Russell Brunson The Epiphany Bridge Script

Copywriting Secrets Review: Should You Get A FREE Copy?

8 out of 10 people only check out headings.

Visitors to your site only read 20% of the content you write.

People only read the first two words on a line– normally, they miss out on the 3rd word.

It’s numbers like this that make you think you must hire a copywriter.

However then you learn more about the costs of employing a copywriter to get more clicks:

Russell Brunson The Epiphany Bridge Script

Summary: Copywriting Secrets is a essential and effective book that will teach you how to get more clicks, gain more presence, bring in more leads, earn more customers, and and land more sales online.

Good freelance copywriters charge up to $250 per hour

Scammy ones will tell you that “all you truly need to make sales is fantastic sales copy” (lies).

75% of visitors to a site pay attention to the overall quality of the copy, though, and they’ll avoid working with a business that doesn’t have tidy and professional copy.

Truths like these make you question if it’s all truly worth it– or if words-that-convert are a matter you can master yourself.

I’m going to let you in on a secret about effective copywriting.

No novice copywriter understands what works. They just discover what works after they go through some experimentation, gain some real information around where clients are leaving and where they’re investing the most time, and fine-tune the copy based on the results.

If they don’t know what works, how can they help you make more sales?

It’s “simple.”

All you need are:

Copy solutions that assist you write sales copy and after that hook these transformative words into the bigger structure of your sales page.

A specific understanding of who your ideal clients are, what their biggest “pains” are, and where they currently live.

Particular, reputable, and constant “power” words that harness powerful, mental and emotional triggers that assist individuals to buy your services and products.

Which’s exactly what Copywriting Secrets, a powerful and essential book for anybody who wants to earn money utilizing ads, e-mails, sales letters, teaches you to do.

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What is Copywriting and Why Does it Matter?

When I say that everybody can use Copywriting Secrets, it’s not an exaggeration.

When it comes to motivating people to buy, it’s a testimony to the power of words. When you need to offer anything online, it’s also a clear acknowledgement of simply how crucial material marketing has actually become.

Most people hear “copywriting” and they think they’re speaking with someone who practices copyright law.

Copywriting is no place as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you ought to be interacting info to your leads at a third-grade reading level.

That implies you worth your potential customers’ time and you want to give them access to your offer as clearly and strategically as possible.

Now, the “strategy” part of copywriting tricks comes from understanding which buttons to press when you’re composing advertisement copy or how to inform a sales story that guides a customer from being uninformed about how to solve an issue to completely gung-ho about your service.

But, in my experience, copywriting is easier: It’s like being someone’s buddy and their worst opponent all on one page.

Think about it this way:.

Whether it’s:

  • An e-mail,
  • A sales page,
  • A landing page,
  • A social media advertisement, or
  • A web page,

… you begin explaining your reader’s deepest, darkest, most prevalent discomfort to them. You hold up a very undesirable mirror.

Utilizing words, you continue to poke them everywhere it harms. Gradually, they remember why they require to alter, act, or just make a various choice.

And after that, you’re their best friend. You offer them an option that really works, without being pushy, scammy, or salesy.

Now, many business owners will inform you that what they want is for quality causes open their wallets and purchase. The fact is that copywriting is about trading something far more valuable.

Something that’s practically a limited resource.

Which’s attention.

With many services, offers, opportunities, services, and products, the only possible method for your prospects and readers to trust you, purchase from you, and stay devoted to you is through keeping their attention.

And nothing grabs attention on the Internet like copy and content.

Plainly, everybody can use a dependable method to master high-converting copy.

Get a FREE copy of Copywriting Secrets.

What is Copywriting Secrets?

The Copywriting Secrets book is not composed by Russell Brunson– despite the fact that it looks comparable to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).

Instead, Copywriting Secrets is a book that utilizes the extremely formulas it’s trying to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.

Here’s an example of a sales letter, across a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.

2.5 M in Sales.

Hey, no one said that looking beautiful was part of copywriting secrets. Instead, the book shows you book how to utilize the power of words to:.

