Copywriting Secrets Review: Should You Get A FREE Copy?
Eight out of 10 people just check out headlines.
Visitors to your site only read 20% of the material you compose.
Individuals only check out the very first two words on a line– usually, they miss out on the 3rd word.
It’s numbers like this that make you believe you need to work with a copywriter.
However then you find out about the expenses of hiring a copywriter to get more clicks:
Summary: Copywriting Secrets is a effective and essential book that will teach you how to get more clicks, acquire more visibility, draw in more leads, earn more customers, and and land more sales online.
Good freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you actually require to make sales is great sales copy” (lies).
75% of visitors to a site pay attention to the overall quality of the copy, however, and they’ll avoid doing business with a business that doesn’t have professional and tidy copy.
Facts like these make you wonder if it’s all really worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about efficient copywriting.
No newbie copywriter understands what works. They only discover what works after they go through some experimentation, gain some real information around where customers are leaving and where they’re investing the most time, and improve the copy based on the results.
So if they don’t understand what works, how can they assist you make more sales?
All you require are:
Copy formulas that help you write sales copy and after that hook these transformative words into the bigger structure of your sales page.
An exact understanding of who your ideal consumers are, what their biggest “pains” are, and where they presently live.
Particular, trustworthy, and constant “power” words that harness powerful, emotional and mental triggers that assist individuals to purchase your services and items.
Which’s precisely what Copywriting Secrets, a fundamental and effective book for anyone who wishes to make money using ads, emails, sales letters, teaches you to do.
What is Copywriting and Why Does it Matter?
When I state that everyone can use Copywriting Secrets, it’s not an exaggeration.
When it comes to inspiring people to buy, it’s a testimony to the power of words. It’s also a clear acknowledgement of simply how crucial material marketing has actually ended up being when you need to offer anything online.
Most people hear “copywriting” and they think they’re talking with somebody who practices copyright law.
Copywriting is nowhere as dry, arcane, or verbose as legalese. In fact, if you’re doing it right, you must be interacting details to your leads at a third-grade reading level.
That indicates you worth your potential customers’ time and you want to give them access to your deal as clearly and strategically as possible.
Now, the “technique” part of copywriting tricks comes from understanding which buttons to push when you’re composing advertisement copy or how to inform a sales story that guides a client from being unaware about how to resolve a problem to totally gung-ho about your service.
In my experience, copywriting is easier: It’s like being someone’s finest friend and their worst opponent all on one page.
Think about it in this manner:.
- An e-mail,
- A sales page,
- A landing page,
- A social media advertisement, or
- A web page,
… you begin describing your reader’s deepest, darkest, most prevalent pain to them. You hold up an extremely unpleasant mirror.
Then, using words, you continue to poke them all over it harms. Gradually, they keep in mind why they need to change, take action, or just make a different choice.
And after that, you’re their friend. You use them a solution that really works, without being aggressive, scammy, or salesy.
Now, many entrepreneurs will tell you that what they desire is for quality results in open their wallets and purchase. But the fact is that copywriting is about trading something far more valuable.
Something that’s almost a limited resource.
With numerous solutions, deals, opportunities, items, and services, the only possible method for your potential customers and readers to trust you, buy from you, and stay faithful to you is through maintaining their attention.
And nothing grabs attention on the Internet like copy and material.
Clearly, everybody can utilize a reliable method to master high-converting copy.
What is Copywriting Secrets?
The Copywriting Secrets book is not written by Russell Brunson– although it looks similar to the DotCom Secrets book (a trilogy consisting of Expert Secrets and the brand-new edition of Traffic Secrets).
Rather, Copywriting Secrets is a book that uses the very solutions it’s attempting to teach you. As you go through this marketing book, you’ll be able to see persuasion in print and action.
Here’s an example of a sales letter, across a series of pages, that earned Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, nobody said that looking stunning belonged to copywriting secrets. Instead, the book reveals you book how to use the power of words to:.
Get more clicks,.
Gain more visibility,.
Draw in more leads,.
Make more subscribers, and.
Land more sales online.
A lot of copywriting books attempt to teach you how to “write fantastic copy.”.
Other than that each time you try, your words fail to convince anyone to purchase– except perhaps your mommy and a few devoted buddies.
But the book show you the greatest secret about copywriting (and it doesn’t matter what you sell).
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You don’t compose copy– you assemble it.
According to the legendary marketer, Eugene Schwartz, when you’re creating copy:.
” You are working with a series of building blocks, you are putting the building obstructs together, and then you are putting them in certain structures.
Does this sound familiar?
If not, read that quote once again.
Think about another idea in marketing that depends on strategic positioning, building blocks, and the rational, stepwise journey that guides a prospect from start to finish.
The surface being a sale.
Which means that sales funnels and sales copy skills go hand-in-hand. Discover one and you’ll improve the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unpacks 31 tested copywriting solutions to help you end up being a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll learn to utilize the power of words to get people to act in such a smooth and natural way, your potential customers won’t even recognize they’re being encouraged.
Tip: One of the main copywriting secrets, states Jim Edwards, is to make sales copy “disappear.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you offer or who you offer it to!”.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason that it’s Jim Edwards and not Brunson composing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
You may have seen him working together with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.
Russell is sensible– he knows his lane or area of know-how lies in helping business owners make make money from funnel structure.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to expert for success with sales copy. Simply have a look at his qualifications:.
He’s the founder and owner of a direct action marketing company.
He devotes hundreds of hours every year to coaching one-on-one business owners in the Funnel Scripts neighborhood.
