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Copywriting Secrets Review: Should You Get A FREE Copy?

Eight out of 10 individuals only check out headlines.

Visitors to your site just read 20% of the material you write.

People only read the first two words on a line– typically, they miss out on the 3rd word.

It’s numbers like this that make you think you need to work with a copywriter.

Then you find out about the expenses of working with a copywriter to get more clicks:

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Summary: Copywriting Secrets is a powerful and basic book that will teach you how to get more clicks, acquire more exposure, bring in more leads, make more subscribers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will inform you that “all you really require to make sales is terrific sales copy” (lies).

75% of visitors to a website pay attention to the overall quality of the copy, however, and they’ll avoid doing business with a business that doesn’t have clean and professional copy.

Realities like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No newbie copywriter understands what works. They just find out what works after they go through some experimentation, gain some real information around where clients are leaving and where they’re spending the most time, and refine the copy based upon the results.

So if they don’t know what works, how can they help you make more sales?

It’s “simple.”

All you require are:

Copy solutions that help you write sales copy and then hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your perfect clients are, what their biggest “discomforts” are, and where they currently live.

Specific, reliable, and constant “power” words that harness powerful, emotional and psychological triggers that guide people to buy your services and products.

Which’s precisely what Copywriting Secrets, a effective and fundamental book for anyone who wishes to generate income using ads, emails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everyone can use Copywriting Secrets, it’s not an exaggeration.

When it comes to inspiring individuals to buy, it’s a testimony to the power of words. It’s likewise a clear acknowledgement of just how important content marketing has actually ended up being when you need to offer anything online.

Most people hear “copywriting” and they believe they’re speaking to somebody who practices copyright law.

Copywriting is no place as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you must be interacting information to your leads at a third-grade reading level.

That means you worth your potential customers’ time and you want to give them access to your deal as plainly and strategically as possible.

Now, the “method” part of copywriting secrets comes from knowing which buttons to push when you’re writing advertisement copy or how to inform a sales story that guides a consumer from being uninformed about how to solve an issue to absolutely gung-ho about your service.

However, in my experience, copywriting is easier: It’s like being someone’s buddy and their worst enemy all on one page.

Consider it this way:.

Whether it’s:

  • An email,
  • A sales page,
  • A landing page,
  • A social networks advertisement, or
  • A web page,

… you begin describing your reader’s deepest, darkest, most prevalent discomfort to them. You hold up an extremely unpleasant mirror.

Using words, you continue to poke them everywhere it injures. Slowly, they keep in mind why they require to change, act, or merely make a different decision.

And then, you’re their best friend. You use them a solution that really works, without being aggressive, scammy, or salesy.

Now, many business owners will tell you that what they want is for quality results in open their wallets and purchase. The reality is that copywriting is about trading something far more important.

Something that’s almost a scarce resource.

And that’s attention.

With a lot of solutions, deals, items, services, and opportunities, the only possible way for your readers and prospects to trust you, purchase from you, and remain loyal to you is through preserving their attention.

And nothing grabs attention on the Internet like copy and content.

Plainly, everyone can utilize a trusted way to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– even though it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the really solutions it’s attempting to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, nobody said that looking beautiful belonged to copywriting secrets. Instead, the book reveals you book how to utilize the power of words to:.

Get more clicks,.

Gain more visibility,.

Draw in more leads,.

Make more subscribers, and.

Land more sales online.

Many copywriting books attempt to teach you how to “write great copy.”.

Except that whenever you attempt, your words fail to convince anyone to buy– except possibly your mama and a few devoted pals.

The book shares with you the biggest secret about copywriting (and it doesn’t matter what you offer).

Focus:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You don’t write copy– you assemble it.

According to the legendary advertiser, Eugene Schwartz, when you’re producing copy:.

” You are working with a series of building blocks, you are putting the building blocks together, and then you are putting them in certain structures. [Your words are] building a little city of desire for your individual to come and live in.”.

Does this sound familiar?

If not, checked out that quote once again.

Think about another idea in marketing that relies on tactical positioning, foundation, and the sensible, step-by-step journey that guides a prospect from start to finish.

The finish being a sale.

Sales funnels.

Which indicates that sales funnels and sales copy abilities go together. Learn one and you’ll enhance the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to help you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get individuals to act in such a natural and seamless way, your potential customers will not even recognize they’re being encouraged.

Tip: One of the primary copywriting secrets, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you offer or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.

Jim. Knows. Great. Sales Copy.

Period.

You might have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.

Russell is sensible– he knows his lane or location of know-how lies in assisting business owners make make money from funnel building.

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Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to guru for success with sales copy. Just have a look at his qualifications:.