Get more clicks,.

Gain more visibility,.

Bring in more leads,.

Earn more customers, and.

Land more sales online.

The majority of copywriting books try to teach you how to “compose great copy.”.

Other than that each time you try, your words fail to persuade anybody to purchase– except maybe your mom and a few devoted good friends.

But the book show you the greatest secret about copywriting (and it doesn’t matter what you sell).

Pay attention:

The power of words in well-written sales copy is not an art.

It’s a puzzle.

You do not compose copy– you assemble it.

According to the famous marketer, Eugene Schwartz, when you’re producing copy:.

” You are dealing with a series of building blocks, you are putting the building blocks together, and after that you are putting them in certain structures. [Your words are] building a little city of desire for your person to come and live in.”.

Does this sound familiar?

If not, checked out that quote again.

Think about another concept in marketing that depends on strategic positioning, building blocks, and the logical, step-by-step journey that guides a possibility from start to finish.

The surface being a sale.

Sales funnels.

Which suggests that sales funnels and sales copy skills go hand-in-hand. Discover one and you’ll boost the experience of the other.

That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 proven copywriting solutions to assist you become a million-dollar copywriter.

Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to take action in such a seamless and natural method, your potential customers will not even recognize they’re being persuaded.

Tip: One of the main copywriting secrets, states Jim Edwards, is to make sales copy “vanish.”.

As the Copywriting Secrets book tagline states,.

” … no matter what you sell or who you sell it to!”.

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Jim Edwards: The Author of the Copywriting Secrets Book.

There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.

Jim. Sales Copy.

Duration.

You may have seen him collaborating with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.

Russell is smart– he understands his lane or area of expertise depends on helping entrepreneurs make make money from funnel structure.

Russell Brunson The Epiphany Bridge Script

Russel Brunson Copywriting Secrets Book.

Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his credentials:.

He’s the creator and owner of a direct response marketing firm.

He devotes hundreds of hours every year to training one-on-one business owners in the Funnel Scripts neighborhood.

He’s a very popular author who has actually been running online because he initially started offering e-books online in 1997! (does anyone even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up noises?).

He’s released multiple offers for his own products and those of others using sales letters that have generated him $2.5 million and $3 million in revenue.

He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting knowledge.

Best of all, he utilized his self-taught copywriting skills to make millions– the kind of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.

Yes, you read that right.

If this isn’t the ideal man to give you thorough training through the Copywriting Secrets book– who is?

Is Copywriting Secrets the Same As Funnel Scripts ?

Before we get into the full review, I wish to let you know that the Copywriting Secrets book is not the same item as the Funnel Scripts software application tool.

Funnel Scripts is a done-for-you copy generator that uses your knowledge of your consumers and details of your deal to develop high-converting copy for your funnels, ads, blog sites, email newsletters, and more.

And that can conserve you a massive amount of time. It’s the ideal option to keeping an internal copywriter or creating copy from scratch.

In fact, a great deal of the formulas that power Funnel Scripts are checked out further in the Sales Story Secrets upsell (I’ll inform you more about that later in my evaluation).

Due to the fact that Jim Edwards worked on both– but that must just show how powerful his capability as a copy creator genuinely is, they may appear comparable.

The Copywriting Secrets book, on the other hand, will give you everything you require to personalize, fine-tune, and best conversion copy.

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Go Deep Into the Copywriting Secrets Book.

The Copywriting Secrets book is all about persuasion with words?

Well, there are lots of “secrets” to persuading individuals– and, often, you need to use a combination of sales letters and sales copy solutions.

Copywriting Secrets Book Review

Russell Brunson The Epiphany Bridge Script

These insights and secrets interact so you can utilize the formulas to construct persuasion with time. Some examples in the book include:.

The “Love me. Your words must generate really strong emotions from individuals and require them to make a decision about you personally– it’s one of the most rewarding things your copy can do! (page 181).

Find out how to make more on each possibility, which is ideal for a sales funnel, using the “provide a shovel … then offer them a bulldozer” technique for make more on each (page 179).

