Copywriting Secrets Review: Should You Get A FREE Copy?
8 out of 10 people only read headlines.
Visitors to your site just read 20% of the content you compose.
Individuals only check out the very first 2 words on a line– generally, they miss the 3rd word.
It’s numbers like this that make you believe you need to hire a copywriter.
However then you find out about the expenses of employing a copywriter to get more clicks:
Summary: Copywriting Secrets is a basic and powerful book that will teach you how to get more clicks, get more exposure, bring in more leads, make more customers, and and land more sales online.
Good freelance copywriters charge up to $250 per hour
Scammy ones will tell you that “all you truly need to make sales is terrific sales copy” (lies).
75% of visitors to a site take note of the general quality of the copy, however, and they’ll prevent doing business with a company that does not have tidy and expert copy.
Truths like these make you question if it’s all really worth it– or if words-that-convert are a matter you can master yourself.
I’m going to let you in on a secret about effective copywriting.
No beginner copywriter understands what works. They just learn what works after they go through some trial and error, acquire some real information around where customers are leaving and where they’re investing the most time, and improve the copy based upon the results.
So if they don’t know what works, how can they assist you make more sales?
It’s “basic.”
All you require are:
Copy solutions that assist you compose sales copy and after that hook these transformative words into the bigger structure of your sales page.
A specific understanding of who your ideal clients are, what their biggest “pains” are, and where they presently live.
Particular, trustworthy, and consistent “power” words that harness powerful, psychological and emotional triggers that assist individuals to buy your services and products.
And that’s precisely what Copywriting Secrets, a basic and powerful book for anybody who wishes to generate income using advertisements, emails, sales letters, teaches you to do.
Get a FREE copy of Copywriting Secrets.
What is Copywriting and Why Does it Matter?
It’s not an exaggeration when I say that everybody can use Copywriting Secrets.
When it comes to motivating people to buy, it’s a testimony to the power of words. When you require to sell anything online, it’s likewise a clear acknowledgement of just how essential content marketing has become.
The majority of people hear “copywriting” and they think they’re talking with somebody who practices copyright law.
Copywriting is nowhere as dry, arcane, or wordy as legalese. If you’re doing it right, you need to be communicating info to your leads at a third-grade reading level.
That indicates you worth your prospects’ time and you want to provide access to your offer as clearly and tactically as possible.
Now, the “method” part of copywriting tricks originates from understanding which buttons to push when you’re writing advertisement copy or how to inform a sales story that guides a client from being uninformed about how to fix an issue to totally gung-ho about your option.
In my experience, copywriting is simpler: It’s like being somebody’s best good friend and their worst opponent all on one page.
Think of it this way:.
Whether it’s:
- An e-mail,
- A sales page,
- A landing page,
- A social networks ad, or
- A websites,
… you start off explaining your reader’s deepest, darkest, most prevalent discomfort to them. You hold up an extremely undesirable mirror.
Using words, you continue to poke them all over it injures. Slowly, they remember why they need to change, take action, or merely make a different choice.
And then, you’re their friend. You offer them an option that in fact works, without being pushy, scammy, or salesy.
Now, lots of entrepreneurs will tell you that what they want is for quality results in open their wallets and purchase. However the truth is that copywriting has to do with trading something much more valuable.
Something that’s nearly a limited resource.
Which’s attention.
With many options, offers, services, opportunities, and products, the only possible way for your prospects and readers to trust you, purchase from you, and stay loyal to you is through maintaining their attention.
And nothing grabs attention on the Internet like copy and content.
Clearly, everybody can use a reliable way to master high-converting copy.
Get a FREE copy of Copywriting Secrets.
What is Copywriting Secrets?
The Copywriting Secrets book is not composed by Russell Brunson– even though it looks similar to the DotCom Secrets book (a trilogy including Expert Secrets and the new edition of Traffic Secrets).
Rather, Copywriting Secrets is a book that utilizes the really formulas it’s trying to teach you. As you go through this marketing book, you’ll have the ability to see persuasion in print and action.
Here’s an example of a sales letter, throughout a series of pages, that made Jim Edwards, author of the book, $2.5 million in sales.
2.5 M in Sales.
Hey, no one said that looking beautiful became part of copywriting tricks. Rather, the book reveals you book how to use the power of words to:.
Get more clicks,.
Gain more exposure,.
Attract more leads,.
Earn more subscribers, and.
Land more sales online.
Many copywriting books try to teach you how to “compose terrific copy.”.
