Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 individuals just check out headings.
Visitors to your website just checked out 20% of the material you compose.
People just read the first two words on a line– normally, they miss the third word.
It’s numbers like this that make you believe you ought to work with a copywriter.
Then you learn about the costs of working with a copywriter to get more clicks:
Summary: Copywriting Secrets is a powerful and essential book that will teach you how to get more clicks, gain more visibility, attract more leads, make more customers, and and land more sales online.
Excellent freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you actually need to make sales is excellent sales copy” (lies).
75% of visitors to a site take note of the general quality of the copy, however, and they’ll avoid working with a business that does not have clean and expert copy.
Facts like these make you wonder if it’s all actually worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No novice copywriter knows what works. They only find out what works after they go through some experimentation, get some genuine information around where clients are leaving and where they’re spending the most time, and improve the copy based upon the results.
So if they do not understand what works, how can they assist you make more sales?
All you need are:
Copy solutions that assist you write sales copy and after that hook these transformative words into the bigger structure of your sales page.
An exact understanding of who your ideal customers are, what their biggest “discomforts” are, and where they currently live.
Particular, dependable, and consistent “power” words that harness effective, mental and psychological triggers that assist individuals to purchase your services and items.
And that’s precisely what Copywriting Secrets, a powerful and essential book for anyone who wants to make money using advertisements, e-mails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I say that everyone can utilize Copywriting Secrets.
When it comes to inspiring people to purchase, it’s a testament to the power of words. When you need to offer anything online, it’s also a clear acknowledgement of just how important material marketing has ended up being.
The majority of people hear “copywriting” and they believe they’re talking with somebody who practices copyright law.
However copywriting is nowhere as dry, arcane, or wordy as legalese. In fact, if you’re doing it right, you should be communicating info to your leads at a third-grade reading level.
That means you worth your potential customers’ time and you wish to provide access to your offer as clearly and tactically as possible.
Now, the “method” part of copywriting tricks originates from knowing which buttons to press when you’re writing advertisement copy or how to inform a sales story that guides a client from being unaware about how to resolve a problem to totally gung-ho about your solution.
In my experience, copywriting is easier: It’s like being someone’s best good friend and their worst opponent all on one page.
Think of it by doing this:.
- An email,
- A sales page,
- A landing page,
- A social media advertisement, or
- A web page,
… you start describing your reader’s inmost, darkest, most pervasive discomfort to them. You hold up a very undesirable mirror.
Then, using words, you continue to poke them everywhere it injures. Slowly, they remember why they require to alter, take action, or simply make a different decision.
And then, you’re their best friend. You provide them a service that really works, without being aggressive, scammy, or salesy.
Now, numerous entrepreneurs will inform you that what they want is for quality leads to open their wallets and purchase. The fact is that copywriting is about trading something far more valuable.
Something that’s nearly a limited resource.
With so many options, offers, opportunities, services, and products, the only possible method for your readers and prospects to trust you, buy from you, and remain faithful to you is through maintaining their attention.
And nothing grabs attention on the Internet like copy and content.
Plainly, everybody can use a reliable method to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– even though it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the brand-new edition of Traffic Secrets).
Instead, Copywriting Secrets is a book that utilizes the really solutions it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one stated that looking beautiful was part of copywriting tricks. Rather, the book shows you book how to utilize the power of words to:.
Get more clicks,.
Gain more presence,.
Attract more leads,.
Make more subscribers, and.
Land more sales online.
Many copywriting books attempt to teach you how to “compose excellent copy.”.
Other than that every time you attempt, your words fail to persuade anyone to buy– other than possibly your mommy and a couple of loyal good friends.
But the book shares with you the best secret about copywriting (and it doesn’t matter what you sell).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not write copy– you assemble it.
According to the famous advertiser, Eugene Schwartz, when you’re developing copy:.
” You are working with a series of building blocks, you are putting the structure blocks together, and then you are putting them in certain structures.
Does this noise familiar?
If not, checked out that quote once again.
Think about another concept in marketing that counts on strategic positioning, foundation, and the logical, stepwise journey that guides a prospect from start to finish.
The finish being a sale.
Which implies that sales funnels and sales copy abilities go together. Find out one and you’ll enhance the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to help you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get people to act in such a smooth and natural method, your potential customers will not even recognize they’re being convinced.
Hint: One of the main copywriting secrets, says Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline states,.
” … no matter what you offer or who you sell it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You might have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software application from the creators of ClickFunnels.
Russell is sensible– he understands his lane or location of competence depends on helping entrepreneurs make profits from funnel building.
Russel Brunson Copywriting Secrets Book.
Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his credentials:.
He’s the creator and owner of a direct response marketing company.
He commits hundreds of hours every year to training one-on-one business owners in the Funnel Scripts community.