He’s the founder and owner of a direct response marketing firm.

He dedicates numerous hours every year to training one-on-one company owner in the Funnel Scripts neighborhood.

He’s a best-selling author who has been operating online since he initially began offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).

He’s launched numerous deals for his own products and those of others utilizing sales letters that have produced him $2.5 million and $3 million in income.

He’s been featured in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting knowledge.

Most importantly, he utilized his self-taught copywriting abilities to earn millions– the sort of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.

Yes, you read that.

So if this isn’t the best person to offer you in-depth training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we enter the complete review, I wish to let you know that the Copywriting Secrets book is not the very same item as the Funnel Scripts software tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and details of your offer to develop high-converting copy for your funnels, ads, blogs, email newsletters, and more.

And that can conserve you an enormous amount of time. It’s the ideal option to creating or keeping an in-house copywriter copy from scratch.

In fact, a lot of the formulas that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later on in my evaluation).

They may appear comparable due to the fact that Jim Edwards worked on both– however that need to just show how effective his capability as a copy developer really is.

The Copywriting Secrets book, on the other hand, will offer you whatever you need to personalize, fine-tune, and perfect conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words, right?

Well, there are lots of “tricks” to persuading people– and, often, you need to use a mix of sales letters and sales copy solutions.

Copywriting Secrets Book Review

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These insights and tricks interact so you can utilize the formulas to construct persuasion over time. Some examples in the book consist of:.

The “Love me. Your words must generate very strong emotions from individuals and force them to make a decision about you personally– it’s one of the most profitable things your copy can do! (page 181).

Find out how to make more on each possibility, which is best for a sales funnel, using the “give them a shovel … then sell them a bulldozer” approach for make more on each (page 179).

How to take a blank screen and change that blinking cursor into a completed piece of sales copy FAST. It’s a strategy so powerful, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that reveals you how to quickly convince clients to purchase choice, utilizing deeply ingrained mental triggers (page 143-158).

Speak in the voice of your customer and find the “magic” words customers use to explain what they wish to buy (page 104).

8 specific locations online that will show you the precise triggers inspiring your possible customers and getting them to invest their money. You can use this to place your own item, service, training, software (page 69-71).

How to rapidly put together the “foundation” of sales copy that produce a “little city of desire” for your prospects and consumers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards ultimately buying from you (page 178).

It gets sort of frustrating reading about the large quantity of information Jim Edwards packs in a simple book when you check out the sales page for the Copywriting Secrets book.

I’ve broken down his deliverables into 5 fundamental areas. I’ll quickly summarize what you should anticipate in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards starts this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to develop the practice.

How to approach practically every piece of material you see from now on using a copywriter’s perspective on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber meets the roadway. It’s not just that great copywriting leaves hints. It’s that excellent copy can constantly be plugged in and “constructed” utilizing formulas– and these work no matter what you sell. This section reveals solutions and templates for ads, sales, and emails letters which have actually never stopped working.

3. Make ‘Em Thirsty Secrets.

The secret to offering through emails, ads, and sales letters? As Jim Edwards states, “Make ’em thirsty!” In other words, you want to tickle those levers so they’ll purchase faster. And the best method to do that through copywriting is to utilize 4 basic sales stories.

The stories make your prospects “thirsty,” and your copywriting will guide individuals to the beverage. This is a tested pattern for success with copywriting.

4. Offer Without Selling Secrets.

Remember that one of the best copywriting secrets is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.

Keep in mind Columbo, well-known for “playing dumb,” while covertly figuring out the fact? Well, Jim Edwards shows you how to utilize this section of the Copywriting Secrets book to provide your clients worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Do not be fooled by the name of this section in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the quantity of tweaking and refining you do. Often, you can use information to direct your decisions.

However you can also use the feedback to plug into a couple of proven methods for enhancing your sales, emails, and advertisements letters. That’s what this section of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the cheapest is to head straight to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the tried-and-true Free plus Shipping Cost offer. This suggests that you’ll get the book free of charge as long as you pay the shipping expenses. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.

Nevertheless, Jim also makes you a special guarantee. If you do not like it, you can ask for a refund and you don’t have to send out the book back. You basically get free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you need to do is get the original deal. The audio version will pop up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you create the ideal stories that will motivate your audience, no matter what you sell.

sales story secrets.

This is the book you want on your side when you’re all set to get even more in-depth with learning copywriting secrets for any industry.

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Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still have not used every single technique in Copywriting Secrets.

What I know for sure, though, is that every time I take a seat to compose any of my marketing products, sales pages, ads, emails, and even social networks posts, I first thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that up until I become a master copywriter. What about you?

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