Other than that each time you attempt, your words stop working to persuade anybody to buy– except possibly your mother and a few loyal friends.
The book shares with you the greatest secret about copywriting (and it doesn’t matter what you sell).
Focus:
The power of words in well-written sales copy is not an art.
It’s a puzzle.
You do not write copy– you assemble it.
According to the legendary marketer, Eugene Schwartz, when you’re creating copy:.
” You are dealing with a series of building blocks, you are putting the foundation together, and then you are putting them in certain structures. [Your words are] constructing a little city of desire for your person to come and live in.”.
Does this sound familiar?
If not, read that quote again.
Consider another principle in marketing that relies on tactical positioning, foundation, and the sensible, step-by-step journey that guides a prospect from start to finish.
The finish being a sale.
Sales funnels.
Which suggests that sales funnels and sales copy abilities go together. Discover one and you’ll boost the experience of the other.
That’s what the Copywriting Secrets book does. Through 305 pages the book unloads 31 tested copywriting solutions to help you become a million-dollar copywriter.
Through the Copywriting Secrets book, you’ll find out to utilize the power of words to get individuals to take action in such a seamless and natural way, your prospects will not even recognize they’re being encouraged.
Tip: One of the main copywriting tricks, states Jim Edwards, is to make sales copy “vanish.”.
As the Copywriting Secrets book tagline says,.
” … no matter what you sell or who you sell it to!”.
Get a FREE copy of Copywriting Secrets.
Jim Edwards: The Author of the Copywriting Secrets Book.
There’s a reason why it’s Jim Edwards and not Brunson writing the Copywriting Secrets book.
Jim. Knows. Great. Sales Copy.
Duration.
You may have seen him interacting with Russell Brunson on Funnel Scripts, the copywriting software from the creators of ClickFunnels.
Russell is smart– he knows his lane or location of competence lies in helping entrepreneurs make benefit from funnel building.
Russel Brunson Copywriting Secrets Book.
However Jim Edwards is the self-taught, go-to master for success with sales copy. Just have a look at his qualifications:.
He’s the founder and owner of a direct action marketing firm.
He devotes numerous hours every year to training one-on-one business owners in the Funnel Scripts community.
He’s a best-selling author who has actually been running online because he first began offering e-books online in 1997! (does anybody even remember what the Web looked like in ’97 or was it a blur of pixels and dial-up sounds?).
He’s released several offers for his own items and those of others using sales letters that have produced him $2.5 million and $3 million in profits.
He’s been included in the New York Times, Entrepreneur Magazine, and numerous other leading publications for his copywriting expertise.
Best of all, he utilized his self-taught copywriting abilities to make millions– the kind of cash responsible for taking him from dead broke, bankrupt, and living in a trailer park to a paid-off home in 18 months.
Yes, you check out that right.
So if this isn’t the right person to give you extensive training through the Copywriting Secrets book– who is?
Is Copywriting Secrets the Same As Funnel Scripts ?
Before we enter the complete review, I wish to let you understand that the Copywriting Secrets book is not the exact same item as the Funnel Scripts software tool.
Funnel Scripts is a done-for-you copy generator that utilizes your understanding of your consumers and information of your deal to produce high-converting copy for your funnels, advertisements, blog sites, email newsletters, and more.
And that can conserve you an enormous quantity of time. It’s the ideal option to keeping an internal copywriter or creating copy from scratch.
A lot of the formulas that power Funnel Scripts are explored even more in the Sales Story Secrets upsell (I’ll inform you more about that later in my evaluation).
Since Jim Edwards worked on both– but that should just demonstrate how effective his capability as a copy creator really is, they might appear similar.
The Copywriting Secrets book, on the other hand, will provide you everything you need to personalize, fine-tune, and perfect conversion copy.
Get a FREE copy of Copywriting Secrets.
Go Deep Into the Copywriting Secrets Book.
The Copywriting Secrets book is all about persuasion with words?
Well, there are numerous “secrets” to convincing people– and, frequently, you need to employ a combination of sales letters and sales copy formulas.
Copywriting Secrets Book Review
These insights and secrets work together so you can utilize the formulas to develop persuasion gradually. Some examples in the book include:.
The “Love me. Dislike me. There’s no cash in the middle!” strategy. Your words ought to generate really strong feelings from individuals and require them to decide about you personally– it’s one of the most profitable things your copy can do! (page 181).
Learn how to make more on each possibility, which is perfect for a sales funnel, utilizing the “provide a shovel … then sell them a bulldozer” method for make more on each (page 179).