He’s a very popular author who has been operating online since he initially started selling e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s launched numerous offers for his own products and those of others utilizing sales letters that have produced him $2.5 million and $3 million in profits.
He’s been featured in the New York Times, Entrepreneur Magazine, and multiple other leading publications for his copywriting proficiency.
Most importantly, he used his self-taught copywriting abilities to earn millions– the sort of cash responsible for taking him from dead broke, insolvent, and living in a trailer park to a paid-off home in 18 months.
Yes, you read that right.
So if this isn’t the best person to provide you extensive training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Prior to we enter the complete evaluation, I want to let you understand that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software application tool.
Funnel Scripts is a done-for-you copy generator that uses your knowledge of your clients and details of your offer to develop high-converting copy for your funnels, ads, blog sites, e-mail newsletters, and more.
And that can save you a huge quantity of time. It’s the ideal option to producing or keeping an internal copywriter copy from scratch.
A lot of the solutions that power Funnel Scripts are explored further in the Sales Story Secrets upsell (I’ll tell you more about that later in my review).
Since Jim Edwards worked on both– but that need to simply show how effective his ability as a copy developer truly is, they might seem comparable.
The Copywriting Secrets book, on the other hand, will give you everything you need to tailor, tweak, and perfect conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are many “secrets” to persuading people– and, typically, you have to use a mix of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These insights and tricks collaborate so you can use the formulas to build persuasion with time. Some examples in the book include:.
The “Love me. Your words must elicit really strong feelings from people and require them to make a choice about you personally– it’s one of the most lucrative things your copy can do! (page 181).
Discover how to make more on each possibility, which is ideal for a sales funnel, utilizing the “give them a shovel … then sell them a bulldozer” technique for make more on each (page 179).
How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a technique so effective, you can use it to break through author’s block (page 168).
A 13-step sales message formula that shows you how to quickly persuade customers to make a purchase choice, utilizing deeply ingrained mental triggers (page 143-158).
Speak in the voice of your consumer and find the “magic” words consumers use to describe what they want to buy (page 104).
8 particular locations online that will reveal you the precise triggers encouraging your potential clients and getting them to invest their cash. You can utilize this to position your own product, service, coaching, software (page 69-71).
How to quickly assemble the “foundation” of sales copy that create a “little city of desire” for your prospects and consumers (page 79).
The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards ultimately buying from you (page 178).
When you check out the sales page for the Copywriting Secrets book, it gets sort of frustrating reading about the large amount of information Jim Edwards packs in a simple book.
I’ve broken down his deliverables into 5 standard areas. I’ll rapidly summarize what you need to anticipate in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards begins this area showing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.
All the trademarks of high-performing copywriting.
How to develop the practice.
How to approach practically every piece of content you see from now on utilizing a copywriter’s point of view on persuasion.
2. Sales Formula/Letter Secrets.
It’s not just that excellent copywriting leaves hints. This area exposes formulas and design templates for advertisements, emails, and sales letters which have never ever stopped working.
3. Make ‘Em Thirsty Secrets.
The trick to selling through advertisements, e-mails, and sales letters? As Jim Edwards says, “Make ’em thirsty!” In other words, you want to tickle those levers so they’ll purchase much faster. And the best way to do that through copywriting is to use 4 basic sales stories.
The stories make your potential customers “thirsty,” and your copywriting will assist individuals to the drink. This is a tested pattern for success with copywriting.
4. Sell Without Selling Secrets.
Remember that one of the very best copywriting secrets is to make it appear you’re not selling at all. This is the section that assists you master and embed those secret “stealth closes.”.
Keep in mind Columbo, popular for “playing dumb,” while secretly determining the truth? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to give your customers value and close without pressure.
5. Copy Polishing Secrets.
Don’t be tricked by the name of this area in the Copywriting Secrets book. Copywriting is just as excellent as the quantity of tweaking and refining you do.
You can likewise use the feedback to plug into a few tested techniques for enhancing your sales, advertisements, and emails letters. That’s what this section of the Copywriting Secrets book is all about.
How to Get the Copywriting Secrets Book.
There are a number of methods to get Jim Edwards’ Copywriting Secrets book in your hands. Maybe the most affordable is to head straight to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This implies that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else worldwide.
Jim also makes you a distinct guarantee. If you do not like it, you can request a refund and you do not need to send out the book back. You essentially secure free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you need to do is grab the initial offer. The audio version will turn up as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you produce the best stories that will inspire your audience, no matter what you offer.
sales story secrets.
This is the book you want on your side when you’re prepared to get even more in-depth with finding out copywriting secrets for any industry.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still have not used every single technique in Copywriting Secrets.
What I understand for sure, though, is that each time I sit down to write any of my marketing products, sales pages, ads, e-mails, and even social networks posts, I initially thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that up until I become a master copywriter. What about you?