you assemble it.

According to the legendary marketer, Eugene Schwartz, when you’re creating copy:.

” You are working with a series of structure blocks, you are putting the building obstructs together, and then you are putting them in particular structures.

Does this sound familiar?

If not, read that quote again.

Consider another concept in marketing that depends on tactical placement, building blocks, and the logical, stepwise journey that guides a possibility from start to finish.

The surface being a sale.

Sales funnels.

Which means that sales funnels and sales copy abilities go together. Find out one and you’ll improve the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting formulas to assist you end up being a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll find out to use the power of words to get individuals to take action in such a natural and smooth method, your potential customers will not even realize they’re being convinced.

Tip: One of the main copywriting secrets, states Jim Edwards, is to make sales copy “disappear.”.

As the Copywriting Secrets book tagline says,.

” … no matter what you sell or who you offer it to!”.

Get a FREE copy of Copywriting Secrets.

Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You might have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is smart– he knows his lane or location of knowledge depends on assisting business owners make profits from funnel structure.

Russell Brunson Digital Marketing

Russel Brunson Copywriting Secrets Book.

But Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his qualifications:.

He’s the founder and owner of a direct reaction marketing firm.

He commits numerous hours every year to training individually business owners in the Funnel Scripts neighborhood.

He’s a very popular author who has actually been operating online since he first started selling e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up sounds?).

He’s launched numerous deals for his own products and those of others using sales letters that have actually created him $2.5 million and $3 million in profits.

He’s been featured in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting knowledge.

Best of all, he utilized his self-taught copywriting abilities to make millions– the type of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off house in 18 months.

Yes, you read that right.

If this isn’t the best guy to offer you extensive training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter the complete evaluation, I wish to let you understand that the Copywriting Secrets book is not the very same product as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and details of your offer to create high-converting copy for your funnels, ads, blogs, e-mail newsletters, and more.

And that can save you an enormous quantity of time. It’s the best alternative to developing or keeping an internal copywriter copy from scratch.

A lot of the solutions that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).

They may appear comparable due to the fact that Jim Edwards worked on both– but that should just show how powerful his capability as a copy developer genuinely is.

The Copywriting Secrets book, on the other hand, will provide you everything you need to personalize, fine-tune, and perfect conversion copy.

Get a FREE copy of Copywriting Secrets.

Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are lots of “tricks” to persuading individuals– and, frequently, you have to employ a combination of sales letters and sales copy formulas.

Copywriting Secrets Book Review

Russell Brunson Digital Marketing

These insights and secrets collaborate so you can use the formulas to construct persuasion with time. Some examples in the book consist of:.

The “Love me. Your words need to elicit really strong feelings from people and require them to make a choice about you personally– it’s one of the most successful things your copy can do! (page 181).

Discover how to make more on each possibility, which is perfect for a sales funnel, using the “provide a shovel … then offer them a bulldozer” method for make more on each (page 179).

How to take a blank screen and transform that blinking cursor into a completed piece of sales copy FAST. It’s a method so effective, you can use it to break through author’s block (page 168).

A 13-step sales message formula that reveals you how to instantly convince customers to purchase choice, utilizing deeply ingrained psychological triggers (page 143-158).

Speak in the voice of your consumer and discover the “magic” words consumers utilize to describe what they wish to buy (page 104).

8 specific places online that will show you the specific triggers encouraging your prospective customers and getting them to spend their money. You can use this to place your own product, service, training, software application (page 69-71).

How to rapidly put together the “building blocks” of sales copy that develop a “little city of desire” for your consumers and potential customers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).

When you take a look at the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the sheer amount of details Jim Edwards crams in a mere book.

So I’ve broken down his deliverables into five basic sections. I’ll rapidly summarize what you should expect in each area of the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

1. Copywriting Mindset Secrets.

Jim Edwards begins this section showing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of material you see from now on using a copywriter’s viewpoint on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber meets the roadway. It’s not just that fantastic copywriting leaves ideas. It’s that excellent copy can always be plugged in and “built” using formulas– and these work no matter what you sell. This section reveals formulas and templates for advertisements, e-mails, and sales letters which have never stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to selling through sales, advertisements, and emails letters? And the best method to do that through copywriting is to use 4 fundamental sales stories.

The stories make your potential customers “thirsty,” and your copywriting will guide people to the drink. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Keep in mind that among the best copywriting secrets is to make it appear you’re not costing all. This is the section that helps you master and embed those secret “stealth closes.”.

Keep in mind Columbo, well-known for “playing dumb,” while privately determining the fact? Well, Jim Edwards reveals you how to use this section of the Copywriting Secrets book to provide your clients worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the quantity of tweaking and refining you do. Frequently, you can use information to guide your decisions.

You can also utilize the feedback to plug into a few proven approaches for improving your advertisements, e-mails, and sales letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are a number of ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This means that you’ll get the book for free as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

Jim likewise makes you a distinct promise. If you don’t like it, you can request a refund and you don’t need to send out the book back. You essentially secure free shipping for the Copywriting Secrets book.

Get a FREE copy of Copywriting Secrets.

Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the initial offer. The audio variation will turn up as a “Special Offer” prior to you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you produce the right stories that will motivate your audience, no matter what you sell.

sales story tricks.

When you’re all set to get even more thorough with learning copywriting tricks for any industry, this is the book you desire on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a genuine kahuna of a book– and I’m not going to lie. I still haven’t used every strategy in Copywriting Secrets.

What I understand for sure, however, is that whenever I sit down to write any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that up until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.