How to take a blank screen and change that blinking cursor into a finished piece of sales copy FAST. It’s a technique so powerful, you can utilize it to break through author’s block (page 168).
A 13-step sales message formula that reveals you how to quickly encourage consumers to make a purchase decision, using deeply deep-rooted mental triggers (page 143-158).
Speak in the voice of your consumer and discover the “magic” words clients utilize to explain what they want to buy (page 104).
8 particular places online that will reveal you the specific triggers encouraging your possible customers and getting them to spend their money. You can utilize this to position your own product, service, coaching, software (page 69-71).
How to rapidly assemble the “building blocks” of sales copy that create a “little city of desire” for your prospects and clients (page 79).
The “Yellow Brick Road” Formula, another perfect formula for funnels, that leads people on a journey towards eventually buying from you (page 178).
It gets sort of overwhelming reading about the sheer quantity of information Jim Edwards loads in a mere book when you check out the sales page for the Copywriting Secrets book.
I’ve broken down his deliverables into five fundamental areas. I’ll quickly summarize what you need to expect in each area of the Copywriting Secrets book.
Get a FREE copy of Copywriting Secrets.
1. Copywriting Mindset Secrets.
Jim Edwards begins this area showing you how to cultivate the copywriting mindset, as he calls it. You’ll get a refresher course on:.
All the trademarks of high-performing copywriting.
How to develop the practice.
How to approach nearly every piece of material you see from now on using a copywriter’s point of view on persuasion.
2. Sales Formula/Letter Secrets.
This is where the rubber fulfills the road. It’s not just that excellent copywriting leaves clues. It’s that great copy can always be plugged in and “built” utilizing formulas– and these work no matter what you sell. This section exposes formulas and templates for emails, sales, and advertisements letters which have actually never failed.
3. Make ‘Em Thirsty Secrets.
The trick to offering through ads, sales, and emails letters? And the best method to do that through copywriting is to utilize 4 standard sales stories.
The stories make your prospects “thirsty,” and your copywriting will direct people to the drink. This is a proven pattern for success with copywriting.
4. Offer Without Selling Secrets.
Bear in mind that one of the very best copywriting tricks is to make it appear you’re not costing all. This is the section that assists you master and embed those secret “stealth closes.”.
Remember Columbo, well-known for “playing dumb,” while covertly determining the truth? Well, Jim Edwards reveals you how to use this area of the Copywriting Secrets book to give your consumers value and close without pressure.
Cha-ching!
5. Copy Polishing Secrets.
Do not be fooled by the name of this area in the Copywriting Secrets book. Copywriting is only as excellent as the quantity of tweaking and refining you do.
You can also utilize the feedback to plug into a few proven techniques for enhancing your ads, sales, and e-mails letters. That’s what this section of the Copywriting Secrets book is everything about.
How to Get the Copywriting Secrets Book.
There are several ways to get Jim Edwards’ Copywriting Secrets book in your hands. Perhaps the cheapest is to head straight to the Copywriting Secrets book sales page.
Here, Jim offers the Copywriting Secrets book utilizing the reliable Free plus Shipping Cost offer. This suggests that you’ll get the book free of charge as long as you pay the shipping costs. That’s $7.95 for the Copywriting Secrets book in the United States and $14.95 anywhere else on the planet.
However, Jim likewise makes you an unique pledge. You can ask for a refund and you do not have to send the book back if you do not like it. You basically get free shipping for the Copywriting Secrets book.
Get a FREE copy of Copywriting Secrets.
Where Can I Buy the Copywriting Secrets Audiobook?
To get the audiobook version of the Copywriting Secrets book, all you require to do is get the original deal. The audio variation will appear as a “Special Offer” before you complete your purchase of the Copywriting Secrets book.
The 2nd “Special Offer” for the Copywriting Secrets book is Sales Story Secrets, another book that helps you develop the best stories that will encourage your audience, no matter what you sell.
sales story tricks.
This is the book you want in your corner when you’re all set to get even more in-depth with finding out copywriting tricks for any market.
Get a FREE copy of Copywriting Secrets.
Copywriting Secrets Review Summary:
A Tool You’ll Return to Over and Over Again.
Look, this is a real kahuna of a book– and I’m not going to lie. I still haven’t utilized each and every single method in Copywriting Secrets.
What I understand for sure, though, is that every time I take a seat to write any of my marketing products, sales pages, advertisements, e-mails, and even social media posts, I first thumb through my Copywriting Secrets book.
And I anticipate I’ll be doing that up until I end up being a master copywriter. What about you?