How to take a blank screen and change that blinking cursor into an ended up piece of sales copy FAST. It’s a strategy so powerful, you can use it to break through writer’s block (page 168).

A 13-step sales message formula that shows you how to immediately persuade clients to buy decision, utilizing deeply ingrained mental triggers (page 143-158).

Speak in the voice of your client and find the “magic” words clients use to describe what they wish to purchase (page 104).

8 particular locations online that will show you the exact triggers encouraging your prospective clients and getting them to invest their money. You can utilize this to position your own product, service, training, software (page 69-71).

How to rapidly assemble the “building blocks” of sales copy that develop a “little city of desire” for your potential customers and customers (page 79).

The “Yellow Brick Road” Formula, another ideal formula for funnels, that leads people on a journey towards ultimately buying from you (page 178).

It gets sort of overwhelming reading about the large quantity of information Jim Edwards loads in a simple book when you check out the sales page for the Copywriting Secrets book.

I’ve broken down his deliverables into 5 basic areas. I’ll quickly summarize what you must expect in each area of the Copywriting Secrets book.

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1. Copywriting Mindset Secrets.

Jim Edwards begins this section revealing you how to cultivate the copywriting state of mind, as he calls it. You’ll get a refresher course on:.

All the trademarks of high-performing copywriting.

How to establish the practice.

How to approach practically every piece of material you see from now on using a copywriter’s point of view on persuasion.

2. Sales Formula/Letter Secrets.

This is where the rubber meets the roadway. It’s not simply that great copywriting leaves clues. It’s that fantastic copy can constantly be plugged in and “developed” using formulas– and these work no matter what you offer. This area reveals formulas and templates for sales, ads, and e-mails letters which have actually never failed.

3. Make ‘Em Thirsty Secrets.

The trick to offering through emails, advertisements, and sales letters? As Jim Edwards says, “Make ’em thirsty!” Simply put, you wish to tickle those levers so they’ll buy much faster. And the very best way to do that through copywriting is to utilize four fundamental sales stories.

The stories make your prospects “thirsty,” and your copywriting will direct people to the drink. This is a tested pattern for success with copywriting.

4. Sell Without Selling Secrets.

Keep in mind that one of the best copywriting tricks is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.

Remember Columbo, well-known for “playing dumb,” while secretly finding out the reality? Well, Jim Edwards shows you how to use this area of the Copywriting Secrets book to give your clients worth and close without pressure.

Cha-ching!

5. Copy Polishing Secrets.

Don’t be fooled by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is just as good as the amount of tweaking and refining you do. Typically, you can utilize data to guide your choices.

You can also utilize the feedback to plug into a few proven methods for improving your ads, sales, and emails letters. That’s what this area of the Copywriting Secrets book is everything about.

How to Get the Copywriting Secrets Book.

There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the cheapest is to head directly to the Copywriting Secrets book sales page.

Here, Jim sells the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost deal. This suggests that you’ll get the book totally free as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.

Nevertheless, Jim likewise makes you a distinct guarantee. If you do not like it, you can request for a refund and you don’t have to send the book back. You essentially secure free shipping for the Copywriting Secrets book.

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Where Can I Buy the Copywriting Secrets Audiobook?

To get the audiobook version of the Copywriting Secrets book, all you require to do is get the original offer. The audio version will pop up as a “Special Offer” before you finish your purchase of the Copywriting Secrets book.

The second “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the right stories that will inspire your audience, no matter what you offer.

sales story secrets.

When you’re all set to get even more thorough with finding out copywriting secrets for any industry, this is the book you desire on your side.

Get a FREE copy of Copywriting Secrets.

Copywriting Secrets Review Summary:

A Tool You’ll Return to Over and Over Again.

Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t used every method in Copywriting Secrets.

What I know for sure, though, is that each time I sit down to compose any of my marketing materials, sales pages, advertisements, emails, and even social networks posts, I initially thumb through my Copywriting Secrets book.

And I anticipate I’ll be doing that up until I become a master copywriter. What about you?

Get a FREE copy of Copywriting Secrets.