He’s a best-selling author who has actually been running online because he first started offering e-books online in 1997! (does anyone even remember what the Web appeared like in ’97 or was it a blur of pixels and dial-up noises?).
He’s launched multiple deals for his own items and those of others using sales letters that have actually produced him $2.5 million and $3 million in earnings.
He’s been featured in the New York Times, Entrepreneur Magazine, and several other leading publications for his copywriting expertise.
Most importantly, he utilized his self-taught copywriting skills to earn millions– the sort of money responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off house in 18 months.
Yes, you read that.
So if this isn’t the ideal guy to give you in-depth training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we get into the complete evaluation, I want to let you understand that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software application tool.
Funnel Scripts is a done-for-you copy generator that uses your knowledge of your customers and details of your offer to create high-converting copy for your funnels, ads, blog sites, email newsletters, and more.
And that can save you a huge amount of time. It’s the perfect alternative to creating or keeping an internal copywriter copy from scratch.
A lot of the solutions that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later on in my review).
Since Jim Edwards worked on both– but that need to just demonstrate how powerful his capability as a copy developer really is, they might seem similar.
The Copywriting Secrets book, on the other hand, will offer you whatever you require to personalize, fine-tune, and perfect conversion copy.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is everything about persuasion with words, right?
Well, there are lots of “tricks” to convincing individuals– and, often, you have to employ a combination of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These secrets and insights collaborate so you can utilize the formulas to build persuasion with time. Some examples in the book include:.
The “Love me. Your words must elicit very strong emotions from individuals and require them to make a choice about you personally– it’s one of the most lucrative things your copy can do! (page 181).
Learn how to make more on each prospect, which is ideal for a sales funnel, utilizing the “provide a shovel … then offer them a bulldozer” approach for make more on each (page 179).
How to take a blank screen and transform that blinking cursor into an ended up piece of sales copy FAST. It’s a strategy so powerful, you can utilize it to break through writer’s block (page 168).
A 13-step sales message formula that reveals you how to immediately persuade consumers to purchase choice, utilizing deeply deep-rooted psychological triggers (page 143-158).
Speak in the voice of your consumer and find the “magic” words consumers use to explain what they want to buy (page 104).
8 particular places online that will reveal you the specific triggers encouraging your possible clients and getting them to invest their cash. You can use this to position your own item, service, coaching, software (page 69-71).
How to quickly put together the “foundation” of sales copy that develop a “little city of desire” for your customers and prospects (page 79).
The “Yellow Brick Road” Formula, another best formula for funnels, that leads people on a journey towards eventually purchasing from you (page 178).
It gets sort of frustrating reading about the sheer quantity of details Jim Edwards loads in a simple book when you examine out the sales page for the Copywriting Secrets book.
I’ve broken down his deliverables into five basic sections. I’ll quickly summarize what you ought to expect in each section of the Copywriting Secrets book.
1. Copywriting Mindset Secrets.
Jim Edwards starts this area revealing you how to cultivate the copywriting frame of mind, as he calls it. You’ll get a crash course on:.
All the trademarks of high-performing copywriting.
How to establish the practice.
How to approach practically every piece of material you see from now on using a copywriter’s point of view on persuasion.
2. Sales Formula/Letter Secrets.
It’s not just that excellent copywriting leaves clues. This area reveals solutions and templates for sales, advertisements, and e-mails letters which have actually never stopped working.
3. Make ‘Em Thirsty Secrets.
The secret to offering through emails, ads, and sales letters? As Jim Edwards states, “Make ’em thirsty!” In other words, you wish to tickle those levers so they’ll purchase quicker. And the best method to do that through copywriting is to utilize four standard sales stories.
The stories make your prospects “thirsty,” and your copywriting will assist individuals to the beverage. This is a tested pattern for success with copywriting.
4. Sell Without Selling Secrets.
Keep in mind that among the very best copywriting secrets is to make it appear you’re not selling at all. This is the section that helps you master and embed those secret “stealth closes.”.
Remember Columbo, famous for “playing dumb,” while privately determining the truth? Well, Jim Edwards reveals you how to use this area of the Copywriting Secrets book to offer your clients value and close without pressure.
5. Copy Polishing Secrets.
Do not be deceived by the name of this area in the Copywriting Secrets book. It’s not optional. Copywriting is only as good as the amount of tweaking and refining you do. Frequently, you can utilize information to assist your choices.
But you can also use the feedback to plug into a few tested techniques for improving your sales, advertisements, and e-mails letters. That’s what this area of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are several methods to get Jim Edwards’ Copywriting Secrets book in your hands. Possibly the most inexpensive is to head straight to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book using the reliable Free plus Shipping Cost offer. This implies that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else in the world.
Nevertheless, Jim likewise makes you a distinct guarantee. If you do not like it, you can request for a refund and you do not need to send the book back. You essentially get free shipping for the Copywriting Secrets book.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook variation of the Copywriting Secrets book, all you require to do is get the original offer. The audio variation will appear as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that assists you create the best stories that will encourage your audience, no matter what you sell.
sales story secrets.
When you’re prepared to get even more extensive with learning copywriting tricks for any market, this is the book you want on your side.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still have not utilized each and every single strategy in Copywriting Secrets.
What I know for sure, though, is that each time I take a seat to write any of my marketing products, sales pages, ads, emails, and even social media posts, I first thumb through my Copywriting Secrets book.
And I expect I’ll be doing that till I end up being a master copywriter. What about you?